Sherwin-Williams Co
NYSE:SHW

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Sherwin-Williams Co
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Earnings Call Analysis

Q4-2023 Analysis
Sherwin-Williams Co

Sherwin-Williams Q4 Ends Record Year

Sherwin-Williams concluded a record year with Q4 sales growing 4.1% to $23.1 billion and adjusted EPS increasing 18.6% to $10.35. Although Q4 saw a low single-digit sales increase and a mid-single-digit EPS decrease, all three reportable segments met or exceeded guidance. Paint Stores noted a 2.3% sales uptick, while Consumer Brands faced a 7.1% downturn, better than expected. The company prioritized strategic investments amid market uncertainties, expanded its margin, and returned $2.1 billion to shareholders through dividends and repurchases in 2023. Full-year sales were spurred by High single-digit growth in Paint Stores and Performance Coatings' strong margin, despite Consumer Brands' top-line struggle. With 2024's uncertainties, Sherwin-Williams aims to outperform the market, mindful of challenges in residential and commercial sectors.

Sherwin-Williams Wraps Record Year With Strong Fourth Quarter Performance

Sherwin-Williams concluded a triumphant year with fourth quarter highlights that underscored the company's robust financial health. With a 4.1% increase in annual sales, reaching $23.1 billion, and an even more impressive 18.6% growth in adjusted earnings per share to $10.35, the company continued its upward trajectory. The fourth quarter alone showed a modest single-digit uptick in sales, coupled with significant gross margin enhancement year-over-year. Even with deliberate and increased investments in the business, designed to capitalize on market uncertainties, the group achieved above-market growth across their sectors. Despite an uptick in SG&A expenses, the company demonstrated a disciplined approach to capital allocation, returning $641 million to shareholders through dividends and repurchases in this quarter, staying aligned with or surpassing their guidance in all reportable segments.

Paint Stores Group Shows Resilience with Expanded Margin and Store Growth

The Paint Stores Group experienced a 2.3% sales uptick, contrasting against a mid-teens hurdle from the previous year. This growth was volume-driven, happily coinciding with the annualization of earlier price increases. Segment margins saw an impressive uplift of 210 basis points to 19.3%, driven by Protective & Marine sectors along with commercial and residential repaint markets, which somewhat counteracted the declines in the New Residential and property management sectors. Both exterior and interior paint sales enjoyed low single-digit percentage increases. The group's expansion continued with 35 new store openings in the quarter, totaling 76 for the year, and announced a 5% price hike effective beginning February.

Consumer Brands Group Navigates a Decline Offset by International Sales Performance

The Consumer Brands Group faced a downward trend with a quarterly sales decline of 7.1%, albeit better than projected. Encouragingly, the European and Latin American markets displayed robust mid-teen percentage sales increases countering the low double-digit decreases in North America, where customer inventory management reflected softened demand. After adjustments for amortization and impairment charges, among other factors, the segment margin stood at 10.8%, navigating through challenging conditions.

Performance Coatings Group Margin Improvements Pave the Way for Continued Success

Slight growth signified the Performance Coatings Group's quarter, with acquisitions and favorable exchange rates balancing reduced volume. The group championed, with an adjusted segment margin climb to 17.3%, indicating robust execution of strategy and success in moderating raw materials costs while delivering consistent value to customers.

Year-End Review: A Testament to Strategic Execution and Shareholder Value

A full year's review revealed a brilliant execution against a backdrop of uncertainty, where guidance outstripped initial expectations. The company’s employees propelled it to record sales, adjusted EBITDA, and net income per share, alongside an operating cash high. In a substantial display of shareholder appreciation, a total of $2.1 billion was disbursed through dividends and repurchases. The company's three reportable segments painted a picture of growth, with high single-digit sales increase and margin expansion for Paint Stores, top-line growth and high-teens adjusted margin for Performance Coatings, whereas Consumer Brands, despite top-line hurdles, managed to improve its adjusted segment margin.

Looking to 2024: Ambitious Outlook Amid a Cautious Macroeconomic Climate

Sherwin-Williams steps into 2024 energized and geared towards capturing growth opportunities within its target market segments, riding on the momentum of its strategic and enterprise priorities. While expressing cautious optimism in the face of persistent macro uncertainties, the company is poised to replicate its market outperformance. Potential headwinds include new residential market uncertainties and a slowdown in new commercial starts, with tightened lending standards and negative trends in the Architectural Billing Index hinting at challenges that lie ahead. In spite of these factors, and unfazed by declining existing home sales, the company is confident in its growth model and investments, which promise continued market share gains.

Earnings Call Transcript

Earnings Call Transcript
2023-Q4

from 0
Operator

Good morning. Thank you for joining The Sherwin-Williams Company's review of fourth quarter 2023 results and our outlook for the first quarter and full year of 2024. With us on today's call are Heidi Petz, President and CEO; Al Mistysyn, Chief Financial Officer; Jane Cronin, Senior Vice President, Enterprise Finance; and Jim Jaye, Senior Vice President, Investor Relations and Communications.

This call is being webcast simultaneously in listen-only mode by Issuer Direct via the Internet at www.sherwin.com. An archived replay of this webcast will be available at www.sherwin.com, beginning approximately 2 hours after this conference call concludes.

This conference call will include certain forward-looking statements as defined under U.S. federal securities laws with respect to sales, earnings and other matters. Any forward-looking statement speaks only as of the date on which such statement is made, and the company undertakes no obligation to update or revise any forward-looking statement, whether as a result of new information, future events or otherwise. A full declaration regarding forward-looking statements is provided in the company's earnings release transmitted earlier this morning. After the company's prepared remarks, we will open up the session to questions.

I will now turn the call over to Jim Jaye.

James Jaye
executive

Thank you and good morning to everyone. Sherwin-Williams delivered solid fourth quarter results that concluded a record year for the company, where sales grew 4.1% to $23.1 billion and adjusted earnings per share grew 18.6% to $10.35 a share. Sales in the fourth quarter increased by a low single-digit percentage against a tough comparison, and we generated significant year-over-year gross margin improvement.

As we previously described, we also continue our deliberate and accelerated investments in the business as reflected by the low double-digit year-over-year increase in SG&A in the quarter. These investments are being made to take advantage of current market uncertainty and are aimed at driving the success of our customers and above-market growth across all businesses.

Adjusted earnings per share in the quarter decreased by a mid-single-digit percentage related to higher nonoperating costs. We maintained our disciplined capital allocation approach and returned $641 million to our shareholders through dividends and share repurchases during the quarter.

Sales in all 3 of our reportable segments were within or better than our guidance. In our architectural business, commercial and residential repaint were the strongest performers, while DIY remained challenging. In our industrial business, growth was variable by division. Sales grew in Europe and Latin America with softness in North America and Asia.

Let me now turn it over to Heidi, who will provide some commentary on our fourth quarter results by segment and a few full year highlights before moving on to our 2024 outlook and your questions.

Heidi Petz
executive

Thank you, Jim. I'll begin with the Paint Stores Group, where sales increased 2.3% against a mid-teens comparison. Volume drove the increase as our previous price increase annualized in September. Segment margin improved 210 basis points to 19.3%. Protective & Marine, commercial and residential repaint drove the growth. Strength in these markets was partially offset by decreases in New Residential and property management.

From a product perspective, exterior and interior paint sales both increased by low single-digit percentages. Exterior sales grew faster but were a smaller part of the mix. We opened 35 new paint stores in Paint Stores Group in the fourth quarter and a total of 76 new stores in 2023. We also announced a 5% price increase to our customers in the quarter effective February 1.

Moving on to our Consumer Brands Group. Sales decreased by 7.1% in the quarter, which was better than our guidance. Sales increased mid-teens percentage in Europe and Latin America. Sales decreased in North America by a low double-digit percentage as customers managed their inventories lower due to soft paint demand, partially offset by an increase in the Pro Who Paint sales.

Adjusted segment margin, which excludes acquisition-related amortization expense and impairment charge related to trademarks in Europe and the negative impact from the significant devaluation of the Argentine peso in December, was 10.8%. The decrease from last year's fourth quarter was driven by lower volume and higher nonoperating costs.

Sales in the Performance Coatings Group increased slightly with continued choppiness across each of our businesses and regions. Acquisitions and favorable FX were offset by lower volume. Adjusted segment margin, which excludes acquisition-related amortization expense and the Argentine devaluation impact, improved to 17.3%. This is the fourth straight quarter this team has delivered year-over-year segment margin improvement. This performance reflects execution of our strategy, moderating raw material costs and the ongoing value we are providing customers.

Industrial wood led the growth, including the impact of recent acquisitions. Coil and Automotive Refinish also delivered solid growth. Packaging was down as expected. General industrial was impacted by lower demand in all regions. PCG sales varied significantly by region with growth in Europe and Latin America and decreases in North America and Asia Pacific.

From a full year perspective, I'll provide just a few highlights before turning to our 2024 outlook. At this time a year ago, you'll recall an environment of tremendous macro uncertainty with single-family housing starts down an average of more than 20% for 7 consecutive months, existing home sales down a similar percentage, soft PMI manufacturing indices in all regions and most economists predicting a hard recession. Against that backdrop, we provided guidance that we believed was appropriate. We also said that if conditions improved, our performance would be better than our initial guidance, and that is exactly what happened.

I could not be more proud or thankful for the efforts of our 64,000 employees throughout 2023. On a consolidated basis, our team delivered record full year sales, adjusted EBITDA, adjusted diluted net income per share and net operating cash. We returned a total of $2.1 billion to our shareholders in the form of dividends and share buybacks in 2023. We delivered these results while reinvesting in the business by design and at an accelerated rate to drive continued above-market growth and enhanced profitability.

In terms of CapEx, we invested $590 million, including approximately $205 million for building our future R&D lab projects. We expect to begin occupying these facilities by the end of 2024. We ended the year with a net debt to adjusted EBITDA ratio of 2.3x.

Looking at our reportable segment on a full year basis. Paint Stores grew sales by a high single-digit percentage and expanded its margin. Sales increased in all end markets except New Residential, which was down less than 1%. This New Residential performance was remarkable given the state of the market and reflects our share gains.

Performance Coatings also grew its top line while further integrating recent acquisitions and achieving a high teens adjusted segment margin. The full year adjusted margin performance is the best since the Valspar acquisition in 2017.

Consumer Brands had a challenging year on the top line with lower sales resulting from soft DIY demand, but adjusted segment margin expanded. We're confident our aggressive portfolio adjustments completed during the year, including the divestiture of noncore aerosol product lines and the China architectural business, should result in improved future profitability.

I am confident that we further separated ourselves from our competitors in 2023, and that's exactly what we intend to do again in 2024. Our success in 2023 stemmed from executing on our strategy, which remains unchanged. We provide differentiated solutions that enable our customers to increase their productivity and profitability and for which they are willing to pay and stay. These solutions center on industry and application expertise, innovation, value-added services and differentiated distribution.

We also have momentum in the enterprise strategic priorities that are illustrated in our slide deck and I first described at our Investor Day last August. I am confident the continued execution of our strategy and our enterprise priorities will spur the next era of profitable growth for Sherwin-Williams.

So turning to our outlook. We enter 2024 with confidence, energy and a commitment to seize profitable growth opportunities in our targeted end-market segments. We expect to outperform the market just as we have in the past. And while the macro environment feels better today than it did a year ago, it still contains a number of uncertainties.

On the architectural side, U.S. new residential sentiment has improved. Single-family starts have been up year-over-year for 6 consecutive months. Mortgage rates are expected to begin moderating but will remain well above historic levels. In residential repaint, existing home sales drove a portion of our sales and have declined year-over-year for 28 straight months.

The trajectory of recovery is not clear here, and the LIRA index is forecasting negative remodeling spend in 2024. However, there are numerous other drivers for repaint, and our investments and our model give us confidence that we will continue to grow share.

In new commercial, starts slowed considerably in 2023, which we expect will impact completions starting midway through 2024. Commercial lending standards have also tightened, and the Architectural Billing Index has been negative for 5 consecutive months.

On the DIY side, we'll remain in share gain mode as we do not currently see a macroeconomic catalyst driving meaningful improvement in consumer demand, though any improvement in existing home sales could be a tailwind.

On the industrial side, the PMI numbers for manufacturing in the U.S., Europe and Brazil have largely been negative for multiple months with China being slightly better recently. We expect Automotive Refinish to be our most resilient business in this environment, and we expect to see ongoing benefit from recent share gains.

Industrial wood is likely to benefit from recovery in New Residential given the furniture, flooring and cabinetry end markets it serves. We expect Coil will grow driven by significant new account wins over the past year.

Protective & Marine should continue to have momentum but will face challenging comps. We expect general industrial demand to remain choppy. In packaging, we expect industry volume for food and beverage cans to be flat to down in 2024. We will also see a negative short-term impact related to temporary volume shifts, which occurred as a result of our Garland production plant incident last August. We fully expect to recover this volume in stages in 2024 and 2025 while also winning new business.

Longer term, we remain bullish on our packaging business and our differentiated non-BPA solutions. Our Garland plant is fully back online, and we are bringing on additional capacity in other locations during the first half of the year.

We continue to have excellent new account and share-of-wallet opportunities in every business and in every region. The continued growth investments we have made over the past year give us tremendous confidence in pursuing these opportunities and gaining share.

Moving to the cost environment. Our outlook assumes our raw material costs will be down by a low single-digit percentage in 2024 compared to 2023. We expect to see the largest benefit occurring in the first half of the year as comparisons become more challenging in the back half, where the entire basket decreased low double digits.

While raw materials will likely be a benefit for us, other costs, including wages, health care, energy and transportation are expected to be up in the mid- to high single-digit range in 2024. I will remind you that these. And the Consumer Brands Group are also likely to have some targeted pricing activity in 2024 though at a more modest level than Paint Stores.

As for our specific outlook, the slide deck issued with this morning's press release includes our expectations for consolidated and segment sales for the first quarter of 2024. The deck also includes our expectations for the full year, where consolidated sales are expected to be up a low to mid-single-digit percentage and diluted net income per share is expected to be in the range of $10.05 to $10.55 per share. Excluding acquisition-related amortization expense of approximately $0.80 per share, adjusted diluted net income per share is expected in the range of $10.85 to $11.35, an increase of over 7% at the midpoint compared to 2023's adjusted diluted net income per share of $10.35. We've provided a GAAP reconciliation and Reg G table within our press release.

Let me provide some additional data points and an update to our capital allocation priorities. Given incremental 2024 pricing, raw material deflation and Paint Stores Group, our largest and highest gross margin segment, growing sales faster than the other 2 segments, we would expect full year gross margin expansion. We expect SG&A dollars to increase by a more typical level and increase by a mid-single-digit percentage in 2024, a moderation from the low double-digit percentage increase we reported in 2023.

We expect the investments we made last year and those we plan to make this year will enable us to grow at a multiple of the market. We plan to control costs tightly in noncustomer-facing functions. And we have a variety of SG&A levers we can pull, depending on a material change to our outlook up or down.

We expect to open 80 to 100 new stores in the U.S. and Canada in 2024. We'll also be focused on sales reps, capacity and productivity, system improvements and product innovation. Next month, at our Board of Directors meeting, we will recommend an annual dividend increase of 18.2% to $2.86 per share, up from $2.42 last year. If approved, this will mark the 46th consecutive year that we've increased our dividend.

We expect to continue making opportunistic share repurchases. We'll also continue to evaluate acquisitions that fit our strategy. We have a manageable $1.1 billion of long-term debt due in 2024 and expect to refinance the debt at higher rates. We expect to be within our current long-term target debt to adjusted EBITDA leverage ratio of 2 to 2.5x.

In addition, I will refer you to the slide deck issued with our press release this morning, which provides guidance on our expectations for currency exchange, effective tax rate, CapEx, depreciation and amortization and interest expense.

Our team is operating with great confidence as we begin 2024. We are extremely well positioned to continue delivering shareholder value. And I want to thank John Morikis for the incredibly strong foundation he leaves with us as he moves into his role as Executive Chair.

I'm also grateful for the outstanding executive leadership team surrounding me. Given that there is still a considerable amount of uncertainty in the global economy, we believe our initial 2024 outlook is an appropriate one. Should the demand environment prove to be stronger than we are currently assuming, we would expect to do better than the guidance we are laying out today.

Our first quarter is a seasonally smaller one. For that reason, we will not be making any updates to full year guidance until our second quarter is completed and we have a better view of how the painting season is unfolding.

Our strategy is clear, our priorities are focused, and our people are ready. We will continue to win by providing innovative solutions that help our customers to be more productive and more profitable. We expect to deliver meaningful earnings growth in 2024.

This concludes our prepared remarks. With that, I'd like to thank you for joining us this morning, and we'll be happy to take your questions.

Operator

[Operator Instructions] Your first question for today is coming from Vincent Andrews with Morgan Stanley.

V
Vincent Andrews
analyst

Heidi, I'm wondering if you could sort of break down the Paint Stores Group top line guidance for us. I see low single to mid-single digits, and maybe there's 3% of net pricing there. And I guess, what I'm really trying to get at is where do you think that sales guidance would be if you hadn't made the significant growth investments in 2023. What are you anticipating you're going to get from that this year?

Heidi Petz
executive

Well, I'll tell you right now -- I'll start this off, and then I'll hand it over to Al to give some color commentary as well. I would start by -- you said this beautifully. As you look at kind of the drivers of what's making us effective in the investments that we're laying in, we'll talk to this in a minute, but we've made some very significant choices relative to some of these segments. And I'll start with residential repaint.

We talked about despite some of the choppiness out there, we are continuing rather to take share based on some of these investments that we laid in. It's interesting, in this environment, there's a lot of people that are out there talking about market share gains. And I would say that no one's really posting the mid-single-digit gallon gains that we're seeing versus our mid-teen comparison last year. So not everyone will be able to grow share. I'm confident that we are. And I would also say, given some of these investments, no one is better positioned in the market than we are to help these contractors.

Specific to residential repaint and some of these investments, we're really able to demonstrate our model. We're interacting with these contractors that are looking to move beyond just painting but becoming business owners. So if you can imagine some of the investments that are allowing our teams, our reps to help them in real time in terms of marketing, customer acquisition, even as they look to expand into different substrates. We launched our Gallery series last year, helping these contractors move from just walls into other surfaces in the home while they're there, kitchen cabinets being a great example. And all of these areas are really our sweet spot.

So in this environment, while we're laying these investments in and we're clearly posting results, I'd also say and characterize this as the residential repaint contractor has never been more receptive to all that we can bring them in terms of our consistent store-to-store experience as they're traveling and growing, access to our highly trained reps that are helping them not just plan work, but helping them in real time to troubleshoot. So the accessibility, that's really important. So there's a list of items here that are really paying off. I'm going to hand it over to Al to give a little bit of specific color on the numbers.

Allen Mistysyn
executive

Yes, Vincent. This is Al Mistysyn. Yes, when you look at the 2024 volume number, up low single digits. If you go back to -- coming out of the second quarter of 2023 and looking at the indicators that we were, we were talking about our volumes really being flat. And as John and Heidi like to say, we got to influence the numbers. So with our line of sight being better than -- or better, the investments we made in res repaint and what you'll see is we expect res repaint to be at the high end or above the high end of that range.

In the fourth quarter, you saw a low single-digit volume growth. And again, our res repaint volumes were up mid-single digits. So even in the short term, we're seeing the benefits of those investments, and we fully expect to realize those benefits in 2024 to accelerate our volume growth in res repaint.

Operator

Your next question is coming from John McNulty with BMO Capital Markets.

J
John McNulty
analyst

So there's a lot of focus on the SG&A jump and administrative jump. And I guess, when you think about the roughly $300 million of the 20% investment that you had there or growth that you had there, I guess, how would you break out in terms of just general inflation versus investment for growth versus management comp? Because look at me, the team did pretty darn well this year. So I guess, how would you break that out? And can you help us to think about on the growth investment side, the types of investments that are, I guess, grabbing those costs or growing those dollars?

Allen Mistysyn
executive

Yes. John, if you look at the adjusted -- I'll use the adjusted increase in SG&A. Almost 70% of that is attributed to our operating segments with the majority of that being in Paint Stores Group. And as Heidi mentioned in her opening remarks, we added 35 new stores in the quarter, 76 new stores for the year as well as additional reps, which with the additional investments that we've made in the second half, our rep count is up a multiple of that. The remaining increase is evenly split between our Consumer Brands and the Pro Who Paint reps increases and also with our Performance Coatings Group sales and tech service reps.

And John, I believe the teams have done a really good job at driving the metrics and monitoring the metrics to make sure we're going to get a return for those. And then as you mentioned, the remaining portion of the increase is really related to the ad segment and primarily compensation, including stock-based comp, which, as you know, is typically heavier in our fourth quarter. It's really driven by the stock price. We had some deferred comp and wage inflation. But I'd say those are the primary drivers of the SG&A.

And I'd just add one more comment to that. Those will annualize in our first half next year. But we do expect, as Heidi mentioned in the opening, to be back to more typical investments and SG&A investments in 2024. So we'll see a bigger increase in our first half and a -- at or below the range in our second half to get to that mid-single-digit range for 2024.

Heidi Petz
executive

John, one thing I would add to that, too, I think when you've got significant points of differentiation and you believe in your strategy, you're going to invest in them. So while we're growing faster than the market, then we're confident, as Al pointed out, on the return we're going to get here. Our heads are not in the sand. We absolutely know that it's an expense, and we expect to get a return. There's no doubt about that. But we do see this also as an investment to make sure that we continue to outpace the market.

Operator

Your next question for today is coming from Jeff Zekauskas with JPMorgan.

J
Jeffrey Zekauskas
analyst

In your remarks, you said that your raw materials, I think in the second half of 2023, were down more than 10%. And that makes sense. Your cost of goods sold in the fourth quarter was down 10%, you have higher people costs. But next year, in the first quarter, you have your easiest raw material comparison. The second quarter is pretty easy, too. So if the first quarter continuing the pattern we've seen is down again low double digits and the second quarter is down high single digits, shouldn't your raw material base case for next year be down mid-single digits rather than low single digits?

Allen Mistysyn
executive

Yes, Jeff. The way we have the raw material benefit rolling out in 2024, about 85% of that benefit is in our first half. And the assumption we're making is that we're not going to see another material drop as the year goes on. So essentially, we're sizing the benefits that we saw through the second half of 2023.

That being said, the market is driven by supply and demand, and the raw material costs are driven by supply and demand. And as we see how demand unfolds, certainly, there's plenty availability of supply in the market. That may change. But that's based -- our low single-digit outlook is based on the indicators we see today.

Operator

Your next question for today is coming from Mike Sison with Wells Fargo.

M
Michael Sison
analyst

Nice end of the year. Heidi, I think you noted that resi repaint would be up or is tracking mid-single-digit volume growth in '24. And at this point, I suspect that's what you're looking at for the first quarter. I just wanted to be clear, so the market for resi repaint, would that imply it would be flat or maybe slightly up and that mid-single digits is your outperformance? And then what are you looking for in terms of any indicators that would help you -- would suggest that the market growth could be better or worse than '24?

Heidi Petz
executive

So just to clarify, the mid-single-digit reference was relative to '23. So I think, yes, we would expect it to be flat. Now having said that, I'll go back to my earlier comments that the investments that we placed in, we're not waiting for the market and we don't think the market is going to help us this year. So the team was very diligent. We were very clear on putting those investments in long enough ago last year so that we were in a position to take advantage of this.

So in this environment, while I would characterize the demand as flat, you can absolutely count on our ability to take share. We've got the right positioning in the market. We've got a model that allows us to absolutely understand largely not just through our stores and our reps, through our data, our ability to follow these customers to partner with these customers and helping them not just to get by with their current projects, helping them travel, helping them grow and really helping partner with them as they're looking to grow their business. So the characterization would be flat, but I would expect us absolutely to outpace the market there.

Allen Mistysyn
executive

Yes. Mike, the only thing I would add to that is, you talk about indicators that might help drive the market, existing home turnover would be one of those. As interest rates moderate, and we do expect that to happen as we progress through the year, existing home turnover does have an impact; as well as home price appreciation, which is still up; the aging housing stock in the U.S.; baby boomers staying in place. All of those are driving res repaint. But your comment about the market being flat, we believe that could be true. But if existing home turnover would pick up, that would be a tailwind for us and likely second half view of that.

Operator

Your next question is coming from Ghansham Panjabi with Baird.

G
Ghansham Panjabi
analyst

I guess, first off, on the Paint Stores Group pricing, maybe you can give us a sense as to how to think about the time line, the price realization specific to the segment. And I'm just asking because historically, it took a couple of quarters to realize increases. And then during the COVID supply chain chaos, it was, of course, much faster just given the extent of inflation.

And then also related to that, what do you expect productivity to be in 2024 in context of the noncommodity inflation, such as wages and also with all the investments you have been making?

Allen Mistysyn
executive

Yes, Ghansham. The 5% effective February 1, I do think there is a lay-in that will be similar to past price increases. I do expect to get to a similar effectiveness. Mind you, at a consolidated basis, we talk about price being up low single digits. There's some headwind for customers that are on contracts with index pricing, small amount but a headwind.

And I do expect our -- and Heidi mentioned this, the raw basket is down low single digit. Still highly elevated over the 3-year period that we're looking at. We didn't go out with a price increase in 2023. And if you look at wage inflation, the health care, energy, transportation cost on that 2-year stack is mid- to high single digits. So to continue to offer the services and -- that we do and the convenience and the differentiated solutions, we need to recover some of -- recoup some of these costs.

Operator

Your next question for today is coming from Aleksey Yefremov with KeyBanc Capital Markets.

A
Aleksey Yefremov
analyst

I just wanted to ask you about the propriety maintenance subsegment. You're showing negative low single-digit number there, down from double-digit growth earlier in first half '23. Can you just address what's going on in the segment?

Heidi Petz
executive

Yes. Property management right now, I would characterize this similar to how we look at New Residential. So this is going to be a sign that's going to be. So we're looking at this on both sides. There's another piece of this. And I think if you look at the dynamics between what's happening with kind of new commercial property management, we're also benefiting from the upgrading of properties that are competing with these new units and investing in keeping their properties current and fresh.

So our teams are touching certainly both the CapEx projects and maintenance as well as color and design support, trying to make our customers successful. So we're going to catch them on either side. They're -- people are going to live somewhere. So we're going to make sure that we're meeting our customers where they're at regardless of what's going on with the economy. And you can expect that we'll take share in this current environment.

James Jaye
executive

Yes. Aleksey, you mentioned the fourth quarter. So property maintenance was down low single digits in the quarter, but that was against a really strong fourth quarter a year ago, where we were north of 20%. If you look at property management for the year, I mean, it was up mid to high single digits. So we continue to feel good there. And the investments that Al and Heidi are talking about, many of those are aimed at growing our position there and continuing to to add to what we're doing in that property maintenance segment.

Operator

Your next question for today is coming from Mike Leithead with Barclays.

M
Michael Leithead
analyst

I wanted to ask on the 2024 EPS outlook. It looks like you're guiding for low- to mid-single-digit top line growth. You mentioned you expect some degree of gross margin expansion, and you should also have a good amount of cash flow to deploy. So even with SG&A up a bit, I would think that leverage itself through the P&L, maybe greater than 7% EPS year-over-year. So can you maybe just walk through some of the key offsets or other items there that maybe I'm missing?

Allen Mistysyn
executive

Yes, Mike. The biggest variability is on volume. And we talked about the choppiness in demand across different segments, different businesses and different regions. And if you -- an example of paint -- well, I'll use Paint Stores Group and you look at what volume assumptions we kind of have embedded in our guidance. And I mentioned, I think res repaint, the market being flat with the investments we make being at the high end of our low single-digit volumes, so low-single to mid-single digits. You'll get New Residential. You've seen the positive new single-family starts for the last 6 months. That takes time to get through the market. And our expectation is going up against a really strong first quarter last year, our first half will be softer and then improving in our second half. And that will be timing more than anything.

Conversely, commercial, we expect to be exactly the opposite of that, where we have a line of sight to a stronger first half and then softening in the second half based on the dynamics and the indicators that we see. We just talked about property maintenance and the CapEx side being softer than we have. And as interest rates improve and lending standards get a little more open, we'd expect that to continue to improve.

In P&M, we expect growth to continue. When you get into industrial, we feel very good about Auto Refinish, Coil, industrial wood returning with new res. But there is choppiness across each of those and including GI, and we talked about packaging in the opening.

So I think, as I've mentioned in the past, volume is the single biggest driver of operating margin and leverage. If the volume is better than what we have in our guidance today, we would expect to do better than that EPS.

Operator

Your next question is coming from David Begleiter with Deutsche Bank.

D
David Begleiter
analyst

Heidi and Al, in terms of your plans, I believe you ran your plans below your volumes in 2023. If so, what was your earnings hit from that under-absorption? And should they all reverse in '24?

Allen Mistysyn
executive

Yes, David. I would say that we saw the bigger impact of that through the first 3 quarters of 2023. Our expectation is we're going to see a headwind in the fourth quarter. And even though we had volume down low single digit, I think the team did a really nice job of controlling their costs. And we actually saw a little bit of a tailwind in our fourth quarter, which allowed us to be a little bit stronger in gross margin in our fourth quarter.

For 2024, my expectation is that because we're getting back to what I would call a more normalized bell curve when you look at inventories and how we build inventory coming into the spring, selling season will drop inventory in our second and third quarters and then build inventory again in our fourth quarter. It really allows -- and I'll talk specifically about our architectural plants. It really allows us to schedule those plants more efficiently plan our are staffing the right way. And I do expect to see an improved performance from our global supply chain and our supply chain in general in 2024. We're not going to talk specifics on dollars in that, but we certainly expect a better performance as we get into '24.

Operator

Your next question for today is coming from Mike Harrison with Seaport Research Partners.

M
Michael Harrison
analyst

Within the Consumer Brands Group, curious if you can talk a little bit about your expectations around customer order patterns into the spring paint season. It sounds like as of Q4, they were maybe still managing their inventory levels lower. But I'm just curious if right now you're expecting kind of a more normal seasonal improvement or if there's still going to be some caution on inventory management.

Heidi Petz
executive

Yes, Mike. Normal is exactly how I would characterize that. And I think as we've all come through the last few years, I would also say that the alignment and the partnership has never been at a better place.

Allen Mistysyn
executive

Mike, can I just add one thing about that, that we're talking specifically DIY. On the Pros Who Paint side of that, I know it's not a huge portion of that business. But I think the team has invested in that, working closely with our partners. And we have been taking share and growing faster than the market, and we expect that to continue going into 2024.

Operator

Your next question for today is coming from Greg Melich with Evercore ISI.

Your next question is coming from Chuck Cerankosky with Northcoast Research.

C
Charles Cerankosky
analyst

Great quarter. When you look at the do-it-yourself business at the Paint Stores and Consumer Brands, you remarked that it was weak in both areas. Can you sort of contrast the reasons for that weakness, especially at Consumer Brands because it's the bulk of the business, whereas the Paint Stores, it's a smaller part of the business, but still significant.

Heidi Petz
executive

Yes. Chuck, it's certainly an interesting environment right now. I'll start with our stores. I know you want to get to the consumer piece. As you know, in our stores, it's a small part of the business, and we are catering to a unique, I would call it a subsegment, which is a a higher-end customer that really values more of that high touch that we can provide.

And candidly, this time of year, it's even smaller. And we'll need to see how the consumer is going to react to the macro conditions during the paint season. So I would say that it's early, and we're certainly watching that. But you talk about the Consumer Brands Group, which is obviously our focus on circling the market from every angle. So you've got more price points certainly within that environment.

And Al mentioned the Pros Who Paint already. But in terms of the DIY, it certainly is -- it's a choppy market right now. We're trying to stay really close to it and being in lockstep with our retail partners to look for opportunities to continue to build strength in that end segment.

Allen Mistysyn
executive

Yes. Chuck, the only thing I would add is we beat guidance in the fourth quarter. And I would say that a couple of things that drove that is less destocking than what we expected. As you typically see in the fourth quarter architecture, the seasonality, you see some destocking in the fourth quarter. But also, I give our Latin America and Europe teams, they grew low teens in the quarter, which was better than our expectations. So a little bit of positivity there.

Operator

Your next question is coming from Greg Melich with Evercore ISI.

G
Gregory Melich
analyst

Hopefully, this is working now.

Heidi Petz
executive

Yes.

James Jaye
executive

Welcome back, Greg.

G
Gregory Melich
analyst

Okay. Great. No, it's good to be back. So I just wanted to frame a little bit differently how important mean the gross margins back up to the middle-upper part of your range. And if I take your guidance, it seems like there's another 100 bps of gross margin expansion assumed this year. How important is volume versus price, raws and mix for that 100 improvement this year? And I guess, how long do you wait before you end up raising that long-term goal?

Heidi Petz
executive

Well, first and foremost, it's volume. I'll go back to Al's comments earlier. We certainly are looking at the margin expansion and ultimately operating margin, but volume is no doubt the key focus. Al, I know -- Al and I are both sitting here wanting to jump at this answer. So I'll share this with him.

Allen Mistysyn
executive

Yes. No. And Greg, in 2024 price will be a little heavier than raw materials. As we talked about, raw materials will be down low single digits, certainly nowhere near where it was in 2023. But I think Heidi said it, volume and specifically our pro architectural volume in our Paint Stores Group is what's going to drive that gross margin. It's our highest-margin segment. It's growing the fastest and has the biggest opportunity.

Don't get me wrong, all our segments have great opportunity in the targeted segments they play in. But certainly, res repaint, as we've talked in the past, largest segment, fastest growing, biggest opportunity. And like we've talked about in the past, we -- historically, we challenged the teams pretty hard. We set a tough goal for them. And as they have consistency achieving or above that goal, we'll raise the target. And we've done that in the past, and I need to get some comfort and consistency. But yes, we'll take a target up when appropriate.

Operator

Your next question is coming from Steve Byrne with Bank of America.

S
Steve Byrne
analyst

I'd like to ask you a couple of questions about price/mix. When you look at your Paint Stores and you look at your end markets, which of them do you think you have the greatest ability to drive a mix shift? If you stroll through any of your stores, one of the characteristics that just jumps out is the huge range of price points. And I'm curious, do you see the ability for your investments to not just drive share gains in volume? But can you drive a mix shift up in price? And just conversely to that, is there any risk that you've seen in the past when you raise pricing, does it cause any of your proposed to shift down to a lower price point?

Heidi Petz
executive

Well, Steve, I'll start. And I would say that there's absolutely opportunity to drive some improvement here in terms of mix shift. And if you look at this through our view, it's very much segment-driven. And I'll go back to my earlier comments on the res repaint. That is such a -- and Al said this just a few moments ago. We have opportunity to gain share in every one of our targeted segments, and residential repaint in particular. So as you think about the opportunity for us to help this contractor, we talk a lot about helping them be more productive and more profitable.

But your point is spot on here that it is our best interest to help partner with them to make them as productive as possible. So the role of premium products, making sure that they understand that the time saving, the labor cost saving that correlates to the use of some of those products is a great -- it's a win-win for them and for us. That's a great example given where the macro is right now. So we absolutely expect mix to be a significant part of that.

Having said that, as we watch New Residential come back, the teams are working hard on our simplification efforts there to ensure that we continue to put the right products in the hands of the right contractors on those jobs as well. So I would expect across the board, a focus on those premium products is a critical part of our strategy.

Allen Mistysyn
executive

Yes. Steve, the other part of your question, we typically do not see contractors go down in quality in an inflationary environment. Typically, in an inflationary environment, and we've talked about this in the past, we tend to do better on converting contractors to a higher-quality product with the idea they're going to pay more for the product anyway. So try this better quality product. And to Heidi's point, it's going to make you more efficient and effective, and you'll get on and off jobs faster.

Operator

Your next question is coming from Josh Spector with UBS.

J
Joshua Spector
analyst

So I wanted to ask on resi repaint, kind of revisit that a little bit and maybe just kind of test the downside scenario there. So if you look over the last couple of years and say, existing home sales are down 30%-plus, typically, that has some impact on resi repaint. Your volumes look like, generally, they haven't declined at all over the last couple of years.

So I know initially that was higher contractor backlogs, and then it was remodel people put in place are stuck in their homes. In a scenario where you don't see a decline in interest rates, how do you think that, that will play out for resi repaint? Is this a new higher base where you don't see the downside risk? Or would you see some catch-up there? Just curious on your thinking there.

Heidi Petz
executive

I will tell you that we don't see a downside here and the level of -- again, if we didn't have access to -- we talk about leading indicators, the data that helps us to really understand our contractors. And I'll give you a little bit of color here without going too far is what they're buying, what they're not buying, what their projects are, current and their future pipeline, where they're looking to travel as they're looking to grow and expand in the different territories.

And so we're able to then, Josh, take our data, sit down with our reps and our sales managers and make sure that they are armed to truly help bring value to these contractors in a way that a competitor that doesn't have a specialty paint store just doesn't have those levers to pull. So I don't see a downside in this environment.

Operator

Your next question is coming from John Roberts with Mizuho.

J
John Roberts
analyst

I think on John's first earnings call as CEO, he used the whole meet the new boss, same as the old boss. Is that still on the playlist at Sherwin-Williams? Or you do think -- you came up through a different career path than John. So do you bring a different perspective to the role?

Heidi Petz
executive

I do. And I also think -- I really find your question very interesting because I think there is a commonality of, certainly, first and foremost, the belief that our strategy is working. I think John has contributed -- we say his fingerprints are all over this company, and they absolutely are. So I have the fortune of inheriting an incredibly rock-solid foundation on which to build. And when we talk about just getting started, I couldn't agree more that we are just getting started.

I think in terms of having a different background and bringing perspective into the business, I think it's important to share that my values and John's values are spot-on in terms of culture, customer focus, desire to grow determination to win. And so bringing a perspective from outside of only a paint category, I think, only helps to continue to put our foot on the gas on what's working. And I would characterize it more maybe as a healthy challenge on where we might have opportunity to strengthen our model and just continue to grow.

Operator

Your next question is coming from Arun Viswanathan with RBC Capital Markets.

A
Arun Viswanathan
analyst

I guess I had a couple of questions around Paint Stores Group. So first off, is there any way that you could help us understand the magnitude of share gains? It would seem that given the strong growth in resi repaint that you've enjoyed share gains for a little while. So is there any mechanism to keep those going? Or maybe you can just help us understand how much share you've gained over the last couple of years.

And then furthermore, on the sales guidance, low to mid-single digits, usually PSG is at the upper end of that. So is that still your expectation for '24? And would you expect that to improve as you go through the year, i.e. maybe second and third quarter at the upper end of that mid-single-digit range or even above?

Heidi Petz
executive

Yes. Arun, I'll start with your first question, and then I'll kick it over to Al for your second one. You mentioned res repaint, so I won't touch that. But in terms of -- I won't get into the numbers, but you asked about the magnitude of share gains. And I would point to, candidly, the rest of the segment. So New Residential here is where we're obviously playing a long game, but we're continuing to take share by expanding the number of agreements that we've secured. Even in these very challenging times, we've been able to secure incremental agreements. And we're doing that at a time when there's a lot of pressure on starts.

And so as you fast forward and play this out and as the cycle plays out, and it will, our position here is going to be even more significant as these new agreements begin to really pay off with the acceleration of housing starts.

Property management, we hit on that a bit -- I hit on that a bit earlier. But I would say that it's very similar in terms of our ability in this environment to demonstrate our value and secure some of these incremental agreements, again, in property management, that will be true, certainly at the national, regional and the local level. Our teams have been able to really penetrate based on a lot of the data that we've got access to there.

Certainly, a lot of benefit commercial, Protective & Marine, 2 segments that I would say are largely focused on product technology, specifications and really great distribution. These businesses are both strong, and we're working very hard every day to put distance between ourselves and our competition.

And I would go maybe a step further on commercial, where we're confident is we're well positioned in every subsegment within commercial. So when Al mentioned, we've got stronger view in the first half, it might look more soft in the second half. We're prepared to meet our -- these contractors where they are as they're looking to shift and transition within subsegments. So I'm confident that even despite where the market goes, we're going to intercept them.

Allen Mistysyn
executive

Yes. So Arun, with our consolidated forecast being up low to mid, that would tell you on a consolidated basis, we expect volume to be flat to up low single digits. And to your point, res repaint certainly would be above the high -- the up low to mid.

But where we think the second half will play out and could we be above that range is really what Heidi just said on New Residential, the timing of that recovery and the timing of projects on commercial through our first half into our second half. And that will dictate how our second half outlook will be determined.

Operator

Your next question for today is coming from Duffy Fisher with Goldman Sachs.

P
Patrick Fischer
analyst

A question on SG&A. So historically, you guys have had positive leverage on growth in SG&A growth. That changed last year. It still seems like it's going to be negative in the first half of this year, maybe going to neutral in the back half. Structurally, has something changed in the market or with your model? Or will that revert back to positive leverage in '25 and '26, and what this will be is just kind of a short-term bump maybe to kind of push through the high pricing that you've put through on raw materials? But just structurally, SG&A versus sales longer term, do we get back to a positive leverage there?

Allen Mistysyn
executive

Yes, Duffy. I think what you've heard us talk about in the past and going forward is our focus at driving operating margin leverage, and that's either going to come through gross margin expansion or SG&A leverage. And you're right, as we see a stronger top line, stronger gross margin expansion than we were planning, we are going to take the opportunity because of our confidence in our strategy to add incremental investments or accelerate investments in our long-term growth strategies because we know based on our history from our data, from our metrics that we're going to get a return for those investments.

And ad nauseam, you've heard me talk about 2008 and '09 and continued investments through that cycle in the high single, low double-digit 10-year compounded average growth rates. And we believe we're in a very similar environment. So there are years where we are going to get SG&A leverage. And I believe you're right, we're going to annualize the investments -- the strong investments we made in the second half and maybe have some deleveraging in our first half.

But as we get back to the more normal cadence of investments, we'll see deleveraging. And then as the market normalizes and demand normalizes and we take an outsized share of that demand, we'll see leverage on our SG&A going out.

Operator

Your next question is coming from Kevin McCarthy with Vertical Research Partners.

K
Kevin McCarthy
analyst

About 2 weeks ago, the trade press reported that one of your competitors, Kelly-Moore, is essentially going out of business as I understand it. And so my question would be, does that open the door for Sherwin to gain a little bit more share than you otherwise would perhaps on the West Coast? And if so, are you allocating resources any differently? Or might anything change operationally to take advantage of that void before your competitors act to do so?

Heidi Petz
executive

Well, Kevin, I would tell you that, that void is absolutely our opportunity. And I won't get into details here, but I can share with you that you should expect us to be very competitive with that announcement.

James Jaye
executive

Yes. I think a very aggressive approach, as Heidi says. We've been making the investments. And I would tell you, Kevin, Kelly-Moore, amongst all of our competitors, we're competing with all of them all of the time. And so they've certainly been on our radar, certainly been aggressively going after them for many years. We're going to continue to accelerate here and see that as a great opportunity.

Operator

Your next question is coming from Garik Shmois with Loop Capital.

G
Garik Shmois
analyst

Just a clarification question for me. It sounds like you have the Paint Stores price increasing your guidance in advance of the Feb 1 implementation date. Just hoping you could confirm that. And then maybe just speak to the pacing of gross margin expansion as the year unfolds.

Allen Mistysyn
executive

Yes, Garik. We absolutely have the price increase for Paint Stores as well as targeted price increases across each of the other segments in our full year guidance. The -- when you look at our gross margin and the expansion, we expect it's probably going to be a little heavier in our first half with, like I talked about, the stronger raw material deflation that we're going to see in our first half plus the pricing in our first half. And so we'll see a little bit more expansion in our first half. And then although we do expect our second half to continue with the expansion, it just won't be as much year-over-year. Plus we're going against a tougher comp in our second half when it comes to our gross margin.

Operator

Your next question is coming from Adam Baumgarten with Zelman.

A
Adam Baumgarten
analyst

Just on the new res market, can you maybe remind us what the typical lag between a start and when the paint sale gets made? And I guess, beyond that, have you at least been seeing the declines in that market for you guys to moderate as you move through the back half and into the first half of next year?

Heidi Petz
executive

Yes, Adam. The lag that we've traditionally described would have traditionally been about 4 months. And I think that's elongated a bit, probably in another 2 months, largely due to labor shortages and some other factors that are weighing in there. In terms of the other piece, Al, I'll hand it over to you. You can make some comments on that.

Allen Mistysyn
executive

Yes, Adam. I think what our expectation is as new single-family starts, it continued to improve. Our first half will be -- one, just to be clear, if you look at 2023, the new single-family starts were down significantly. As Heidi talked in the opening, we were down only slightly, which tells you we're taking share in that market, and we expect to continue to take share in that market. Our national account team, along with the field of Paint Stores Group field organization, do a terrific job at servicing those customers and adding tremendous value to those large national, regional builders and even local custom builders.

So that being said, we are going to go up against a tougher comparison in our first quarter. So we do expect to be not as strong in our first half. But then as we see these completion -- starts coming to completion where painting is at the end of that project or that house, we expect to see a stronger second half.

Operator

Your next question is coming from Eric Bosshard with Cleveland Research Company.

E
Eric Bosshard
analyst

On the price increase, I appreciate the headline. Al, you're pretty clear on the price increases in the guidance for Paint Stores and then the other segments. I'm just curious in terms of implementation of this, Heidi, as you get started and take a price increase to market. The feedback on that and I'm also curious related to that, I know over the cycle that the mix gets better. But I'm curious if you have any observation of a different mix experience in any of the areas now in the current environment.

Heidi Petz
executive

Yes. I would say the conversations, as we mentioned early -- in the earlier prepared remarks, we do this with our customers. And so as we took this out towards the end of last year, it was making sure that they understand why we're going out with this but also making sure that they're prepared to pass this along and make sure that they're not absorbing that. I think the conversation here quickly becomes making sure that there's a greater outcome here for a focus on the premium products. And that's what we're going to continue to focus on.

Allen Mistysyn
executive

Yes. Eric, I think to your point on the mix, I mean, we can point to across each of the segments and the opportunity that each of our painting contractors have. As you know, paint is a small portion of a painting project, and that goes for -- when you think about the cost of painting a new house or possible paint a commercial job. So it's really a small portion of the overall cost.

But if you -- as you elevate to the higher qualities, they get such a great efficiency improvement. They can get on and off jobs faster. And over the last 3 or 4 years that we've been talking about labor shortages, it really is a big driver of that mix shift. So again, opportunities across all of the segments. And our painting contractors are understanding, boy, I can get more top line and bottom line growth with the same number of workers by moving to a higher-quality product.

Heidi Petz
executive

The other piece I would mention on that is we talk about value and that we're out demonstrating our value to these contractors every day. And so when we bring a price to them, Eric, it's -- we're not having a price conversation. We're making sure they understand holistically. Again, I'll go back to my earlier comments in terms of access to the rep, the store-to-store consistency and our ability to help with them with leads, help them with bidding activity. So it's a very different discussion than I think many others in our industry are having.

Operator

You final question for today is coming from Patrick Cunningham with Citi.

E
Eric Zhang
analyst

This is Eric Zhang on for Patrick. Can you provide an update on contractor backlogs and repair and remodel activity for the quarter? And where do you see levels for both in 2024 relative to 2023?

Heidi Petz
executive

I would say they're normalizing. I don't have a lot of color. I think as you look at some of the visibility into backlog, it's not as long as we have with other segments such as commercial. So to Al's earlier comment, we'll -- like everybody else, we'll know more in the next quarter or 2. But at this point, it's pretty limited in terms of future visibility. So the base characteristic would be that it's normalized at the current state.

Operator

We have reached the end of the question-and-answer session, and I will now turn the call over to Jim Jaye for closing remarks.

James Jaye
executive

Well, thank you again, everybody, for joining us today. I hope you heard today that we're very confident in our strategy, and we're going to deliver an increased sales and earnings this year even as an environment continues to be choppy. So as always, we'll be available to answer your questions over the next few days, and thanks for joining us today. Have a great day.

Operator

This concludes today's conference, and you may disconnect your lines at this time. Thank you for your participation