Interpublic Group of Companies Inc
NYSE:IPG
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Intrinsic Value
The intrinsic value of one IPG stock under the Base Case scenario is 36.49 USD. Compared to the current market price of 29.58 USD, Interpublic Group of Companies Inc is Undervalued by 19%.
The Intrinsic Value is calculated as the average of DCF and Relative values:
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Interpublic Group of Companies Inc
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Fundamental Analysis
Economic Moat
Interpublic Group of Companies Inc
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Interpublic Group of Companies Inc. (IPG) stands as a titan in the global marketing and advertising landscape, boasting a diverse range of services that cater to various facets of brand building. Founded in 1960, the company has built an impressive portfolio of leading agencies, including McCann Worldgroup, FCB, and Weber Shandwick, to name just a few. With operations spanning more than 100 countries, IPG has positioned itself as a key player that helps clients navigate the complexities of modern media and consumer engagement. The firm thrives on its ability to adapt to the rapid shifts in digital marketing, effectively leveraging data analytics, innovative technology, and creative solutions...
Interpublic Group of Companies Inc. (IPG) stands as a titan in the global marketing and advertising landscape, boasting a diverse range of services that cater to various facets of brand building. Founded in 1960, the company has built an impressive portfolio of leading agencies, including McCann Worldgroup, FCB, and Weber Shandwick, to name just a few. With operations spanning more than 100 countries, IPG has positioned itself as a key player that helps clients navigate the complexities of modern media and consumer engagement. The firm thrives on its ability to adapt to the rapid shifts in digital marketing, effectively leveraging data analytics, innovative technology, and creative solutions, making it a sought-after partner for companies aiming to enhance their market presence.
For investors, Interpublic Group represents a compelling opportunity grounded in both resilience and growth potential. The company has consistently demonstrated strong financial performance, with a history of increasing revenues and returning value to shareholders through dividends and stock buybacks. IPG's commitment to integrating cutting-edge digital capabilities with traditional advertising methods allows it to remain agile in a competitive market. Moreover, its strategic focus on diverse revenue streams—from advertising and public relations to media buying and CRM—provides a robust foundation for sustained future growth. Given this combination of deep expertise, visionary leadership, and a forward-looking approach in a dynamic industry, Interpublic Group of Companies Inc. invites investors to become part of its story of success and innovation.
Interpublic Group of Companies, Inc. (IPG) is a global provider of marketing solutions, known primarily for its advertising, marketing, and media services. The company operates through various business segments that cater to different aspects of marketing and communications. The core business segments of Interpublic typically include:
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Advertising: This segment primarily involves traditional advertising services. This includes the creation and placement of advertisements across various media channels such as television, radio, print, and digital platforms. IPG's agencies develop campaigns that help clients build brand awareness and achieve their marketing objectives.
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Media Services: IPG's media services include planning, buying, and optimizing media advertising across different platforms. This segment focuses on delivering strategic media solutions that maximize the effectiveness of advertising spend, leveraging data analytics to enhance return on investment.
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Integrated Marketing: This segment encompasses a range of marketing services that combine various marketing strategies and channels. It includes areas like public relations, content marketing, experiential marketing, and brand strategy. The goal is to provide clients with comprehensive marketing solutions that enhance their overall brand presence.
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Digital Marketing: With the growing importance of digital presence, this segment focuses on digital advertising, social media marketing, search engine optimization (SEO), and analytics. IPG assists clients in navigating the rapidly changing digital landscape and connecting with consumers online.
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Data and Insights: This segment revolves around leveraging data analytics and consumer insights to inform marketing strategies. By understanding market trends and consumer behavior, IPG helps its clients make data-driven decisions that enhance their marketing effectiveness.
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Creative Services: Interpublic's creative agencies focus on developing compelling creative concepts and brand narratives. This involves not just advertisements, but also content creation across various media, ensuring that the message aligns with the brand's values and resonates with its target audience.
Overall, Interpublic Group of Companies, Inc. positions itself as a comprehensive marketing solutions provider, capable of delivering integrated strategies that encompass traditional and digital marketing disciplines across various industries.
Interpublic Group of Companies Inc (IPG) possesses several unique competitive advantages that set it apart from its rivals in the advertising and marketing services industry:
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Diverse Service Portfolio: IPG has a broad range of services that encompass advertising, digital marketing, public relations, media planning and buying, and other marketing services. This diversity allows IPG to serve a wide array of client needs and adapt to the evolving demands of the market.
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Global Reach with Local Expertise: IPG operates on a global scale, allowing it to cater to multinational clients while maintaining a strong presence in local markets. This combination of global capabilities and local insights helps deliver tailored solutions that resonate with target audiences.
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Strong Agency Network: IPG boasts a portfolio of well-established agencies, each known for its expertise in specific sectors. This network provides clients with access to specialized talent and resources, enhancing the overall quality of service delivered.
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Investment in Technology and Data Analytics: IPG has made significant investments in technology and data-driven marketing solutions. This focus on leveraging data analytics allows for more effective targeting and measurement of campaign performance, providing clients with tangible results and insights.
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Commitment to Creativity and Innovation: IPG emphasizes creativity as a core value, consistently delivering innovative marketing solutions. This commitment to creative excellence helps differentiate its offerings and attract top-tier clients.
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Strong Client Relationships: The company has built enduring relationships with clients across various industries. Long-term partnerships foster trust and collaboration, which can lead to recurring business and expansive opportunities.
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Focus on Sustainability and Corporate Social Responsibility: IPG's commitment to sustainable practices and social responsibility appeals to modern consumers and brands that prioritize ethics and sustainability in their business dealings.
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Financial Stability and Scale: As one of the largest advertising and marketing services companies globally, IPG benefits from economies of scale, allowing it to invest more in talent, technology, and innovation compared to smaller competitors.
By leveraging these unique competitive advantages, Interpublic Group positions itself as a leader in the advertising and marketing services industry, effectively responding to client needs while navigating market dynamics.
Interpublic Group of Companies Inc. (IPG) operates in the advertising and marketing services sector, which is subject to various risks and challenges that could affect its performance in the near future. Here are some potential risks and challenges:
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Economic Cycles: The advertising industry is closely tied to overall economic conditions. Economic downturns can lead to reduced marketing budgets from clients, adversely affecting revenues.
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Digital Transformation: The shift towards digital marketing is both an opportunity and a challenge. IPG must continue to invest in technology and adapt its services to meet the demands of digital advertising, including data analytics and targeted advertising, to stay competitive.
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Client Concentration: A significant portion of IPG's revenue may come from a limited number of large clients. Loss of such clients or a reduction in their advertising budgets could have a substantial impact on revenue.
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Competition: The advertising sector is fiercely competitive, with traditional advertising agencies, digital firms, and new entrants constantly vying for market share. IPG faces competition not only from other agency networks but also from in-house marketing teams and consultancies.
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Regulatory Risks: The marketing and advertising industry is subject to various regulations, including data protection laws and advertising standards. Non-compliance or changes in regulations may lead to legal penalties or increased operational costs.
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Technological Changes: Rapid technological advancements in marketing tools, social media platforms, and consumer behavior require constant adaptation. IPG must keep pace with emerging technologies to effectively reach and engage consumers.
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Cultural and Diversity Challenges: As the industry increasingly focuses on inclusivity and diversity, IPG must ensure that its workforce and marketing campaigns reflect these values to meet client expectations and societal standards.
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Public Perception and Brand Reputation: Negative publicity or controversies surrounding clients, industry practices, or internal issues can damage IPG's reputation and affect client relationships.
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Cybersecurity Risks: As a company reliant on digital technologies and data infrastructure, IPG is susceptible to cyberattacks that could compromise sensitive client data and disrupt operations.
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Global Risks: As a global company, IPG is exposed to geopolitical tensions, currency fluctuations, and regional economic instability, which can impact its operations and profitability in various markets.
Addressing these risks requires a proactive approach, including strategic investments in technology, fostering client relationships, enhancing compliance frameworks, and maintaining a focus on innovation and talent development.
Revenue & Expenses Breakdown
Interpublic Group of Companies Inc
Balance Sheet Decomposition
Interpublic Group of Companies Inc
Current Assets | 8.8B |
Cash & Short-Term Investments | 1.5B |
Receivables | 6.7B |
Other Current Assets | 610.3m |
Non-Current Assets | 8.2B |
PP&E | 1.7B |
Intangibles | 5.8B |
Other Non-Current Assets | 712.5m |
Current Liabilities | 8.3B |
Accounts Payable | 6.9B |
Accrued Liabilities | 724m |
Short-Term Debt | 20.5m |
Other Current Liabilities | 633.5m |
Non-Current Liabilities | 4.9B |
Long-Term Debt | 2.9B |
Other Non-Current Liabilities | 2B |
Earnings Waterfall
Interpublic Group of Companies Inc
Revenue
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10.9B
USD
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Cost of Revenue
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-9B
USD
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Gross Profit
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1.8B
USD
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Operating Expenses
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-370.7m
USD
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Operating Income
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1.5B
USD
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Other Expenses
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-668.2m
USD
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Net Income
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808.2m
USD
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Free Cash Flow Analysis
Interpublic Group of Companies Inc
USD | |
Free Cash Flow | USD |
In the latest earnings call, Interpublic Group reported flat organic net revenue for Q3, totaling $2.24 billion, resulting in a year-to-date organic growth of 1%. Adjusted EBITA was $385.8 million with a margin of 17.2%. Notable growth was seen in sectors like food & beverage, while losses were noted in the auto and tech sectors. Looking forward, the company anticipates maintaining approximately 1% organic revenue growth for the year, with a targeted EBITA margin of 16.6%. Strategic changes are being pursued to improve growth profiles, especially through restructuring and potential mergers and acquisitions.
What is Earnings Call?
IPG Profitability Score
Profitability Due Diligence
Interpublic Group of Companies Inc's profitability score is 56/100. The higher the profitability score, the more profitable the company is.
Score
Interpublic Group of Companies Inc's profitability score is 56/100. The higher the profitability score, the more profitable the company is.
IPG Solvency Score
Solvency Due Diligence
Interpublic Group of Companies Inc's solvency score is 50/100. The higher the solvency score, the more solvent the company is.
Score
Interpublic Group of Companies Inc's solvency score is 50/100. The higher the solvency score, the more solvent the company is.
Wall St
Price Targets
IPG Price Targets Summary
Interpublic Group of Companies Inc
According to Wall Street analysts, the average 1-year price target for IPG is 32.3 USD with a low forecast of 26.26 USD and a high forecast of 38.85 USD.
Dividends
Current shareholder yield for IPG is .
Shareholder yield represents the total return a company provides to its shareholders, calculated as the sum of dividend yield, buyback yield, and debt paydown yield. What is shareholder yield?
Ownership
IPG Insider Trading
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Profile
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Description
Interpublic Group of Cos., Inc. engages in the provision of advertising and marketing services. The company is headquartered in New York City, New York and currently employs 55,600 full-time employees. The firm is engaged in consumer advertising, digital marketing, communications planning and media buying, public relations, specialized communications disciplines and data management. The firm operates through two segments: Integrated Agency Networks (IAN) and IPG DXTRA (DXTRA). The IAN segment includes the Company's agencies that provides an array of global communications and marketing services, each offering a range of solutions for its clients. Its digital specialist agencies, including R/GA and Huge, provides digital capabilities and serves as key digital partners. The DXTRA segment includes Weber Shandwick, DeVries, Golin, FutureBrand, Jack Morton and Octagon Worldwide, which provides clients with diversified services, including public relations, meeting and event production, sports and entertainment marketing, corporate and brand identity, and strategic marketing consulting.
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Officers
The intrinsic value of one IPG stock under the Base Case scenario is 36.49 USD.
Compared to the current market price of 29.58 USD, Interpublic Group of Companies Inc is Undervalued by 19%.