Wisdomtree Inc

NYSE:WT

Earnings Call Analysis

WisdomTree's Record Growth and Future Prospects

WisdomTree reported a strong quarter with record assets under management reaching $109.7 billion, driven by favorable market conditions. Revenues climbed 10.5% sequentially to $107 million, reflecting an increase in average AUM. The operating margin expanded to 35.3%, up over 800 basis points year-over-year, aided by disciplined expense management. Earnings per share rose 78% year-over-year and 33% sequentially. The company's focus on tokenization and blockchain-enabled finance is set to drive future growth, with their institutional platform going live soon and WisdomTree Prime now available in 44 states.

Record Assets and Growth Momentum

WisdomTree has reported a record asset under management (AUM) of $109.7 billion, primarily driven by favorable market conditions. Despite muted overall flows due to tactical outflows from commodity products, the company saw strong engagement in its U.S.-listed ETFs and offshore UCITS ETF suite, with $1.9 billion in net inflows during the quarter, translating to nearly $4.2 billion year-to-date. This performance reflects a solid 11% annualized organic growth rate.

Revenue Characteristics and Margin Expansion

The company's revenue for the quarter reached $107 million, marking a 10.5% increase from the previous quarter and a 25% increase year-over-year. A notable aspect was an 87% increase in 'other revenue' due to updates in asset-based revenue arrangements, which totaled $8.1 million this quarter. This has helped boost the overall revenue capture significantly. Moreover, WisdomTree's operating margins have expanded dramatically, reaching 35.3%, up over 800 basis points compared to last year.

Promising Outlook for Other Revenue Streams

WisdomTree's other revenue run rate has reached an approximate $8 million, five times the run rate compared to 2022. The management forecasts this sustainable figure could support further margin expansion, indicative of a 50% plus incremental margin opportunity moving forward. The robustness of this model allows for better expense management while capitalizing on enhanced scaling benefits.

Guidance: Adjusted Margins and Earnings Growth

WisdomTree expects a solid gross margin between 80% and 81% for the year, a one percentage point improvement, supported by higher forecasted other revenue and sustained AUM levels. Additionally, the adjusted tax rate for the second quarter was 25%, with a similar guidance of 24% to 25% for the year, alongside stable share count guidance of 166 million to 168 million.

Strategic Initiatives: Focused on Digital Assets and Market Penetration

WisdomTree is advancing its efforts in tokenization and blockchain-enabled finance, anticipating enhanced opportunities in these segments with the launch of its institutional platform expected in the upcoming quarter. On the B2C side, WisdomTree Prime is now operational in 44 states, aiming to reach 80% of the U.S. population. These initiatives come alongside strengthened marketing campaigns designed to enhance customer acquisition and retention.

Growth in Advisory Partnerships and Model Centric Strategies

The accessible market of advisers utilizing WisdomTree's models has expanded from 70,000 to over 85,000, controlling around $18 trillion in advised assets. This growth is a pivotal part of WisdomTree's strategy, with ongoing efforts to penetrate further into these markets and optimize adviser engagement. The company also expects to report on new adviser model usage, highlighting a robust pipeline for future growth.

Challenges and Long-Term Strategy

WisdomTree has faced challenges with persistent outflows in its commodity-focused products, a trend that has lasted 15 of the past 17 quarters. The management is addressing this by diversifying its revenue sources and product offerings. Long-term, WisdomTree aims to maintain focus on organic growth while selectively exploring acquisition opportunities to bolster its strategic positioning.

Earnings Call Transcript 2024-Q2

[Operator]

Greetings, and welcome to the WisdomTree Q2 2024 Earnings Call. [Operator Instructions] As a reminder, this conference is being recorded. It is now my pleasure to introduce your host, Jessica Zaloom, Head of Corporate Communications. Thank you, Jessica. You may begin.

[Jessica Zaloom, executive]

Good morning. Before we begin, I would like to reference our legal disclaimer available in today's presentation. This presentation may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. A number of factors could cause actual results to differ materially from the results discussed in forward-looking statements, including, but not limited to, the risks set forth in this presentation and in the Risk Factors section of WisdomTree's annual report on Form 10-K for the year ended December 31, 2023, and quarterly report on Form 10-Q for the quarter ended March 31, 2024.



WisdomTree assumes no duty and does not undertake to update any forward-looking statements. Now it is my pleasure to turn the call over to WisdomTree's CFO, Bryan Edmiston.

[Bryan Edmiston, executive]

Thank you, Jessica, and good morning, everyone. I'll be covering our second-quarter results, along with commentary on our forward-looking guidance before turning the call over to Jarrett and Jono for additional updates on our business. We ended the quarter with record AUM of $109.7 billion, driven primarily by favorable market conditions. And while our flows were largely muted during the quarter due to outflows from our commodity products, which tend to be tactical in nature, we continue observing strong engagement in our U.S.-listed ETFs, and offshore UCITS ETF suite.

These products generated a combined $1.9 billion of net inflows during the quarter and nearly $4.2 billion of net inflows year-to-date, representing an 11% annualized pace of year-to-date organic growth. Our flow profile over-the-course of the year has remixed our blended fee rate higher, averaging approximately 37 basis points during the quarter. Our record AUM continues to drive revenue growth and expanding margins, demonstrating the scalability of our business model. Next slide.



Revenues were $107 million during the quarter, an increase of 10.5% from the first quarter and up approximately 25% versus the prior-year quarter, driven by higher average AUM. We also observed an 87% increase in other revenue versus the first quarter due to updates in asset-based revenue arrangements on certain European listed products. Other revenue totaled $8.1 million this quarter and reflects ETP revenues captured away from the expense ratio, providing further revenue diversification.



Looking back over the longer term, the magnitude of other revenue generated this quarter is almost 5x what was realized in June of 2022. They are asset-based and transaction-based elements driving other revenue, and while difficult to forecast, we would suggest the magnitude of other revenue generated in this most recent quarter served as a fair approximation of what we could expect going forward. On a year-to-date basis, our revenues have grown 21.5%, and our adjusted operating margin was 32.6%, representing expansions of over 840 basis points versus the prior year were 480 basis points organically when adjusting for the impact of our gold royalty buyout, which was accomplished in May of last year. Our adjusted net income for the quarter was $27.1 million or $0.16 a share. Next slide.



Now a few comments on our forecasted guidance. We are updating our forecasted compensation expense guidance, which will be provided as a percentage of revenue going forward rather than as a range of fixed dollar amounts. Having taken into consideration a variety of scenarios, including the potential magnitude of our workflows over the course of the year, revenue and operating income growth, forecasted margin expansion, and our share price performance in relation to our peers, we currently estimate our comp-to revenue ratio to be 28% to 29% for the

year.



This range is largely aligned with current street estimates and would represent a compensation ratio lower than the 31.4% we realized last year. Our discretionary spending was $30.5 million year-to-date. We are reiterating our full-year discretionary spending guidance of $64 million to $68 million. The range is largely dependent on the magnitude of marketing spend associated with WisdomTree Prime over the remainder of the year as we continue testing messages to further define our target customers while enhancing the app with additional features.



Due to seasonality, the discretionary spend for the remainder of the year will likely be more skewed toward the fourth quarter. We reported a gross margin of 81.2% in the second quarter, and we are updating our gross margin guidance to be between 80% and 81% for the year, a 1 percentage point improvement considering current AUM levels and higher forecasted other revenue going forward. If AUM scales higher from continued organic flow growth or favorable market conditions, we would anticipate further gross margin expansion. Our third-party distribution expense was $5 million year-to-date. We are maintaining our guidance of $10 million to $11 million for the year. We are also maintaining our annual adjusted interest expense guidance of $14 million.



As a reminder, our adjusted interest expense guidance is exclusive of any interest costs we are required to impute under GAAP related to our interest-free financing of the shares we repurchased from the World Gold Council last November. Our interest income year-to-date was $2.8 million, and we are maintaining our interest income guidance for the year to be about $5 million based upon the magnitude of our forecasted interest-earning assets. Our adjusted tax rate was 25% in the second quarter and our guidance of 24% to 25% remains unchanged, and our weighted average diluted shares were $165.9 million year-to-date and our guidance of $166 million to $168 million for the year remains unchanged as well.



As a reminder, this guidance does not take into consideration any variability in shares associated with our convertible notes. Our current stock, which is approaching $11 per share is higher than the 954 conversion price related to convertible notes scheduled to mature in 2028. While our notes require principals to be paid in cash, our diluted shares would need to be increased for any incremental shares associated with the conversion option once our stock price exceeds $9.54 per share. An illustration is included within our earnings presentation to assist in quantifying the incremental shares associated with the conversion option going forward. That's all I have. I will now turn the call over to Jarret.

[Robert Lilien, executive]

Thank you, Brian, and good morning, everyone. In the second quarter, WisdomTree had another strong quarter of AUM growth and expanding operating margins, all while continuing to ramp up our efforts in tokenized assets and blockchain-enabled finance, which we expect will open up new revenue opportunities for us in the coming years. In the quarter, we generated $340 million of net inflows, but the underlying trends were even more impressive.



To start, we experienced meaningful flows into our more strategic product lineup in the U.S. and into our UCITS business in Europe, where we have achieved 11% annualized organic growth this year. Further over the past several quarters, net inflows have come into higher fee funds, which has provided a boost to our blended fee rate, which now stands at 37 basis points, expanding from 36 basis points last year. Finally, while we continue to see growth across current customers as measured by average funds held per customer and total AUM per customer, we're also seeing healthy growth in new customers, which gives us confidence in continued growth going forward.



Models also continue to be a steady growth driver. As a reminder, our approach is to grow the number of advisers who have access to our models while also further penetrating this accessible market and growing the number of advisers actively using WisdomTree models.



Last quarter, I mentioned that our accessible market stood at 70,000 advisers and that we expected it to grow to about 80,000 advisers by year-end. I'm happy to report that we now have new partnerships in hand, which will take our accessible market to over 85,000 advisers and nearly $18 trillion of assets by year-end. Further, the stability and predictability of our pipeline continues to hold as we continue to add new adviser model users at our expected pace of approximately $250 per quarter, while our model AUM continues to grow at a rate of 10% to 12% of U.S. ETF flows.



We're also ramping up our portfolio consultation service, where we assist advisers who build their own client portfolios and are looking for help in improving risk-adjusted returns. This is another tool in our portfolio solutions offering that helps to generate sticky flows and assets that are stackable on top of our already strong organic growth profile. Here, our models team analyzes each portfolio and recommends enhancements. We have recently improved our review process greatly increasing our capacity and efficiency, reducing turnaround times from a couple of weeks to a couple of days, allowing us to service a greater number of advisers and drive further net inflows.



Speaking of efficiency, it was another strong quarter of margin expansion, achieved by expanding our other revenue streams on top of disciplined expense management. On the revenue side, we've been proactive with our European counterparties, and we've been able to capture additional asset and transaction-based revenue streams that we previously did not share. As Bryan mentioned, this quarter's approximate $8 million run-rate-seen to sustainable going forward each quarter, which is roughly double the 2023 run rate and almost 5x the 2022 and earlier year run rates.



We also showcased margin expansion once again in the quarter with our margins up 570 basis points from last quarter and up over 800 basis points year-over-year, delivering Q2 operating margins of 35.3%. This margin expansion is a combination of disciplined expense management, but also a function of scale. Based on our 50% plus incremental margin, we see a meaningful opportunity for further margin expansion in the years to come. In conclusion, we are generating strong revenue growth from flows from, market, and from opening up new revenue streams. With well-managed expenses and scale benefits, we are expanding our operating margins. And all of that translates into an accelerated pace of earnings growth and strong returns for shareholders. And with that, I will now turn it over to Jono.

[Jonathan Steinberg, executive]

Thank you, Jarrett, and hello, everyone. Today, I will be brief. WisdomTree continues to thrive with record assets under management. Our efficiency, once again on display as margins have expanded by over 800 basis points from last year, achieving over a 35% operating margin for the second quarter. Earnings per share was up 78% year-over-year and 33% sequentially. Momentum remains strong. As I reflect on both our prior accomplishments and the opportunities ahead of us with only 300 employees worldwide. I'm not only proud of how much WisdomTree has accomplished but, that we have achieved success so efficiently and ahead of the curve.



WisdomTree continually strives to be forward-looking in our mission, and those efforts are bearing fruit today while also setting the company up for success in the future. Nearly 5 years ago, we launched our first crypto ETP in Europe and began strategically thinking about opportunities in both tokenization and blockchain-enabled finance. Although the lengthy regulatory process has taken longer than we initially anticipated, my optimism, and confidence about the opportunity ahead is greater today than when we first began the journey.

As we've mentioned on prior calls, we are pursuing both business-to-business and direct-to-consumer efforts. On the B2B side, we expect to provide a broader update next quarter when our institutional platform is expected to go live. On WisdomTree Prime, our direct-to-consumer effort, we are now live in 44 states and available to nearly 80% of the U.S. population, with more to come in the near future. Early marketing campaigns are proven key learnings, allowing us to tighten our client segment focus and allowing us to test newer approaches like reward offers and in-app marketing campaigns.



With the marketing campaigns really in the early stages and the institutional platform launching in the next few months, it is still too early to share any new digital asset metrics. However, we are committed to begin sharing more metrics with you early next year in line with the timing of our 2025 guidance.

As I continue to mention in recent quarters, it's a very exciting time for WisdomTree. We have record assets under management, a meaningful margin expansion opportunity, and leverage to secular shifts in ETFs and tokenization. Thank you. Operator, would you please turn the call over to our Head of Investor Relations, Jeremy Campbell, and we will take some questions from our retail shareholders.

[Jeremy Campbell, executive]

Thank you, Jono, and good morning, everybody. Per usual, we will take a couple of questions here from retail shareholders and then kick it over to you guys to ask some questions to the management. So first one, Jono, I'll direct this one to you is, what is the company's 5-year plan.

[Jonathan Steinberg, executive]

Thank you, Jeremy. WisdomTree is blessed in that we compete in many of the most exciting areas of asset management. And by that, I mean, global ETFs, models, and solutions plus tokenization and blockchain-enabled finance. When you try looking out 5 years, it's always about getting the prioritization of investments, right, that you're able to grow today and be in a position to grow tomorrow or 5 years out. If you look back 5 years, we did get our prioritization of investments right, and we executed.



This quarter's results proves that; this quarter also proves how well our business model scales. So if you're looking out 5 years from now, it's continued execution against our current strategic initiatives, continued expansion of the global ETF lineup, grow our global AUM of ETFs through stellar performance, what we call modern alpha and it's working, and it's driving results in our proprietary funds.



It's also having our team, our fantastic sales, marketing, and research teams work together to drive growth. Very important to us is that we continue to grow our UCITS lineup and our AUM in Europe just generally. UCITS have grown from yearly 0 AUM 5 years ago to nearly $7 billion today. We're very, very bullish on what the next 5 years in usage will be, And we need to continue to expand our portfolio solutions franchise to a much larger percentage of our overall AUM, leading to even greater stability of inflows as well as just greater stability of AUM.



We execute against our early leadership position to drive a footprint or a sizable footprint in tokenized assets and blockchain able finance. It's a priority that we grow that business line profitably and that it accelerates our overall growth rates. And as always, we need to do all of that in a very disciplined approach to expenses. But if we continue to do all of that, we'll see much higher AUM. It will translate into much higher margins that are materially higher than where we are today and drive accelerated growth in earnings per share, which should hopefully continue to lead to a meaningful appreciation in our stock like we've seen in the last 4, 5 years. I think that answers the question, Jeremy.

[Jeremy Campbell, executive]

Great. Thanks, Jono. Well, we'll cut it there on that one. So operator, please feel free to open up the lines to questions from the analyst community.

[Operator]

Great. We will now be conducting a question-and-answer session. If you would like to ask a question, please press 1 on your telephone keypad. confirmation will indicate your line is in the question queue. [Operator Instructions] One moment please while we poll for questions.

Thank you. Our first question comes from the line of Michael Grondahl with Northland Securities.

[Mike Grondahl, analyst]

Congratulations on a nice quarter. On the models and their accessibility increasing to 85,000 advisers on year-end, what was the driver of that? Was that a couple of wins? And then secondly, could you just talk about how penetration of those accessible advisers is going.

[Jonathan Steinberg, executive]

Jarrett, why don't you start?

[Robert Lilien, executive]

Sure. You pretty much put your finger on it on growing the accessible market that's a couple of additional wins on a couple of additional major platforms. And so we've anticipated a number of wins, but a couple of them came sooner than even we had planned. So great news there. Your next part of your question is really also very important and where a big part of our focus is every model win is really a 2-part project. One, you've got to win with the organization and get on the platform. And then number two, once you're on the platform, it's sort of hand-to-hand combat and you've got to then work on the individual advisers. So that's where we are now.



That's where the focus is. And that's going quite well also, where the pace of bringing on new advisers each quarter continues as we expected. But I will say that's an area of increased focus. Again, in that 2-part that early, the majority of focus was let's get on more platforms. Let's have more advisers have access to our models. We're now shifting the focus really to let's start penetrating even quicker than we are today, but both sides are going quite well.

[Bryan Edmiston, executive]

And I'll just add that our pipeline is as strong as it's ever been. I don't think we've ever been as confident about the pipeline of penetration. So thanks for the question, Mike.

[Robert Lilien, executive]

Yes. And I'd just add one other quick thing. When you look at it, 85,000 advisers, that's about 28% of the advisers in the U.S. So there's still room to go there, but that 28% controls $18 trillion of advised assets in the country, which is 2/3 of the advised assets. So we've done a great job of penetrating the accessible market and now the focus, again, really shifts more to penetration.

[Operator]

Our next question comes from the line of Keith Housum with Northcoast Research.

[Keith Housum, analyst]

Appreciate it. Just want to challenge you guys a little bit on the European fund outflows. It looks like the commodity and currency funds have seen outflows for 15 of the past 17 quarters. It seems like there is something going on there that I don't know if it's broken or a little bit more than a tactical play. But can you perhaps [ froth ] color about what you guys are doing to perhaps reverse that trend?

[Jonathan Steinberg, executive]

I'm going to just start and then Jarrett, maybe you could jump in. When you really look at our European footprint, it's got an extraordinary overweight commodities that -- and we knew that with the acquisition of ETF Securities 5 years ago that our #1 purpose would post acquisition other than integrating it and cutting costs and all that was to diversify revenue away from just gold and broad commodities, and we've been doing it. It's just that it's still much larger than the rest of the suite of becoming smaller. So that's all the insights that I have on it. Jarrett is there more that you'd like to add. Jarrett, if you're you unmute.

[Robert Lilien, executive]

Yes. Thanks, Jono. It was on mute. Yes, just piling on really 2 things. But first is the sort of tactical nature of the commodity suite that Jono mentioned and the way that people that invest in commodities use them. And when you see generally pricing going up, clients are selling into it. And when prices are coming down, clients are buying into that, and that's the sort of tactical nature. So that is the nature of a large part of the suite. We also have to look at the UCITS business, which is separate from that, and that's been an area of focus for us that, as Jono already mentioned, it grew from 0 several years ago to nearly $7 billion today.



And then finally, if you look at a big part of what we talked about in the prepared comments was on the other revenue side. So the overall revenue capture is actually very healthy. And actually, overall, you put that all together, it's the opposite of broken, Europe is a high contributor to our overall results and is going fantastically well.

[Keith Housum, analyst]

Great. And that other income is a great surprise for the quarter. I know investors appreciate that. If I can switch gears and one follow-up question actually going back to the modeling. You guys are making great progress in the U.S. with the advisers. How about with Europe? Is Europe an opportunity down the road? Or is that also where you guys are working at right now as well?

[Jonathan Steinberg, executive]

Jarrett?

[Robert Lilien, executive]

Yes. Yes, it's up. And again, 2 quick things here. It is an opportunity that we're looking at. The nature of the market is a little different, a little more fragmented, a little different in terms of servicing advisers. But nonetheless, it is an opportunity. And in the quarter, we actually announced a deal in Europe where we're now providing our models on a platform partner. And that's the first over there. And it's just an example of, yes, there is more opportunity internationally, and that is part of the next frontier for us on models.

[Operator]

Our next question comes from the line of George Sutton with Craig Hallum.

[George Sutton, analyst]

Logan on for George. He was actually down at the Bitcoin Conference in Nashville right now. And then kind of piggybacking off that first question that was asked relative to the models. One of the things that we've kind of been taking away from that conference is that the Bitcoin ETFs could be making their way into, some of those kind of the mega shops could be making their way into their models in the next 6 months. I'm just wondering if you guys are feeling that same demand or kind of how you see that playing out?

[Jonathan Steinberg, executive]

Jeremy, would you want to touch on that?

[Jeremy Schwartz, executive]

Sure. Yes, this is Jeremy Schwartz, our Global CIO. We have been actually run, and we were first perhaps launch a suite of plus crypto models. And so we've been running some models that have things like a 5% allocation to Bitcoin, and we did it from a 60-40 perspective, where at that point, we so when we first launched it, we thought bonds were less attractive, and we did the 60-40 funding it from bonds and then we did an 80-20 model where we funded it from stocks with more risk.

So we've been managing these. We'll think about it from our full model suite. We've had it in, we have another model that we have launched recently called our geopolitical risk aware model, where we have allocations to Bitcoin in some of those. So I'd say we're already sort of in a leadership way already including these in some of our model portfolios already.

[George Sutton, analyst]

Got it. Appreciate it. And just one other. I know you've talked about kind of the prime offering and kind of slowly ramping the marketing spend there. Is there a point at which you guys really start to pick that up? Is there something that would trigger that?

[Jonathan Steinberg, executive]

Will, do you want to start?

[William Peck, executive]

Yes, hey, it's Will Peck, Head of Digital Assets. Yes. I mean I think as we continue to get full state coverage, if you look at the map, there's a big stake missing in Texas. So we continue to get full state coverage and continuing to expand kind of the full product feature offering that we have in WisdomTree plan, we'll continue to increase that marketing spend. And I think it's just continuing to do it to manage all that way. Like we mentioned in the prepared remarks, we're actually seeing great results so far, declining cost of customer acquisition, accelerating open account growth. So continuing to lead into that and growth in there.

[Operator]

Thank you. Our next question comes from the line of Michael Cyprys with Morgan Stanley.

[Michael Cyprys, analyst]

This is Anna Lee on for Mike. Just curious your view on strategic or inorganic growth opportunities, whether it be through an acquisition or a partnership or JV. What are you looking at? And how much time are you guys spending here?

[Jonathan Steinberg, executive]

I'll start. We're always trying to be opportunistic. We look at a lot of things. We're very, very selective, but I will say that whether it's through M&A, like what we did to build out our -- we made 2 acquisitions to build out Europe as a base. We've made investments to help us facilitate the launch of the digital asset platforms. So I think that there are opportunities, but I would say it's primary. I think for us, primary is our organic growth, and we have a very high hurdle for M&A. Our acquisitions have actually been highly accretive, not so easy to accomplish through acquisitions.

But if we can find a way to really strategically position ourselves better. You know that we do take a long -- we look out to where we think sort of the pump is going and we want to always strengthen that position. So I think that answers the question. Is there anything, Jarrett, you might want to add?

[Bryan Edmiston, executive]

Jono, it's Bryan. I think the other thing that I would just point out, we've been very episodic in the recent past. If you recall, just a year ago, we bought out our gold royalty obligation of that highly accretive transaction for us. We bought back preferred shares from the World Gold Council that we had previously issued on favorable terms. And we've been buying back stock over the course of the past few years as well and paying down some debt. So it's not just as it relates to this -- on the acquisition front, but if you think through the capital management priorities as well, we just don't want you to lose sight on that.

[Jonathan Steinberg, executive]

Great point Bryan, thanks for adding that.

[Michael Cyprys, analyst]

Perfect. And then maybe just a follow-up. Could you guys give us an update on new product creation and maybe talk about kind of your key areas of focus and where you see the most opportunity?

[Jonathan Steinberg, executive]

Jeremy, would you take that? But obviously, you could only talk about -- you can't give your secrets away, but please take it Jeremy.

[Jeremy Campbell, executive]

Yes, I'd say we've been very focused on core exposures and continue to diversify the product set. I think high level, we are as diversified as a business as we've been when you look at it holistically with U.S. and Europe.



We started off very value focused in the U.S., and we're all waiting for the major value rotation in the market. But we've been increasingly focused on the quality franchise within WisdomTree quality dividend growth, but now also quality growth. So we launched quality at CDRW in the U.S. at the end of 2022 right after the big bear marketing tech. That funds now up to almost $0.5 billion. We further launched that in Europe to get the global synergies, but we launched mid and small cap versions of that in the U.S. So sort of rounding out the product suite. We've been focused on thematics as part of that franchise of growth products as well.



And in Europe, we continue to have very strong flows and continue to launch a lot of interesting products. We launched a megatrend product that is a collection of themes. All trying to get diversified exposure. And so I think we're doing a lot in things like our efficient core family to give room for alternatives. We did that in the U.S. Some of our performing products this year have been in that efficient core with gold overlays in the U.S., but they also then launched efficient core for the U.S. markets over in Europe. I think we're going to do more with that concept. But yes, we'll continue to execute and try to diversify the overall product mix that we have.

[Jonathan Steinberg, executive]

Since we started the firm, it was 20 years ago, we actually had quite a broad suite of funds. We're always looking to strategically fill out and strengthen our product set. But really, much of our focus is to just grow our funds to $10 billion, more $10 billion funds. I think we have a lot of potential in the existing suite, and we can do a lot more with it.

[Operator]

Our next question comes from Christoph Kotowski with Oppenheimer.

[Christoph Kotowski, analyst]

Most of mine have been asked, but I was just curious on the other revenues, if you could flush that out a little bit more, like is that pure incremental revenue? And I'm just wondering if you're generally guiding to 50% incremental margins. Are these like 50% margin dollars? Or is it like 100% pure incremental? And then as an analyst, I always trying to model every line item P-times-Q and over time, does that grow? And does it grow with European AUM? Or what does it grow with if it grows?

[Jonathan Steinberg, executive]

Great question. Chris.

[Bryan Edmiston, executive]

Yes, I'll take that question. So as it relates to just run rate, I think there's a couple of different elements going through other revenue. And there certainly is a mix of asset-based elements and there's transaction-based elements. So on the asset base side, if AUM were to grow, we may see a little bit of an uplift in other revenue. I don't want to necessarily assume that at this time, I think the $8 million run rate that we said in the prepared remarks, is a fair place to be when thinking about how to model this going forward for the time being.



It is largely there really isn't much of an expense offset. I mean the only thing I could say is when it comes to compensation, our comp plans are very performance -based. So if there's a little bit more revenue that might mean there's a little bit of incremental comp associated with that as well. But it clearly much healthier than a 50% incremental margin when thinking about the impact of the other revenue.

[Christoph Kotowski, analyst]

Okay. Great. That's it for me.

[Operator]

Thank you. There are no further questions at this time. I'd like to turn the floor back over to Jonathan Steinberg for closing comments.

[Jonathan Steinberg, executive]

Thank you, everybody. We appreciate your time and your support. We'll speak to you next quarter. Enjoy your beautiful Friday in the summer. Bye, everybody.

[Operator]

This concludes today's teleconference. You may disconnect your lines at this time. Thank you for your participation.