Baidu Inc
OTC:BAIDF

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Baidu Inc
OTC:BAIDF
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Price: 10.15 USD Market Closed
Market Cap: 28.5B USD
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Profitability Summary

We take all the information about a company's profitability (such as its margins, capital efficiency, free cash flow generating ability, and more) and consolidate it into one single number - the profitability score. The higher the profitability score, the more profitable the company is.

Past Growth

To be successful and remain in business, both growth and profitability are important and necessary. Net Income growth is often seen as a sign of a company's efficiency from an operational standpoint, but is influenced heavily by a company's goals and challenges and should therefore be assessed in conjunction with other metrics like revenue and operating income growth.

Margins

Profit margins represent what percentage of sales has turned into profits. Simply put, the percentage figure indicates how many cents of profit the company has generated for each dollar of sale.

Profit margins help investors assess if a company's management is generating enough profit from its sales and whether operating costs and overhead costs are being contained.

Earnings Waterfall
Baidu Inc

Revenue
134.8B CNY
Cost of Revenue
-65.4B CNY
Gross Profit
69.4B CNY
Operating Expenses
-46.3B CNY
Operating Income
23.1B CNY
Other Expenses
-3.6B CNY
Net Income
19.5B CNY

Margins Comparison
Baidu Inc Competitors

Country Company Market Cap Gross
Margin
Operating
Margin
Net
Margin
CN
Baidu Inc
NASDAQ:BIDU
30B USD
52%
17%
14%
US
Alphabet Inc
NASDAQ:GOOGL
2.2T USD
58%
32%
28%
US
Meta Platforms Inc
NASDAQ:META
1.5T USD
82%
41%
36%
CN
Tencent Holdings Ltd
HKEX:700
3.8T HKD
51%
31%
24%
JP
LY Corp
XMUN:YOJ
35.6B EUR
72%
12%
7%
CN
Fangdd Network Group Ltd
NASDAQ:DUO
26.4B USD
14%
-98%
-31%
CN
Kuaishou Technology
HKEX:1024
224.7B HKD
54%
11%
11%
AU
REA Group Ltd
ASX:REA
31.9B AUD
85%
42%
18%
US
Pinterest Inc
NYSE:PINS
20.2B USD
79%
3%
6%
JP
Z Holdings Corp
TSE:4689
3.1T JPY
72%
12%
7%
KR
Naver Corp
KRX:035420
27.8T KRW
0%
16%
15%
Country CN
Market Cap 30B USD
Gross Margin
52%
Operating Margin
17%
Net Margin
14%
Country US
Market Cap 2.2T USD
Gross Margin
58%
Operating Margin
32%
Net Margin
28%
Country US
Market Cap 1.5T USD
Gross Margin
82%
Operating Margin
41%
Net Margin
36%
Country CN
Market Cap 3.8T HKD
Gross Margin
51%
Operating Margin
31%
Net Margin
24%
Country JP
Market Cap 35.6B EUR
Gross Margin
72%
Operating Margin
12%
Net Margin
7%
Country CN
Market Cap 26.4B USD
Gross Margin
14%
Operating Margin
-98%
Net Margin
-31%
Country CN
Market Cap 224.7B HKD
Gross Margin
54%
Operating Margin
11%
Net Margin
11%
Country AU
Market Cap 31.9B AUD
Gross Margin
85%
Operating Margin
42%
Net Margin
18%
Country US
Market Cap 20.2B USD
Gross Margin
79%
Operating Margin
3%
Net Margin
6%
Country JP
Market Cap 3.1T JPY
Gross Margin
72%
Operating Margin
12%
Net Margin
7%
Country KR
Market Cap 27.8T KRW
Gross Margin
0%
Operating Margin
16%
Net Margin
15%

Return on Capital

Return on capital ratios give a sense of how well a company is using its capital (equity, assets, capital employed, etc.) to generate profits (operating income, net income, etc.). In simple words, these ratios show how much income is generated for each dollar of capital invested.

Return on Capital Comparison
Baidu Inc Competitors

Country Company Market Cap ROE ROA ROCE ROIC
CN
Baidu Inc
NASDAQ:BIDU
30B USD
8%
5%
7%
10%
US
Alphabet Inc
NASDAQ:GOOGL
2.2T USD
32%
23%
33%
31%
US
Meta Platforms Inc
NASDAQ:META
1.5T USD
36%
24%
31%
35%
CN
Tencent Holdings Ltd
HKEX:700
3.8T HKD
19%
10%
16%
13%
JP
LY Corp
XMUN:YOJ
35.6B EUR
4%
1%
3%
3%
CN
Fangdd Network Group Ltd
NASDAQ:DUO
26.4B USD
-36%
-10%
-102%
-110%
CN
Kuaishou Technology
HKEX:1024
224.7B HKD
30%
14%
24%
39%
AU
REA Group Ltd
ASX:REA
31.9B AUD
21%
12%
32%
18%
US
Pinterest Inc
NYSE:PINS
20.2B USD
8%
6%
4%
11%
JP
Z Holdings Corp
TSE:4689
3.1T JPY
4%
1%
3%
3%
KR
Naver Corp
KRX:035420
27.8T KRW
7%
4%
6%
4%
Country CN
Market Cap 30B USD
ROE
8%
ROA
5%
ROCE
7%
ROIC
10%
Country US
Market Cap 2.2T USD
ROE
32%
ROA
23%
ROCE
33%
ROIC
31%
Country US
Market Cap 1.5T USD
ROE
36%
ROA
24%
ROCE
31%
ROIC
35%
Country CN
Market Cap 3.8T HKD
ROE
19%
ROA
10%
ROCE
16%
ROIC
13%
Country JP
Market Cap 35.6B EUR
ROE
4%
ROA
1%
ROCE
3%
ROIC
3%
Country CN
Market Cap 26.4B USD
ROE
-36%
ROA
-10%
ROCE
-102%
ROIC
-110%
Country CN
Market Cap 224.7B HKD
ROE
30%
ROA
14%
ROCE
24%
ROIC
39%
Country AU
Market Cap 31.9B AUD
ROE
21%
ROA
12%
ROCE
32%
ROIC
18%
Country US
Market Cap 20.2B USD
ROE
8%
ROA
6%
ROCE
4%
ROIC
11%
Country JP
Market Cap 3.1T JPY
ROE
4%
ROA
1%
ROCE
3%
ROIC
3%
Country KR
Market Cap 27.8T KRW
ROE
7%
ROA
4%
ROCE
6%
ROIC
4%

Free Cash Flow

Free cash flow (FCF) is the money a company has left over after paying its operating expenses and capital expenditures. The more free cash flow a company has, the more it can allocate to dividends, paying down debt, and growth opportunities.

If a company has a decreasing free cash flow, that is not necessarily bad if the company is investing in its growth.

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