Interpublic Group of Companies Inc
NYSE:IPG
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Interpublic Group of Companies Inc
Interpublic Group of Companies Inc
Other Long-Term Assets
Interpublic Group of Companies Inc
Other Long-Term Assets Peer Comparison
Competitors Analysis
Latest Figures & CAGR of Competitors
| Company | Other Long-Term Assets | CAGR 3Y | CAGR 5Y | CAGR 10Y | ||
|---|---|---|---|---|---|---|
|
|
Interpublic Group of Companies Inc
NYSE:IPG
|
Other Long-Term Assets
$712.5m
|
CAGR 3-Years
0%
|
CAGR 5-Years
-1%
|
CAGR 10-Years
1%
|
|
|
Omnicom Group Inc
NYSE:OMC
|
Other Long-Term Assets
$241.6m
|
CAGR 3-Years
4%
|
CAGR 5-Years
-2%
|
CAGR 10-Years
-1%
|
|
|
S
|
Stagwell Inc
NASDAQ:STGW
|
Other Long-Term Assets
$97.4m
|
CAGR 3-Years
58%
|
CAGR 5-Years
-4%
|
CAGR 10-Years
2%
|
|
|
Magnite Inc
NASDAQ:MGNI
|
Other Long-Term Assets
$9.1m
|
CAGR 3-Years
14%
|
CAGR 5-Years
34%
|
CAGR 10-Years
21%
|
|
|
Integral Ad Science Holding Corp
NASDAQ:IAS
|
Other Long-Term Assets
$6.9m
|
CAGR 3-Years
24%
|
CAGR 5-Years
N/A
|
CAGR 10-Years
N/A
|
|
|
I
|
Ibotta Inc
NYSE:IBTA
|
Other Long-Term Assets
$48k
|
CAGR 3-Years
N/A
|
CAGR 5-Years
N/A
|
CAGR 10-Years
N/A
|
|
Interpublic Group of Companies Inc
Glance View
Interpublic Group of Companies Inc. (IPG) is a giant within the advertising and marketing industry, weaving together a tapestry of creative and strategic communication services that shape how brands are perceived in a global market. Founded in 1961, IPG has evolved into a holding company for some of the most renowned agencies, which include McCann, MullenLowe, and FCB, among others. This means they're not directly crafting the ads you see, but rather providing a structure and resources for their family of agencies to do so. What sets IPG apart is its holistic approach to brand-building, offering services that span traditional advertising, digital marketing, public relations, media management, and even experiential marketing. Each of these components works synergistically to create a cohesive narrative for clients, ensuring marketing messages are not only seen but also resonate with targeted audiences. Financially, IPG thrives by charging its clients for the variety of services offered by its agencies. This often takes the form of commissions, fees, or a combination of both, depending on the complexity and scope of the featured campaigns. IPG’s success is further bolstered by its investment in digital transformation and data-driven strategies, areas that continue to see significant growth with the rise of technology. By staying at the forefront of communication trends and anticipating client needs, IPG ensures its bottom line stays robust. Moreover, its global reach allows it to tap into diverse markets, leveraging insights from different cultures and consumer behaviors to craft bespoke marketing solutions. Thus, IPG doesn't just create advertisements; it engineers strategic brand experiences designed to cultivate lasting consumer relationships and drive client growth.
See Also
What is Interpublic Group of Companies Inc's Other Long-Term Assets?
Other Long-Term Assets
712.5m
USD
Based on the financial report for Sep 30, 2024, Interpublic Group of Companies Inc's Other Long-Term Assets amounts to 712.5m USD.
What is Interpublic Group of Companies Inc's Other Long-Term Assets growth rate?
Other Long-Term Assets CAGR 10Y
1%
Over the last year, the Other Long-Term Assets growth was -6%.
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