Sensient Technologies Corp

NYSE:SXT

Earnings Call Analysis

Sensient Expects Recovery and Growth in 2024

In 2023, Sensient experienced destocking, impacting revenue and operating profits, with the Color Group the most affected, while the Flavors group saw improvement. Consolidated local currency revenue was slightly down in Q4 but flat year-over-year. Adjusted EBITDA dropped by 5.9%. A portfolio optimization plan, targeting $8-10 million in annual savings by end-2025, has begun and will incur pre-tax charges of approximately $40 million. For 2024, the company anticipates low to mid-single-digit local currency revenue and EBITDA growth. The destocking trend is easing, setting up all sectors for stronger results, led by robust sales wins and expected improvements in customer order patterns and cost structures.

Steady Revenue with a Dip in Operating Income

Sensient Technologies Corporation maintained nearly flat revenue year-over-year, with $349.3 million in Q4 2023 versus $348.7 million in Q4 2022. However, operating income saw a significant decrease from $41.2 million in Q4 2022 to $8.1 million in Q4 2023, mainly due to portfolio optimization costs amounting to about $27.8 million. Adjusting for these costs, operating income would be $35.9 million compared to $38.7 million in the previous year.

Challenges and Strategies Going Forward

The executives at Sensient discussed a variety of challenges and strategic moves, including past lessons applied to current portfolio optimization efforts and the anticipation of smoother execution. They mentioned plant consolidations, notably in Europe, and better resource allocation to prevent prior mistakes. The optimizations are expected to impact Flavors and Colors segments equally, contributing to even distribution of anticipated cost savings.

Cautious Outlook Amidst Inflation Recovery and Destocking

Sensient anticipates low single-digit impact from new pricing effective January 1, with only modest carryover from previous initiatives. Input costs have moderated but some, like energy and labor, remain elevated. Despite these hurdles, the company expects a recovery in the Asian market post-destocking and a return to the positive momentum enjoyed over the last several years. The company remains cautious, guiding a low to mid-single-digit growth for local currency revenue, EBITDA, and adjusted EPS in 2024.

Financial Positioning and Guidance

The 2024 guidance outlined by Sensient includes an expected GAAP EPS between $2.80 and $2.90. These figures acknowledge ongoing operational challenges, such as increased interest expenses estimated to rise by $3 million from the 2023 full-year expense of $25.2 million. Moreover, a full-year adjusted tax rate within the 24%-25% range has been projected, stressing the continued importance of measuring EBITDA growth as a performance metric.

Navigating a Dynamic Market

In response to market changes, Sensient anticipates finishing Q1 with some remnants of destocking but expects a smoother trajectory for the remainder of the year. The company attributes its resilience to factors within its control — strong win rates, effective pricing strategies, and active customer communications. Sensient remains optimistic for a return to mid-single-digit revenue growth in the future as seen in previous years, with a particular rebound in the Flavors segment expected due to solid new business wins.

Earnings Call Transcript 2023-Q4

[Operator]

Good morning, and welcome to the Sensient Technologies Corporation 2023 Fourth Quarter and Year-End Earnings Conference Call. [Operator Instructions]. Please note, this event is being recorded. I would now like to turn the floor over to Steve Rolfs. Please go ahead, sir.

[Stephen Rolfs, executive]

Good morning. Welcome to Sensient's earnings call for the fourth quarter and full year of 2023. I'm Steve Rolfs, Senior Vice President and Chief Financial Officer of Sensient Technologies Corporation. I'm joined today by Paul Manning, Sensient's Chairman, President and Chief Executive Officer. Yesterday, we have released our 2023 fourth quarter and full-year results. A copy of the release and our investor presentation is available on our website at sensient.com.During our call today, we will reference certain non-GAAP financial measures, which remove the impact of currency movements, cost of the company's portfolio optimization plans, income related to earnout payment received in 2022 in connection with the divestiture of our yogurt fruit preparations business. And other items as noted in the company's filings. We believe the removal of these items provides investors with additional information to evaluate the company's performance and improves the comparability of results between reporting periods. This also reflects how management reviews and evaluates the company's operations and performance.Non-GAAP financial results should not be considered in isolation from, or as a substitute for financial information calculated in accordance with GAAP. A reconciliation of non-GAAP financial measures to the most directly comparable GAAP financial measures is available in our press release. We encourage investors to review these reconciliations in connection with the comments we make today.I would also like to remind everyone that, comments made during this call, including responses to your questions, may include forward-looking statements. Our actual results may differ materially from those that may be expressed or implied due to a wide range of factors, including those set forth in our SEC filings. We urge you to read Sensient's previous SEC filings and our forthcoming 10-Ks for a description of additional factors that could potentially impact our financial results. Please keep these factors in mind when you analyze our comments today.Now we'll hear from Paul Manning.

[Paul Manning, executive]

Thanks, Steve. Good morning and good afternoon. Yesterday, we reported our fourth quarter and full-year results. As predicted, we continue to experience destocking throughout the fourth quarter as many of our customers continue their efforts to reduce their inventory and right-size their balance sheet by year-end. During the quarter, destocking was most pronounced in the Color Group, while the Flavors Group experienced sequential improvement.Now turn into our results. For the company, local currency revenue was down low single digits in the quarter and was about flat for the full year of 2023. Revenue in the Flavors and Extract group was flat in the fourth quarter, and the Color Group was down high single digits in local currency.Local currency revenue in both Color and Flavors improved sequentially in the fourth quarter of ‘23 from the third quarter. Revenue in the age-specific group was down mid-single digits in the fourth quarter, primarily due to destocking. Overall, the impact of destocking in the Asia Pacific Group has not been as pronounced as the impact in the Flavors and Color Groups. As I mentioned previously, the impact quarter to quarter in Asia Pacific has been more volatile due to the order patterns of certain multinational customers.For the full-year of 2023 Asia Pacific reported mid-single digit local currency revenue growth. Our consolidated adjusted local currency EBITDA was down 5.9% for the full year of 2023. As mentioned throughout 2023, the volume declines due to destocking have had an outsized impact on our operating profit, especially when you compare our 2023 results to our outstanding results in 2022.Both Color and Flavors reported local currency operating profit declines of about 16% in the fourth quarter of 2023. The Asia Pacific Group reported a local currency operating profit decline of 12%. 2023 has been a transitional year, and we expect 2024 to be a more normal year. During 2023, customers were focused on reducing their inventory positions and right-sizing their working capital. As we begin 2024, we are already seeing an improvement in customer order patterns. We expect sequential improvement in our volumes throughout 2024, and I expect a much-improved financial picture, including solid sales, volume growth, local currency, revenue growth, and local currency adjusted operating profit growth.Our focus remains on the things that we can control. We continue to win new business across all three groups. Our sales win rate remains at a high level and we are generating incremental sales wins across most of our product lines and geographies. We continue to be focused on retaining our existing business and working with our customers on new development activities. Our focus on customer service and on-time delivery are a direct contributor to our high sales win rate.In the fourth quarter, we also initiated a portfolio optimization plan. This plan is designed to right-size our cost base and optimize our organizational structure with a focus on driving improved productivity in certain businesses and functions and delivering significant cost improvement.The plan will look to optimize our production operations in both Colors and Flavors, and to centralize and eliminate SG&A redundancies and activities in certain functional areas within both groups. The objective of this plan is to deliver annual cost savings of approximately $8 million to $10 million once fully implemented by the end of 2025.Including the cost incurred in the fourth quarter of 2023, we expect to incur pre-tax charges of approximately $40 million, of which approximately $30 million will be non-cash. We are carefully managing this process to ensure our ability to meet customer's needs and to minimize the disruption to the business. We're also beginning the consultation process with certain European employee groups in connection with our plan. We're also announcing that we are increasing our Board of Directors from nine seats to 10. We are nominating Brett Bruggeman for election to the Board of Directors at our 2024 annual meeting in April. Brett is the Chief Operating Officer at Land O'Lakes and brings over 30 years of food industry and agricultural experience. Brett's insights will be invaluable as we continue our expansion in natural colors and flavors across many of our businesses.Now turning to 2024, I expect Sensient to return to sales volume growth, and I expect consolidated annual revenue to grow at a low to mid-single-digit rate on a local currency basis with low single-digit pricing. I expect good operating leverage and margin improvement across our groups as we experience improved fixed-cost coverage and a lower inflationary environment. Revenue and volume growth resume profit improvement will trail sales improvement by a quarter or so.On a consolidated basis, I expect Sensient to deliver low to mid-single-digit adjusted local currency EBITDA growth for the year. Within our Flavors and Extracts group, our new sales win rate is robust. The group delivered a high level of new sales wins in 2023, and we expect strong new sales wins in 2024. Customer service remains at a high level and continues to be a top priority. The group has seen a reduction in certain raw material costs, however many raw material costs such as citrus and various agricultural inputs remain elevated. The impacts of destocking improved each quarter in 2023, and we believe our customers have substantially completed destocking. Therefore, I expect the Flavor group to have a much improved 2024 with low to mid-single-digit local currency revenue growth. The Color group also had an outstanding new sales win rate in 2023, particularly in natural colors, and we expect an equally robust new sales win rate in 2024. Customers accelerated their destocking in the back half of last year, especially in the fourth quarter. Most of the impact of destocking is over. However, we do anticipate a modest amount in the first quarter of this year. Overall, I expect the Color group to deliver low to mid-single-digit local currency revenue growth in 2024. Asia Pacific's focus on sales execution, customer service, and broadening its product portfolio has positioned the group nicely for 2024. The group continued to deliver a high level of new sales wins throughout 2023. These new wins will continue to benefit 2024 and expect the group will deliver new sales wins at a high rate again in 2024. The group has been impacted by destocking at certain larger multinational companies. As mentioned earlier, this has produced some volatile swings in the Asia-Paciific group order patterns and results. That will be the case again during the first quarter of this year. Overall, I expect the age-specific group to deliver mid-single-digit revenue growth in 2024. I'm optimistic about 2024. As I said earlier, we're focused on the things we can control. Our focused-on sales execution, customer service, and our innovative technologies are contributing to the high level of new sales wins we are generating across the company.Our sales pipelines remain strong and we continue to work on new product applications with our customers. We expect this focus on new sales wins and an overall moderation in destocking to drive volume growth in 2024, compared to 2023. Our portfolio optimization plan will improve our manufacturing footprint and improve our overall cost structure.We expect this plan will generate modest profit improvement in 2024. Once fully implemented by the end of 2025, we expect that it will generate annual savings of approximately $8 million to $10 million. We also continue to strategically manage our inventory positions and we expect our overall inventory levels to decline in 2024. We have seen strong improvement to our cash flow in 2023 and we expect continued improvement in 2024.In this elevated interest environment, we remain focused on reducing our debt and our interest expense. Our product portfolio is strong and we remain focused on our key customer markets of food, pharmaceutical and personal care. Our strategy remains sound and we are well-positioned for future growth.Steve will now provide you with additional details on the fourth quarter results.

[Stephen Rolfs, executive]

Thank you, Paul. In my comments this morning, I will be explaining the differences between our GAAP results and our adjusted results. The adjusted results for 2023, remove the cost of the portfolio optimization plan and the adjusted results for 2022 remove the income related to an earn-out payment received in connection with the divestiture of our yogurt fruit prep business. We believe that, the removal of these items provides a more clear picture to investors of the company's performance. This also reflects how management reviews the company's operations and performance.Sensient's revenue was $349.3 million in the fourth quarter of 2023 compared to $348.7 million in the fourth quarter of 2022. Sensient's operating income was $8.1 million in the fourth quarter of 2023, compared to $41.2 million of income in the comparable period last year. Operating income in the fourth quarter of 2023 includes $27.8 million approximately $0.65 per share of portfolio optimization costs, which are primarily non-cash. Operating income in the fourth quarter of 2022 included income of $2.5 million or approximately $0.04 per share, related to the post-closing earnout payment received from the sale of our yogurt fruit prep business in 2020.Excluding the items just mentioned, adjusted operating income was $35.9 million in the fourth quarter of 2023 compared to $38.7 million in the prior year period. Interest expense was $6.5 million in the fourth quarter of 2023, compared to $4.8 million in the fourth quarter of 2022. The company's consolidated adjusted tax rate 26.5% in the fourth quarter of 2023, compared to 19.7% in the comparable period of 2022. Adjusted local currency EBITDA was down 8.5% in the fourth quarter of 2023. Foreign currency increased revenue and adjusted operating income by approximately 2%.Cash flow from operations was $170 million in 2023, compared to $12 million in 2022. Capital expenditures were $88 million in 2023, compared to $79 million in 2022. Total debt was $658.5 million as of December 31, 2023. Sensient's improving cash flow allowed us to reduce debt by $13 million in the fourth quarter, and by $43 million in the second half of 2023.Our net debt to credit adjusted EBITDA is 2.6 times as of December 31st, 2023. Overall, our balance sheet remains well-positioned to support our capital expenditures, sensible M&A and our longstanding dividend. And any excess cash will be used to pay down to pay down debt. At this time, we expect 2024 capital expenditures to be around $65 million. Regarding our 2024 guidance, we expect our 2024 local currency revenue, local currency adjusted EBITDA, and our local currency adjusted EPS to be up low to mid-single digits in 2024.And considering our GAAP earnings per share in 2024, we expect approximately $0.15 of portfolio optimization costs in 2024. We expect our gap EPS in 2024 to be between $2.80 and $2.90 compared to our 2023 GAAP EPS of $2.21.In 2024, our EPS will be impacted by continued higher interest expense. Based on current interest rates we expect our interest expense to increase by approximately $3 million compared to our 2023 full-year interest expense of $25.2 million. Also, we expect our 2024 full-year adjusted tax rate to be in the range of 24% to 25%. On a quarter-to-quarter basis, our tax rate will fluctuate and therefore we continue to believe our local currency adjusted EBITDA growth is an important measure of our performance.Thank you for participating in our call today. We will now open the call for questions.

[Operator]

[Operator Instructions]. And our first question will come from Ghansham Panjabi of Baird. Please go ahead.

[Ghansham Panjabi, analyst]

Maybe just first off kind of thinking back to the fourth quarter, just give us a sense as to what surprised you from a volume standpoint in the quarter, kind of looking back and maybe you can give us a sense as to how the quarter progressed monthly and also what you're seeing what you saw, I should say in January.

[Stephen Rolfs, executive]

So, I would tell you the thing that surprised me the most was the acceleration of the destocking in Color. As we were going through 2023 Flavors really started destocking, you could say, in late 2022. And that continued pretty well throughout the year. Color lagged that though. You may recall last year, Q1 Color had a pretty good, I think it was something like about 9% or 10% top-line growth. So, the Color destocking really didn't begin until about Q2 in earnest with our customers. And so all along we had kind of projected that Flavors would be done largely by the end of 2023 with Destocking. And I think we could say that that is the case. But we also felt Color would lag by really a full quarter, that destocking impact. I think with the acceleration and destocking that we saw in Q4. I think, we could now say that to the extent there would be destocking in the Color group in Q1 of ‘24, it would be rather modest.So that was probably the single biggest surprise. But I suppose in retrospect as customers are trying to kind of clear the decks, so to speak, on the balance sheet and working capital and just kind of right size things, they would've attempted to do that across each of their ingredients and other raw materials. So that would've really been the only one from a surprise standpoint on volume.As we looked at January, as you kind of got from my comments in the opening, we're kind of cautiously optimistic. There's a lot of positives that we're seeing right now. I think January was a pretty good month for us.Let's see though, right, there's a lot of we're coming off probably one of the most unusual markets in the last 50 years, which was what I would call 2023 as our customers transitioned out of COVID inventory positions, and they changed their focus with respect to developmental opportunities in some cases. So, I think 2024, we'd like to all believe that it is a back-to-normal year. Early signs would suggest that is the case. But I think that, the plot will continue to unfold as the year progresses, but I would say we're cautiously optimistic following the results we saw in January.

[Ghansham Panjabi, analyst]

That's helpful. And then in terms of the new wins that you cited any specific segments, any new products that you want to highlight, as we sort of think about 2024, just from a customer appetite for new innovation and kind of kickstart velocity, if you will, at the end market retailer level?

[Paul Manning, executive]

Yes, so the new win rate, I was very, very happy with that. In each of the groups throughout 2023. That is one of the key metrics that we measure in the business. The size of your sales pipeline, that could be a good metric, but really the reality is it's points on the board. And that's best represented by wins, which is to say a customer now gives you a purchase order for that project you've been working on. And so, we had record wins in 2022 across each of the groups. And we came -- we exceeded that in some in ‘23, and we came very, very close in others. But overall, still very strong new win rate across each of the groups. Lots of new wins within the realm of natural colors. So as our strategy has been focused in the food color business on accelerating our innovation there, our supply chain and our production capacity, we were able to really leverage all three of those in developing some very, very unique applications and technologies for a number of customers, not only for new to the market launches, but actually some compelling and very interesting conversions from synthetic colors. So those are some very exciting wins there. We have a number of very exciting wins on the flavor front. High quality flavor wins that not only would utilize a traditional flavor, but could also incorporate an extract. They could also incorporate some dimension of a taste modulation technology, whether this is sweetness enhancement or sodium reduction. And so, we had a number of very, very interesting wins across not only beverage and sweet, but in some of our savory segments as well.The pharmaceutical business. We continue to make very, very good progress there, not only with respect to natural colors and these over the counter nutraceutical applications, but also in flavors. And so, we have uncovered some very good opportunities there. Generate some very interesting wins on that front. And then of course our S&I business, part of our Flavors Group, we had a series of very, very interesting and significant wins in our onion and our garlic business. Lots to be very, very excited about in '24.These wins that we generated in '23, many of them carry over into '24. But the pace of our wins right out of the gate in January, I'm quite excited about. Yes, pretty broad-based set of wins, which speaks to the investments we made in our sales force, in our innovation platforms and in overall is customer service and responsiveness.

[Ghansham Panjabi, analyst]

And then just finally on your guidance, it looks like it's low-to-mid single-digits throughout sales, EBITDA, EPS. Why wouldn't operating leverage be higher in context of what you're doing in terms of portfolio optimization et cetera? And then just separately Steve, congrats on your retirement announcement, best wishes for the future. Thanks so much.

[Stephen Rolfs, executive]

Thanks so much. I would say maybe the guidance is a little bit conservative. We say low single-digits to mid-single-digits. There's a bit of a change implied within each one of those. I think after the first quarter as has been our practice, we will kind of give you an update and a sense of things as the year progresses. But I'd like to set kind of the floor where we're going to be and I feel very confident that unlike '23 where there was a tremendous amount of volatility in destocking and all these other factors, our guidance kind of signals that we believe that, that is over and the magnitude of our new wins would be able to overcome any market dynamics.The degree of that ability to overcome, let's see how the year progresses. Many of our customers are very much driving for volume growth, that would be a really nice development. The new wins generate lots of volume, pricing is a fairly nominal thing for 2024. So, yes, the volume comes and to your point we should have really nice operating leverage in the businesses. But with respect to the portfolio improvement plan, much of that benefit will be obviously spread out over 2024 and 2025. We endeavor to get those things done as quickly as possible, but I'm realistic enough to realize that, you can screw those up if you're not very, very thoughtful and particular about how you do those.We have a lot of experience here. We have a lot of lessons learned, Ghansham, as well going back to sort of 2017. I'm feeling very, very confident that this one will be executed quite smartly and I don't anticipate any issues there. But the savings will flow in over that say, two-year period. But yes, I'd like to be able to tell you next quarter, you know what, things are looking even better than I thought. But for right now, I think this is a pretty good start to the year and a pretty good guidance that I think we could all feel very committed to achieving.

[Operator]

The next question comes from Nicola Tang of BNP Paribas. Please go ahead.

[Nicola Tang, analyst]

Actually, you're just starting to touch on one of the topics which I wanted to ask about, which is, the portfolio optimization and you referenced your learnings from 2017. I was wondering if you could talk a little bit more about that and what gives you confidence that the portfolio optimization plan will run more smoothly this time? And also, just in terms of the areas that you identified, how did you sort of make that assessment around which specific plants or production sites to shut down and just tie another one on the same topic, should we kind of take an even split in terms of the cost savings across Flavors and Colors?

[Paul Manning, executive]

So, number one, we will periodically review sites, business units. We look at different dimensions of the business and we see what part is running well and has optimized production footprint, for example, or we're able to achieve good synergies. And so, I think as we looked at the overall portfolio, we came up with the one that we did. It's quite a bit smaller than anything we've done previously. So, I suppose to your question about, how do we think this is going to go and do you think we'll do well here? I think it's much smaller. In one instance we're moving a plant in Europe. We've begun the consultation process there. And so that is a plant that's very similar to one that we successfully consolidated in the past so that gives me a great deal of confidence. In fact, most of the folks who were involved with that are running this one as well. So, that would probably be the biggest component of the project is a value, is that one plan in Europe that we would consolidate into the Americas.I think the other thing is just there were lots of lessons learned from the previous restructuring and I was the CEO then and I'm responsible for the screw ups then. And so, I know what all the screw ups are. And so, we've made a very concerted effort to plan differently and evaluate those differently. And so, I think, we've put more resources towards this project and again, we can anticipate with a great deal of confidence that where the trouble areas would be on such a move.Beyond that one plant that produces products most of the other activities are really SG&A related, so they don't specifically involve the production of a product, the movement or the transition of one product from another. That was the most complicated and problematic of our previous restructuring is trying to requalify products in other plants. It's a decidedly complex and difficult thing. There's a lot less of that. In fact, I would almost say very little of that associated with this restructuring versus say some of the previous activities that we had. How do we assess the site who makes money, who doesn't make as much money? It's pretty much how you'd evaluate any stock or any other investment portfolio. And so, it is in fact a portfolio optimization program from that sense. These two facilities were the two lowest, probably the two lowest returning facilities in the company. And so, I think we've addressed that. We made an effort, but there is such thing as a sunk cost fallacy and we're not going to fall for it. In terms of the split, it's probably about 50-50 Colors, Flavor. I don't know, Steve do you want to give more details on the split in terms of the savings.

[Stephen Rolfs, executive]

Yes, no, it is about 50-50, maybe a little bit more by the end with Flavors and some of the activities and Flavors will take a little longer. But at the end of the program it'll be about 50-50 Flavors and Colors.

[Nicola Tang, analyst]

Can I ask a question about pricing? I think in the opening remarks you mentioned for 2024, you expect low single-digit pricing. Are you implementing new pricing as of today, or is this carryover from previous price initiatives? And then I suppose tied onto that, could you talk a little bit about your expectations for input cost this year?

[Paul Manning, executive]

Yes, so that's right. So low single digit is what we would expect the impact to be. If you were to add up all the pricing and divide it by the total revenue of the company, it would be in that low single-digit range. And that's principally pricing that was put into effect January 1. I would say if there was carryover, it was fairly modest. We are more than likely back into a world where we negotiate pricing annually.Traditionally in this ingredient space, it would be kind of a January 1 anniversary date for the majority of your customers, but there may be others who have an April 1 or a July 1, but in general, think January 1. And so, this was, I think we're back to that more traditional, we negotiate once per year with an effective date of January 1. And so, that low single digit is sort of the culmination of that fourth quarter activity with a January 1 effective date.With respect to input costs, as I mentioned, many have moderated, some of them linger, but I think by and large, the low single digits gets us to where we need to be with respect to recovering, any of the inflation on those input costs. But on the negative side, right, there's still elevated energy costs in parts of the world. Labor is still an elevated dimension of input costs. We do have agricultural products, we talked about that on the last call.You grow those in a previous year where fertilizers were expensive and water was expensive and land was expensive and there was a lot of run up to that. And now we're in the world of selling those products that had the elevated previously elevated costs. And so, we have a little bit of that going on from the agricultural side of the business, but I think by and large, the market's moving in the right direction with respect to input costs.

[Nicola Tang, analyst]

And then maybe a final one on the Asian business. You mentioned that there's been quite a lot of volatility linked to kind of the order volatility of the multinational customer base. With that in mind, what gives you confidence in the mid-single-digit growth outlook for Asia in 2024?

[Paul Manning, executive]

The new win rate that they have, their execution of pricing increases and very, very clear communications with our customer as to what they see in the market and when they believe their order patterns would resume, which is to say this year. So, I think those three factors come together and I think, again, we have a little bit of a choppy Q1 owing to that destocking, but not as a result of a poor win rate or poor pricing or out of control inflation. Those factors, the ones again, that we can control, I think are well in hand, and it's just a matter of kind of working through the last of this patchy destocking.But yes, I think that we're through that in Q1, and then Asia's back on track. They've been on a nice tear for the last say four or five years. So, I think they're back on track largely after Q1 here.

[Operator]

[Operator Instructions]. Our next question comes from David Green of Boldhaven.

[David Green, analyst]

Just an initial question regarding the guidance which you have alluded to, Paul, anyway. The narrative this year in terms of the headwind from the destock has been very much along the lines of destock running at high single-digits, but the win rates or underlying growth running a similar amount. And so net, you're kind of in the middle of sort of like flattish growth. I'm just trying to understand as we go through 2024 and the destock fully unwinds, why would we not be seeing a more significant improvement in top-line come through in '24?

[Paul Manning, executive]

Well, it could is the short answer. So I've guided low to mid. And as I said, let's see how -- your math is correct. I mean destocking did have a negative high single-digit impact from a revenue standpoint. New wins more than eclipse that. So sure, that could definitely happen. But then again, if I'm wrong, I'm in big trouble. So let's start with low to mid and let's see how things go from there.

[David Green, analyst]

Yes. And I guess just in terms of understanding color specifically in the destock there and then the sort of trajectory as into sort of Q1 and the rest of the year. What -- has that been focused on any specific areas still? Is that still mainly cosmetics where there's a destock that is needing to come through? And then I guess thinking more about what kind of top line you can deliver in Colors, should we expect to sort of return to a sort of positive organic growth within Colors within the first half?

[Paul Manning, executive]

So the color destocking was food colors and cosmetics. So you're right about that. It would appear as we look back at this and conduct somewhat of an autopsy although we were seeing this as it was going as well. Customers very much started with destocking at the highest value items they had on their balance sheet, which is a fairly logical approach. Flavors and colors, whether drive for food products or in the case of Colors cosmetic products, those tend to be lower valued items on a balance sheet, right? They're just not nearly as expensive as some of the ingredients and input costs that our customers have. So as they went down the list and focused on the highest value, eventually they got to flavors and then they got the colors. And so I think that's largely why you saw the progression that you did. And then, of course, with COLORs being somewhat after flavors, but still with the desire to kind of clear the deck by the end of the year, you saw that Q4 acceleration of destocking in colors, not only for food, but for cosmetics. The underlying growth in the food industry in North America continues to be as well in Q4 of 2023, it was negative. There was actually a decline of 1% or 2% in the overall market. Europe, we believe it was about flattish. And then in other parts of Asia, it was up. So with respect to cosmetics, though, you have somewhat of a mixed bag at the prestige level, the high-end level, we see good volume growth and we see good volume opportunities. At the mass market level, that's where there was a considerable degree of destocking and perhaps even a reduction in consumer demand. That, though, is very good for our business because in terms of the products that we develop and the portfolio that we have, it can not only serve the mass market, but in particular, can serve the prestige market quite successfully. So I think that as you look at Q1 here, yes, there'll be a touch of destocking in both food and cosmetics, but there's -- you can only get your inventory level so low before you have to start ordering and that's obviously what we've started to see here with many of these customers. But to go back to the -- to your previous question a little bit, again, 2023 was sort of a once-in-a-century dynamic in the food and personal care space. Nothing like that has ever happened. So anybody's ability to predict, if anybody is going to tell you this is exactly what's going to happen they're making it up in my opinion. Nobody's -- there is no wise old man here. And so we're going to go with what our customers are telling us, what they're projecting, but it's what they're projecting. So we're going to focus on our pricing. We're going to focus on our service levels, and we're going to focus on our win rate. And that low to mid-single, but longer term, we should be right back on track with our mid-single-digit revenue where we were in '20 and '21 and '22. So I'm confident in the long term. It's just a question of when do we get to the long term? Is it Q2 to Q3? Maybe it's the end of Q1, we'll see.

[David Green, analyst]

Right. And then just thinking about the momentum that you're seeing in flavors and extracts, it sounds like there are some really sort of solid wins there. And should we expect those to be coming through pretty quickly in terms of the top line?

[Paul Manning, executive]

Yes. I think Flavors will kind of be faster out of the gate than Colors. And again, they have very, very strong win rate and they got, they're kind of out of the destocking now. So, I think those two things conspire to make for a good start to the year for Flavors.

[Operator]

There are no further questions at this time. I would now like to turn the conference back over to the company for any closing remarks.

[Stephen Rolfs, executive]

Thank you everyone for participating in our call today. That will conclude our call. Thank you.

[Operator]

The conference has now concluded. Thank you for attending today's presentation, and you may now disconnect.