Kogan.com Ltd
ASX:KGN

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Kogan.com Ltd
ASX:KGN
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Price: 4.88 AUD -0.2% Market Closed
Market Cap: 489.7m AUD
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Relative Value

The Relative Value of one KGN stock under the Base Case scenario is 3.04 AUD. Compared to the current market price of 4.88 AUD, Kogan.com Ltd is Overvalued by 38%.

Relative Value is the estimated value of a stock based on various valuation multiples like P/E and EV/EBIT ratios. It offers a quick snapshot of a stock's valuation in relation to its peers and historical norms.

KGN Relative Value
Base Case
3.04 AUD
Overvaluation 38%
Relative Value
Price
Worst Case
Base Case
Best Case

Valuation Multiples

vs History
58
vs Industry
27
Median 3Y
1
Median 5Y
1.1
Industry
0.6
Forward
1
vs History
1
vs Industry
5
Median 3Y
-9.2
Median 5Y
35.8
Industry
16.8
Forward
20.2
vs History
38
vs Industry
37
Median 3Y
7.9
Median 5Y
13.3
Industry
7.8
vs History
31
vs Industry
35
Median 3Y
21.4
Median 5Y
21.4
Industry
15.3
vs History
49
vs Industry
22
Median 3Y
3.2
Median 5Y
4
Industry
1.6
vs History
52
vs Industry
35
Median 3Y
0.9
Median 5Y
1.1
Industry
0.7
Forward
0.9
vs History
71
vs Industry
40
Median 3Y
2.9
Median 5Y
3.8
Industry
2.3
vs History
42
vs Industry
2
Median 3Y
-7.1
Median 5Y
21.2
Industry
8.6
Forward
9.4
vs History
42
vs Industry
4
Median 3Y
-7.1
Median 5Y
21.2
Industry
13
Forward
13
vs History
38
vs Industry
47
Median 3Y
7.2
Median 5Y
12.2
Industry
8.9
vs History
25
vs Industry
47
Median 3Y
7.8
Median 5Y
7.8
Industry
12.2
vs History
52
vs Industry
13
Median 3Y
3.1
Median 5Y
4
Industry
1.1

Multiples Across Competitors

KGN Competitors Multiples
Kogan.com Ltd Competitors

All Multiples
P/S
P/E
EV/EBITDA
EV/EBIT
All Countries
Close
Market Cap P/S P/E EV/EBITDA EV/EBIT
AU
Kogan.com Ltd
ASX:KGN
491m AUD 1.1 5 915.8 23 23
US
Amazon.com Inc
NASDAQ:AMZN
2.2T USD 3.6 44.8 19.9 36.7
ZA
Naspers Ltd
JSE:NPN
838.2B Zac 0 0 0 0
CN
Alibaba Group Holding Ltd
NYSE:BABA
215.8B USD 1.7 22.5 12.1 12.1
CN
Pinduoduo Inc
NASDAQ:PDD
153.2B USD 3.2 11.2 8.5 8.5
CN
Meituan
HKEX:3690
931.4B HKD 2.8 38.4 33 33
NL
Prosus NV
AEX:PRX
92.8B EUR 18 14.9 -566.4 -566.4
AR
Mercadolibre Inc
NASDAQ:MELI
94.4B USD 4.9 65.3 34.9 45.4
UY
MercadoLibre Inc
BMV:MELIN
2T MXN 5.1 67.7 36 46.8
US
DoorDash Inc
NASDAQ:DASH
72.3B USD 7.1 -422 220.2 -276.1
CN
JD.Com Inc
HKEX:9618
395.6B HKD 0.3 11.8 6.6 6.6
P/E Multiple
Earnings Growth
AU
Kogan.com Ltd
ASX:KGN
Average P/E: 688
5 915.8
43 388%
US
Amazon.com Inc
NASDAQ:AMZN
44.8
165%
ZA
N
Naspers Ltd
JSE:NPN
Not Available
79%
CN
Alibaba Group Holding Ltd
NYSE:BABA
22.5
145%
CN
Pinduoduo Inc
NASDAQ:PDD
11.2
185%
CN
Meituan
HKEX:3690
38.4
320%
NL
Prosus NV
AEX:PRX
14.9
57%
AR
Mercadolibre Inc
NASDAQ:MELI
65.3
246%
UY
MercadoLibre Inc
BMV:MELIN
67.7
239%
US
D
DoorDash Inc
NASDAQ:DASH
Negative Multiple: -422 N/A
CN
JD.Com Inc
HKEX:9618
11.8
11%
EV/EBITDA Multiple
EBITDA Growth
AU
Kogan.com Ltd
ASX:KGN
Average EV/EBITDA: 43.8
23
229%
US
Amazon.com Inc
NASDAQ:AMZN
19.9
119%
ZA
N
Naspers Ltd
JSE:NPN
Not Available
1 672%
CN
Alibaba Group Holding Ltd
NYSE:BABA
12.1
44%
CN
Pinduoduo Inc
NASDAQ:PDD
8.5
226%
CN
Meituan
HKEX:3690
33
327%
NL
Prosus NV
AEX:PRX
Negative Multiple: -566.4 N/A
AR
Mercadolibre Inc
NASDAQ:MELI
34.9
152%
UY
MercadoLibre Inc
BMV:MELIN
36
152%
US
D
DoorDash Inc
NASDAQ:DASH
220.2
N/A
CN
JD.Com Inc
HKEX:9618
6.6
70%
EV/EBIT Multiple
EBIT Growth
AU
Kogan.com Ltd
ASX:KGN
Average EV/EBIT: 26.5
23
157%
US
Amazon.com Inc
NASDAQ:AMZN
36.7
164%
ZA
N
Naspers Ltd
JSE:NPN
Not Available N/A
CN
Alibaba Group Holding Ltd
NYSE:BABA
12.1
53%
CN
Pinduoduo Inc
NASDAQ:PDD
8.5
236%
CN
Meituan
HKEX:3690
33
516%
NL
Prosus NV
AEX:PRX
Negative Multiple: -566.4 N/A
AR
Mercadolibre Inc
NASDAQ:MELI
45.4
178%
UY
MercadoLibre Inc
BMV:MELIN
46.8
178%
US
D
DoorDash Inc
NASDAQ:DASH
Negative Multiple: -276.1 N/A
CN
JD.Com Inc
HKEX:9618
6.6
84%

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