Interpublic Group of Companies Inc
NYSE:IPG
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Interpublic Group of Companies Inc
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Good morning, and welcome to The Interpublic Group First Quarter 2019 Conference Call. All parties are in a listen-only mode until the question-and-answer portion. [Operator Instructions] This conference is being recorded. If you have any objections, you may disconnect at this time.
I would now like to introduce Mr. Jerry Leshne, Senior Vice President of Investor Relations. Sir, you may begin.
Good morning. Thank you for joining us. We have posted our earnings release and our slide presentation on our website, interpublic.com. This morning, we are joined by Michael Roth and Frank Mergenthaler. We will begin with prepared remarks to be followed by Q&A. We plan to conclude before market open at 9:30 Eastern.
During this call, we will refer to forward-looking statements about our company. These are subject to the uncertainties in the cautionary statement that is included in our earnings release and the slide presentation and further detailed in our 10-Q and other filings with the SEC.
We will also refer to certain non-GAAP measures. We believe that these measures provide useful supplemental data that, while not a substitute for GAAP measures, allow for greater transparency in the review of our financial and operational performance.
At this point, it is my pleasure to turn things over to Michael Roth.
Thank you, Jerry, and thank you all for joining us this morning as we review our results for the first quarter. As usual, I'll start out by covering the highlights of our performance, and Frank will then provide additional details and I'll conclude with an update on our agencies to followed by our Q&A.
We're pleased to report another quarter of strong financial performance. The organic growth of net revenue was 6.4% in the quarter that's on top of 3.6% a year ago, and brings organic growth over the trailing 12 months to 6.2%. These continue to be outstanding results, especially when compared to our peers.
In the U.S. organic growth was 5.7% and international growth was 7.7%. We again grew organically in every region of the world propelled by very broad participation across disciplines and client sectors.
In our integrated agency network segment, we achieved 7.4% organic growth in the quarter, with outstanding performance at Mediabrands, and FCBHealth along with notable contributions from the McCann Worldgroup, Deutsch and MullenLowe.
Our CMG segment grew 1.9% organically, which was led by another very strong advance in public relations and Weber Shandwick. Among clients sectors globally, we saw strong growth across healthcare, industrials, consumer goods, financial services and retail. The total growth of our net revenue was 13% in the quarter. That reflects our strong organic increase, as well as the revenue of Acxiom, which is not yet included in our calculation of organic growth. We continue to be pleased with Acxiom performance, which is on track with our expectations.
Total net revenue growth also reflects some year-over-year drag from the impact of currency changes. And apart from Acxiom, the net disposition of certain small businesses.
Turning to adjusted EBITDA and operating income, first quarter adjusted EBITDA was $103.6 million, which excludes the restructuring charge of approximately $32 million that we mentioned to you we'd be taking during February's conference call. While operating income was $50.2 million. Our adjusted EBITDA margin as a percent of net revenue increased 270 basis points to 5.2% compared with 2.5% in Q1 2018.
First quarter diluted loss per share was $0.02, and was positive $0.11 as adjusted for the charge. The amortization of acquired intangibles and below EBITDA net losses from the disposition of small, non-strategic agencies in the quarter. Adjusted EPS of $0.11 compares to $0.04 a year ago. During the quarter and as we announced in February, we increased our common share dividend by 12% to $0.235 per share, marking our seventh consecutive year of higher dividends.
While Q1 is our smallest seasonal quarter, our year is off to a very solid start. The results we're reporting this morning continue to demonstrate the many strengths of our company led by our client centric integrated offerings and the quality of our people. It's another quarter of organic growth atop our industry, the position we've held now for some time.
As such, this first quarter continues to underscore the quality of our talent and the successful evolution of our offerings, amid significant change in the environment in which we operate. All of our people can take pride in these accomplishments. The great work they do every day on behalf of our clients is what drives such winning results for clients and for our shareholders.
With these results, we continue to be comfortable with the financial targets for the full year that we recently shared with you, 2% to 3% organic growth, and 40 to 50 basis points of improvement to adjusted EBITDA margin. As always, we will update our outlook as the year progresses in our second quarter call.
On that note, it is my pleasure to turn things over to Frank, for additional detail on our performance, and I'll return with an update and highlights of our business.
Thank you, Michael, and good morning. As a reminder, I'll [indiscernible] on the slide presentations that accompanies our webcast.
On slide two, you'll see a summary of our results. First quarter net revenue growth was 13% and organic growth was 6.4%. U.S. organic growth was 5.7% and international organic growth was 7.7%, with increases across all ranges in a range of 4.5% to 24%, in the case of LatAm. Q1 EBITDA of $104 million as adjusted for the charge to mainly address certain account losses. That compares with $44 million a year ago.
For the quarter, our adjusted diluted earnings per share was $0.11, which excludes the charge I just mentioned, the amortization of acquired intangibles, and $9 million of pre-tax losses below our operating income from the disposition of certain small, non-strategic agencies.
Turning to slide three, you'll see our P&L for the quarter. I'll cover revenue and operating expenses in detail in the slides that follow. Here it's worth noting that interest expense increased as expected due to the financing we added in late September last year to buy Acxiom. Also note, that net other expense includes the $9 million of disposition losses.
Turning to Q1 revenue on slide four, net revenue was $2 billion, compared to Q1 2018, the impact of the change in exchange rates was a negative 2.8%, with the U.S. dollar stronger against every region. Net acquisitions added 9.4%, which represents the addition of Acxiom plus other net dispositions over the past 12 months, resulting organic revenue increase was 6.4%.
At the bottom of the slide, we break out our operating segments. As you can see, our IAN segment was our principal growth driver in the quarter, with 7.4% organic growth. Underneath that terrific result was growth in all major disciplines including media, our creative led integrated offerings and our healthcare specialist. Total growth in IAN was 15.5%, which includes Acxiom. At our CMG segment, organic growth was 1.9% in the quarter, driven by another quarter standout growth by Weber Shandwick.
Moving on to slide five, revenue by region. In the U.S. first quarter organic growth was net revenue was 5.7%. Our growth was led by our IAN segment with standout performances by IPG Mediabrands, FCB, MullenLowe and Deutsch.
In our CMG segment, marketing services specialist growth continued in Q1 at Weber Shandwick. Note that total U.S. growth was 20% which includes Acxiom.
Our international markets, - in our international markets we had another strong quarter as well, with organic growth of 7.7%. In the U.K., organic growth was 5.7%, a very solid increase on top of 7.8% in Q1 2018. Leading client sectors included CPG, financial services and retail.
In Continental Europe, organic growth was 7.6%. This was highlighted by very strong growth in each of our national markets, Germany, France, Spain and Italy. In Asia Pac, our largest international region net organic revenue growth was 4.5% in Q1. Among our largest national markets, growth was paced by Japan, India and China, with a decrease in Australia.
LatAm grew 23.8% organically in Q1 with strong organic growth across the region led by Brazil, Mexico, Colombia and Argentina. In our other markets group organic growth was 5.2%, led again by strong growth in Canada.
Moving on to slide six and operating expenses, which were again well controlled in the quarter. Compared to net revenue growth of 13% the net operating expenses increased only 9.9% as adjusted for the chart this year in the amortization of acquired intangibles.
Our ratio of total salaries and related expense to revenue in our seasonally small first quarter was 70.9%, an improvement of 410 basis points. This reflects leverage in the base IPG business as well as benefit from the consolidation of Acxiom.
Underneath that we continue to drive efficiencies in our investment in base payroll and benefits, which is our largest cost category, in which leverage improved by 290 basis points. We also saw solid operating leverage on our temporary labor, severance and other salaries and related, which was slightly offset by the increased expense of performance based employee incentive compensation as a percent of net revenue.
At quarter end, total headcount was approximately 54,000, an increase of 7.8% from a year ago, with more than half of the increase due to the addition of Acxiom and the balance due to the many growing areas of our portfolio.
Our office and other direct expense was 19.4% in the first quarter net revenue compared with 18.3% a year ago, with office and other expense, we levered our expense for occupancy by 60 basis points from a year ago. That was more than offset by the expense profile of Acxiom, which is accretive to our margins overall, while consolidating relatively more investment in data and technology.
Our SG&A expense increased as reported to 2.1% of net revenue, which again reflects some increases in our expense for performance based incentive compensation. Our expense for depreciation increased 2.5% of net revenue, which is due to the consolidation of Acxiom this year, as was the case for our amortization expense, which was $21.6 million in the quarter.
Our restructuring charge is approximately $32 million, which is toward the lower end of the $30 million to $40 million range, we had shared with you in February. The charge is mainly to address the headcount and real estate related to certain accounts loss towards the end of last year. These were principal U.S. costs and accordingly we expect to realize a reasonably short payback period in this action.
Turning to slide seven, we present detail on adjustments to our reported first quarter results, in order to give you better transparency, and a picture of comparable performance. This begins on the left hand side with our reported results and steps through the adjusted EBITDA and our adjusted diluted EPS.
Our D&A expense includes $21.6 million of the amortization of acquired intangibles and the restructuring charge of $31.8 million, resulting in adjusted EBITDA of $103.6 million.
Below operating expenses, we had a loss in the quarter of $8.6 million in other expenses related to disposition of few small non-strategic businesses. At the middle of slide, you can see the after tax impact per diluted share of each of these adjustments. Their total is $0.13 per diluted share, which is the difference between the reported loss of $0.02 per diluted share and income of $0.11 as adjusted.
On slide eight, we turn to Q1 cash flow. Cash used in operations was $94 million compared with the use of $730 million a year ago. As you know, our operating cash flow is highly seasonal, and can be volatile by quarter. We typically generate significant cash from work up in the fourth quarter and use cash in the first quarter. During this year's first quarter cash used in working capital was $166 million. That historical low cash use of Q1 was due to the timing of large collections and disbursements around last year end and the first few business days of this year.
Investing activities used $31 million in the quarter for CapEx. Our financing activities provided $87 million net due to an increase in short term borrowings, mainly utilizing our commercial paper program. We used $91 million for our common stock dividend. Our net decrease in cash for the quarter was $44 million.
Slide nine is the current portion of our balance sheet. We ended the year with $631 million of cash equivalents. Under current liabilities is it worth calling to your attention, the current portion of operating leases at $263 million, which is new. This is our first reporting period under ASC 842, which is the new standard for lease accounting.
Accordingly, we have recognized a right of use asset and a corresponding lease liability in our balance sheet. The current portion of our lease liability is shown on the slide. Our long-term lease obligation as of March 31st, is $1.2 billion, while our right of use asset is $1.4 billion. We expect that the new lease accounting will not have any significant impact on our results of operations or cash flows.
Slide 10 depicts the maturities of our outstanding debt. The total debt at quarter end at $3.9 billion and diversified terms and maturities going forward.
In summary on slide 11, while Q1 is our smallest seasonal quarter, we are pleased with the start of our year. Our teams continue to execute very well, our balance sheet continues to be a strong and meaningful source of value creation, all of which, has us well positioned.
With that, I'll turn it back over to Michael.
Thank you, Frank. As I mentioned at the outset, we're pleased with results in the quarter. While the headline news may be a strong organic revenue growth, we also saw a good new business performance, the onboarding of impressively talent and very high levels of industry recognition.
We invest in our people, and always put our clients and agency brands first. Our results this quarter show that we remain on the right track.
Growth in the quarter came from a very broad range of both our existing and new clients, as well as a cross section of our agencies. It's fair to say that our top line performance during the quarter is in line with our expectations. It's also worth noting that the client losses that we saw in the back half of 2018 had yet to impact our results. While there is still macro uncertainty, we continue to believe that economic fundamentals are sound, especially in the U.S., where we once again delivered industry leading performance.
As we've noted before, we operate in a media landscape that evolves at a rapid pace. Media channels continue to fragment and clients face an increasingly complex consumer environment, in which data which fuels the digital economy is central to most contemporary media offerings, and marketing capabilities.
To address today's marketplace, we acquired Acxiom, adding a foundational world class data asset. This future facing step for IPG benefits our clients and shareholders alike as we bring our ability to manage and leverage data at scale to market. Acxiom enables us to develop deeper relationships in the marketplace among clients, consumers and media.
As we previously stated, we have notably been focused on leveraging Acxiom with our media assets initially. Going forward, we see Acxiom adding tremendous opportunity for our creative assets as well. Allowing for personalized storytelling done globally and at scale for our clients.
Turning to our, Integrated Agency Network or IAN am reporting segments, which includes Acxiom and Mediabrands, as well as our creative networks. Mediabrands, again led the quarter posting a very strong performance initiative was recognized as Ad Age comeback Agency of the Year and Ad Week U.S. Media Agency of the Year and continue to add new business in the quarter, including clients Nintendo and Dir. Pepper [ph].
The agency's unique culture driven reverse upfront continues to gain attention with marketers and the industry. UM added energizer and TGI Friday's to its roster and was named a standout agency by Ad Age, as well as the Best Place to Work in 2019.
MAGNA continues to stay on top of ad trends releasing its latest predictions for the U.S. this month. The agency also appointed its first U.S. president now one of the top women in the media buying space. McCann World Group saw another solid performance starting the year strong with major industry accolades. You may have seen that just last week the FE index named McCann World Group the Most Creatively Effective Network in the World for the second year in a row. This follows another impressive number one creatively effective network ranking on 2019 WARC effective 100 list.
At the Ad Age, A list and creativity awards McCann was recognized among the top 10 industry performers with its global Chief Strategy Officer named Chief Strategy Officer of the Year. The network also saw senior leadership appointments globally, McCann, Canada, MRM McCann London named new CEOs, McCann welcomed a Global Chief Creative Officer and McCann World Group has just been named ADT's Creative and Strategic Agency of Record.
FCB saw a strong quarter with a number of new business wins in global markets. The agency was also named to the top 10 list of industry performers at the Ad Age A list awards and FCB 6 the network's Toronto-based unit was awarded Data Analytics Agency of the Year. We have an exceptional group of healthcare agencies on the IPG and FCB Health continues to be a major driver of growth.
Just recently FCB Health named a new Executive Creative Director in New York. MullenLowe continues to perform very well in new business on boarding a number of significant accounts this quarter. Notable wins, included Great [indiscernible] Sennheiser global consumer business and Mediahub's recent agency of record win, Fox Sports and Fox Entertainment. Mediahub was also recently named Media Agency of the Year by Ad Age.
RGA under the leadership of its new global CEO was named the Magic Quadrant Leader amongst global marketing agencies by Gartner and an Ad Age agency to watch and the agencies venture studio announced it will be partnering with Kinship the newly launch ventures tech and business innovation arm of Mars Pet Care for the RGA innovation exchange this year. The program will feature female led international startups that are building consumer brands of the future.
Brooklyn based Huge gained four prominent clients this quarter, realtor.com. Brooks Running, Value Retail and most recently Sinai Health. The agency was named the visionary among global marketing agencies on Gartner's magic quadrant. Our U.S. integrated independent agencies continue to round out our portfolio, they delivered the full suite of marketing services to their clients and can also combine with the rest of the IPG offerings on the collaborative, open architecture solutions.
Highlights within this group came from Deutsch, an agency that just won Reebok, the Martin Agency, which just work with initiative to an open architecture collaboration to bring in UPS globally at the start of the first quarter. The agency also expanded its relationship with Buffalo Wild Wings and launched a cultural impact lab within its creative department and its first ever female CEO was just named Executive of the Year by Ad Age.
How Michael Lynch and call Michael Lynch relate added Xcel Energy and Red Wing Shoe to the client roster, respectively. And Hill Holliday launched Hill Holliday Health, the agency's very own dedicated healthcare practice. South Carolina based EPM Company one of IPG's agencies to watch continues the successful run of client growth and was named the standout agency by Ad Age.
At CMG our marketing services agency saw a positive organic growth, Weber Shandwick and Golin continue to be standouts among PR agency networks. Weber Shandwick aided influence responsibilities for Kellogg U.S. and PR agency of record for Buick and GMC. The firm's president was named Agency Professional of the Year by PRWeek U.S. showing that IPG has the top woman leader in the PR space. The agency also announced expansion with technology and corporate expertise with the addition of new senior leaders in the U.S. West region, as well as the launch of MediaGenius, a resource for deeper learning on the forces shaping today's tech driven media landscape.
This quarter, Golin launched the industry's first consumer experience PR suite CXPR marrying customer care with public relations to drive sales and reputation. It was an exciting quarter for the Octagon Sports and Entertainment Network as Rogers and Collins VIP Services division Film Fashion and Octagon Celebrity Consultancy First Call were both rebranded as ITB Worldwide.
At Jack Morton, one of the world's largest experiential agencies, we saw new clients added this quarter, including James and Irish Whiskey and MillerCoors and the appointment of a new Chief Creative Officer.
When we say we are client centric holding company, it means we support and invest in our agency brands, and put collaboration at our core. This focus has meant we remain vital in new business. We drive high levels of industry recognition, and we are able to attract and retain diverse talent who want to develop their careers with us.
The best creative ideas come from strong agency brands. These kinds of ideas of platforms that help our clients uncover new ways of doing business. Creativity also enables our integrated marketing experts to craft campaigns that connect more deeply with people and help brands earn their way into people's lives. Ultimately, this means that our most creative people can actually build the new products and services that help clients drive business transformation.
The strength of our agencies was made clear two weeks ago, when IPG agencies dominated the Ad Age A list awards, with more agencies included in the evening than any other holding company.
This investment in people and brands also explains why LinkedIn recently ranked IPG the number one holding company to work for within the ad sector. And why just a few weeks ago, the Human Rights Campaign named IPG, a Best Place to Work the LGBTE quality, marking our 10th year of receiving the ladder distinction.
Looking ahead, new business activity remains sound. And we're seeing all of our agencies invited in a range of opportunities. Of course, we also remain disciplined when it comes to managing costs. This is what has allowed us to make such great strides when it comes to enhancing the company's profitability over the long-term.
The first quarter is seasonally our smallest quarter. And we have most of 2019 still ahead of us. But the tone of the business is solid, as you've seen today. Our client conversations are constructive with respect to their plans for brand investment, and consumer engagement. These discussions reflect the value that we bring to the table and helping clients navigate the complex media and consumer environment.
The results that we're sharing today is indicative of the solid start to 2019. We believe that we remain well positioned to deliver the financial targets that we outlined earlier this year of 2% to 3% organic growth. Given the headwinds we'll be facing as well as the fact we will be comping against industry leading growth rates, targeting competitive organic growth performance speaks to the strength of our underlying offerings.
Along with this level of growth, we continue to target adjusted EBITDA operating margin of 40 to 50 basis points compared to our 2018 results, excluding the impact of our charge in this quarter. This builds on a strong long-term record in this area. At the same time we will continue to invest in the outstanding talent and emerging capabilities that are required to position us for the long-term.
Combined with the transformative opportunities of our enhanced ability to connect marketing with data and our commitment to capital return, that means there remain significant potential for value creation and enhance shareholder value. As always, it's appropriate to thank our clients and our people who are the foundation of our success.
With that, I'll open it up for questions.
Thank you. We will now begin the question and answer session. [Operator Instructions] Our first question comes from Alexia Quadrani with JP Morgan. You may ask your question.
Hi, thank you very much. I guess, Michael, looking at the impressive outperformance once again in the quarter, can you provide a bit more detail on I guess what were the drivers behind it specifically? I know you touched on a lot in your opening comments. You talked about the strength in Mediabrands and the Health Group, for example, and the verticals. But I'm trying to really more figure out how much is just this ongoing healthy growth we're seeing in your underlying business versus maybe how much was still a benefit or more an additional benefit, I should say from new business tailwinds?
Well, there's nothing wrong with having new business tailwinds. And certainly the fact that we came into the year with new business on the box and we've actually had a good first quarter in terms of new business add that helps. And that's the solid sign of our tone.
I think, we said this now we've outperformed now for like five years, something like that. And I think it really goes through our strategy and our core competencies, we really - the notion of open architecture, the notion of having strong brands that we bring to the table to focus on the client's needs, and we have the resources and talent to meet those needs. I think we're seeing that in our results.
I've attended a number of these top to top meetings with the senior management CEOs of our clients and we're sitting in a room with media, with FCB and McCann with Weber, we're all sitting in the same room focusing on client's needs. I mean, that that is what clients want to see from us. And if you look at our new business wins, you see that cross collaboration of our agencies coming to life. And I think clients realize that we have the resources to meet their needs. And frankly, if the agency of record is not the agency that is bringing it to them, they can look to the rest of IPG to solve their solutions.
And I strongly believe that the fact that we have the talent, we have a solid organization that is stable. We continue to outperform, which is an indication that we continue to have a strong retention of our key people and we continue to invest. I think the Acxiom investment that we made is proving out, I mean, a lot of the meetings that we're having include Acxiom sitting at the table. And frankly, we really even haven't rolled out these opportunities we see with Acxiom as we said, we're going to do that later in this year. So the integration of Acxiom is going along very nicely, and it's evident in the new business and servicing our clients.
So I think when you put it all together and the fact that we still maintain those brands and clients like to be dealing with brands and we continue to invest it, we didn't reposition all of our assets to do what we should be able to do just by bringing in the best of IPG and the tone reflects that.
And then just a follow-up, if I May, if we look forward, I know you don't like when I ask more short term questions, but I'm going to sneak one in. We've heard some of the accounts seem a bit slower to move the ones that have announced they might be - they're shifting agencies. They seem a bit slow to move. But I noticed in your opening remarks, you also mentioned that you didn't really feel a lot of the losses that you - a few losses that you had in the back half of the year. You haven't felt them in Q1 yet. Should we assume that maybe some of those headline losses are more of a second half of the year headwind versus Q2?
Yes. Which - I thought you were going to ask right out, why you were 2% to 3% when you have such a strong first quarter.
That could be my next one.
Okay, well and look we're very transparent, we called out that we have the headwinds, I hate losing clients and we lost a number of clients at the end of the year. And as I said, we're not going to see the impact of that starting in the second quarter, but on the second half of the year, which is why the 2% to 3% - by the way, 2% to 3%, still is on the high end of our sector, and that builds into the loss of those clients. We do a bottoms up for the full year when we put out that number.
So the loss of those clients are reflected in our forecast. And we're still forecasting numbers that are better than the sector. So I think it goes to the confidence we have in our people and our agencies. And yes, I mean, that's why we've kept it at 2% to 3%.
Now, hopefully, when we get to the second quarter, we're going to take another hard look at that, and see how the new business wins are coming on board and how we're performing and we'll take another look at that number. But that's the reason we haven't adjusted 2% to 3% and I think it's a smart thing to do given that we haven't yet seen the impact of those client losses.
Thank you so much.
Thank you, Alexia.
Thank you. Your next question comes from Ben Swinburne with Morgan Stanley. Your line is open, you may ask your question.
Thank you, good morning. Michael, I don't know if you were surprise or not when Publicis bought Epsilon, I am sure you had some reaction that you won't share on this call. But I was really hoping to get how you see the competitive landscape shifting as we see a lot of your competitors diving dig into sort of the broad data technology world in a way we haven't seen in the past.
And when you guys announced the Acxiom last year, obviously it was a big deal for IPG and it's been a lot of focus on it. And I'm just wondering if you could update us on how you look at these assets and how you think they compare to what your competitors are pulling together either through acquisitions like Epsilon or maybe through the organic stuff like omni? Because it seems like this is - you started a trend that I don't think is finished. So I love to hear your thoughts on that.
Yes, look, I mean, when we brought Acxiom frankly the good news is when we bought Acxiom we had choices right, there were other assets out there and we chose the asset that we felt best provided us from a cultural fit, as well as the capabilities that we see that we need. And so we continue to believe that we were fortunate to be able to pick up Acxiom. And yes, I think we've been looking at data as a critical piece of the future facing IPG for a number of years now. And what's great about Acxiom for us is that we were already working with Acxiom.
So the culture fit was clear to us. We looked at the issue of integration. Unfortunately in our industry integration is not exactly the strongest suite as proved by some of the transactions that are out there. So what we like about Acxiom is the fact that we believe and it's working out that way that the integration of Acxiom with us is going to be smooth, look, it's not without bumps, but it's smooth because we know them, they fit culturally, we're not duplicating assets within IPG that we have to worry about as some of these other transactions may indicate.
They have the core competencies that we were looking for, we view data management as a critical piece of the future part of our business and Acxiom is the leader in data management. We felt that privacy in GDPR was a critical component and Acxiom is rated five start Forester the other offerings that are out there are not. The issue of LiveRamp was one of the questions and we felt that LiveRamp raised some potential issues on conflict and so what we did was, we have a choice. We have a long-term agreement with LiveRamp, which we continue to use, but if our clients want to use another offering, we're comfortable doing that and plugging it in where some of these other transactions, it's part of their core competency.
So, I think, there is an inherent issue of conflict going forward and the key to a lot of these transactions is a smooth integration. And we believe that Acxiom for us gives us a competitive advantage on the integration and the core offerings that they have going forward. And frankly time will tell. We're very comfortable with our competitive position clearly in the integrated offering and our results reflect this. And when you add the Acxiom capabilities to best-in-class offerings that we have, we're very comfortable with our competitive position. Even with the transactions that are out there.
Just a follow up, let me be more specifically are you now bringing Acxiom folks into pitches with your broader organization. And you mentioned in your prepared remarks, creative to serve and not an obvious one for this business is that something that you're already starting to weave into the pitch activity in new business or is that further down the line? Just any specifics on the integration would be helpful.
Yes, we said at that outset that we don't want - the worst thing you can do, because we feel the opportunities with Acxiom is so great is to inundate them with opportunities and basically really confuse and stretch the people and the integration. So we chose intentionally just try it on the medial side. And as I indicated in my remarks we don't - it's not until the latter part of this year that the new products that we were looking at that Acxiom in our media offerings are looking at are not going to be rolled out.
So, yes, we do believe that creative and our other offerings even PR have a tremendous opportunity using the capabilities of Acxiom. But we haven't really rolled it out but that doesn't mean we haven't had our clients meet with Acxiom. So what we are doing, in fact, if you look at some of the new wins that we've had Acxiom had a seat at the table. And I wouldn't tell you that it was a critical piece, although we did win some big media business where Acxiom arguably had a critical piece in the win.
But as far as the integration of Acxiom with our other agencies, the mere fact that they're sitting at the table, and it's an interesting offering, that clients are really interested in learning about, helped us in the wins. But I'm not going to tell you that that was the critical linchpin in the wind, but let's face it. When you sit at a table and you have the creative capability we have, we have the PR capability, we have the experiential sports and now we have data capability, all sitting in the room, addressing the questions of our clients. It's the holy grail of our business. So - which is why we're so excited about it.
Thank you.
Thank you. Our next question comes from Dan Salmon with the BMO Capital Markets. You may ask your question.
Hey, good morning, everyone. Michael, I'm going to ask about M&A a little bit too. But the one I'm interested in is Accenture and Droga [ph], I'd love to hear your…
That question was going to come up either.
I figured you were prepared for it. But just your latest thoughts on where not just Accenture, but the traditional consultants sit in terms of their ambitions of continuing to come into the agency and marketing services were it's a business services model. It's not a piece of technology or anything like that. But love to hear your thoughts on that.
And then just to circle back on the sort of short-term organic questions, I just want to confirm I think you did say in your prepared results that the first quarter organic growth was in line with your expectations. I know you guys don't guide quarterly, but just maybe to reiterate that.
And one last one for Frank, you look with the good performance of the company, that leverage is headed in all the right directions that it should be, but your updated thoughts on the pathway for the balance sheet and the potential restart of share repurchases. I think that's something investors are interested to hear about too.
All of that Dan. Okay. First of all, yes, it's in line. I mean, it's hard to forecast the 6% organic growth, but we know the first quarter was going to be solid. I kid you if I can tell you, we forecasted it to be 6%. But I think it is consistent with a roll up of all of our agencies. So that part of it is true.
Look, the consultants are out there, and again, I'll say, we are just in our business reviews, and actually we're doing our talent reviews right now. We haven't seen a lot of our fees were competing with Accenture. Now, that doesn't mean we're not competing with them. They're already at our clients, which is the - that's the hidden competition that's there. And sometimes there's businesses that they just give to the consultants that they're not giving to us. And that's why part of our business strategy, for example, in Huge and RGA and some of our other agencies, we have business transformation as an expertise that we can bring into our clients itself.
In fact, this morning, we're going to be meeting with one of our top clients where RGA has put forth a business transformation case study for them that they're very excited about. And clearly that's the area that we compete with the consultants and it proves that we can compete with them very well.
So, yes, they're a force. We've been competing with them now for a while now, it's not news. So the fact that we continue to outperform is an indication that when we go up against them, we do fairly well. But it's those pitches that we don't really get to see that I think when you hear them talking about their growth in their businesses that's there.
And we're trying to get at that by expanding our business transformation expertise within our agencies. The fact that they acquired Droga. Look, we compete with Accenture, we compete with Droga. In fact, the win that McCann just had at ADT, Droga was one of the competitors that they won. I told you guys, I'll get to that.
So, we're going to compete with them. Now one of the issues of these consulting firms is they are silos, they make our silos look like cakewalk. And the ability for an Accenture to integrate Droga is going to be interesting to watch. Frankly, Droga was with another organization before that, and I don't think there was a lot of integration going on there. So, this will be - they're a formidable agency and we'll continue to compete against them and will continue to compete against Accenture.
But the difference is, we have the capabilities and now with the data and with the business transformation consultants that we have in-house, I think we're more formidable for them now. And that's our strategy, how we're going to deal with them. It's part of the business and what's interesting is everything you're seeing happening there is kind of copying our game plan. So, I guess, that's an indication that what we're doing is going pretty well.
Our balance sheet - I mean, we committed to the rating agencies that we're going to be out in the market, we're making progress on those numbers. And as soon as we feel comfortable with the rating agencies, we'll return to buying back shares. In the meantime, we increased our dividend, we understand the importance of buybacks to total shareholder return. We've returned $4 billion to shareholders, including dividends and buybacks, and that's part of our game plan moving forward. Whether it's going to be x date or another, I can't give you an answer to that. But it is on our game plan to get back into the market with those options.
Thank you, Michael.
Thank you.
Thank you. Our next question comes from Tim Nolan with Macquarie Capital. Your line is open, you may ask your question.
Thanks very much. I wanted to ask about Acxiom, coming back to this again. Could you discuss, if this deal is more about third-party or about first-party [Technical difficulty] some comments this week, about a possible flow there in targeted advertising to come for it in the second half of this year, I was quite surprised to hear that especially talking about GDPR for them. But you seem to be pointing to third-party data and regulation around that as being the issue for them. I just wondered if you could maybe comment on if you're seeing anything there? And sort of what Acxiom does you in that regard, if it's more the first party data that gives you the advantage?
By the way, I'm sorry, your questions, I didn't get to all your questions, they were kind of garbled, I'll try to guess what you said. Look, when we looked at Acxiom, they have a first party data management business that's 70% of their business, okay. And that's a core business that we like, that's a core business that's going to grow. And if you look at the reach of that business and the client base that they have, they do 50 of the top 100 companies. So that is a key driver in acquiring Acxiom.
Third-party data is always going to be an issue. And there were plenty of outlets for third-party data and obviously, Acxiom has capabilities in those areas. But as I said before, we - that doesn't mean we're wedded to one particular source of that and we continue to have use other third-party data. But I think the core competency of Acxiom in terms of first party data and managing that data is a critical reason for the transaction. And the use of third-party data is inherent in our business and it will continue to be a key part of it and Acxiom will play an important role of it. So I think all of that is true.
And on the GDPR, we're just beginning to see that happening in the United States. And as you know, we're all pushing for uniform legislation. What a nightmare it would be, if we have state by state GDPR. But the fact that Acxiom is the recognized leader in this, and we have experience with it is another core competency that Acxiom brings to the table that we will certainly leverage as we move forward.
Yes, that answers it. Thanks a lot.
Thank you. Our next question comes from Jason Bazinet with Citi. Your line is open, you may ask your question.
I just had one question around sort of your comments about industry leading growth and that being driven impart by your open architecture. I guess my question is, if everyone is sort of following your lead on the data side with Epsilon and Merkel, which parallels what you did with Acxiom where would - how would you characterize where the industry is in terms of arranging their assets more effectively to compete with IPG? Do you see movement on that front? Or do you still feel like you're ahead of the pack? Thanks.
Well, I will tell you that five years ago, all the holding companies were similar, right. And it was appropriate to look at when one holding company perform one way, you would expect the other companies to do the same. I think right now, you're actually seeing a disparity in the go to market strategies in the assets within the holding company for the first time. And Acxiom as part of our portfolio is one of the drivers that distinguishes us from our competitors. The fact that they're out there, Merkel actually to be truthful, Merkel was a transaction that occurred before Acxiom, we did look at Merkel, I will tell you that and it's a good asset.
But the fact that [indiscernible] had Merkel now for a while, and we've been competing against them, or actually we're competing against them before we had Acxiom and we did okay. So with Acxiom, we're pretty confident that we can continue to do well from a competitive set.
What happens with Epsilon and Publicis, this isn't an easy thing to do integrate, and I think the history of integration there hasn't been exactly stellar. So, we'll deal with them in the marketplace. And I think, certainly, it's an attempt by them to be more in line with ourselves and others in our industry. So yes, it's capabilities when you're successful everyone wants to have similar capabilities. So, yes, I think the answer is there is a convergence, but we have a good head start. And even when we're competing head-to-head, I think our results indicated that our assets are better than the others.
Can I just ask one follow-up, if I think about the sort of the world of data, it seems like what we're talking about, and maybe I'm wrong, but with Merkel and Acxiom and Epsilon is sort of a pretty narrow slice of data capabilities, meaning it's the raw data, but there's a ton of other capabilities that you need on top of that. Are there other sort of pieces of the data puzzle that you or others in the industry need to crack the code on? Or is it really just a function of once we have the raw sort of inputs, IPG sort of knows what to do with it.
My guess would be, now that you see these transaction in these data companies, there'll be startups that are focusing on holes within those assets. And then, you'll see acquisitions going on within that space. So there's always going to be a bigger boat, or a new offering, that we will be opportunistic in the marketplace. Right now, these are the players that are out there. And we're very happy with our positioning in that market. But we are - we do believe that there'll be other offerings out there as the market evolves.
So, yes, I mean if you look at our industry right now, five years ago, it was a totally different environment. So the reason we bought Acxiom is because five years from now, we want to still be relevant and competitive.
Very helpful. Thank you.
Thank you. Our next question comes from Michael Nathanson with Moffett Nathanson. Your line is open, you may ask your question.
Michael?
Hey. Can you hear me?
Yes, yes.
Oh, cool. Thanks. So, I have one for Michael and one for Frank. So for Michael, what are the keys to IPG's growth has been healthcare. It's been pretty impressive. So I know you call it FCB Health this quarter. But when you step back the past year or two, what is driving in that growth, is it a capability, is it client wins, special sauce you have in healthcare? Because it's truly fascinating any other company in the space that you compete with?
Yes, I know. It's a fair question, actually 26% of our business is in healthcare. And by the way, McCann Health is a global health care provider, we need to exclude them, I said we had healthcare assets within IPG and McCann Health is certainly a key part of that. And yes, I think that's where the action is right now. Frankly, if you look at where a lot of the media bodies are right now, a lot of the media spend is in the healthcare side of the business.
What we do what always impresses me about our healthcare offerings is the depth of our expertise in terms of - it's actually experts, and it goes to the pharma side of the business and capabilities by drugs. And we have the ability to fill teams that know that specific disease, and we have doctors and we have experts within it communicating with the doctors themselves in terms of how you - how these particular drugs are used, and when is it appropriate.
So the depth of our expertise within IPG and healthcare is just amazing. And like I said, when you use open architecture, we can actually pick the right agency by disease. So one of the tops that I was sitting at was a healthcare client. And we had FCB Health and we had McCann Health sitting in the room because each of them have a different expertise that the clients want to tap into. I mean, that's the most powerful offering you can have.
So I think it's not by accident that we're seeing growth, because candidly, we have that kind of capabilities. And it's, the creative part of it, it's the data part of it. We have unique data with respect to healthcare, and we have all these tools and resources that are just amazing. And when you see it come to life in these meetings with their clients, you feel good and you understand why not only is it 26% of our business is growing double-digits. So that's a pretty good combination to have in this environment.
Now, that said, I remember when healthcare was not growing double-digits when a lot of the products were coming off of patent and the generics were there. So right now, there's a healthy pipeline of new drugs and we're a very competitive force in that marketplace. And I like our positioning in it for sure.
Okay. And then can I guess you ask Frank one math one, I can't believe you made it this far. We got questions this morning on organic growth at Acxiom because I know there's a divestment number in the acquisition number, but when you look at the growth from last year. Looks like it's slowed down a lot this quarter. So can you help us understand the actual organic growth in Acxiom this quarter?
Michael, we don't disclose it. It's growing consistent with our expectations, the business is healthy. So I don't know what math you're doing, but we're not going to get into talking on the call about things that are not in public disclosure.
Okay, thanks.
You're welcome.
Thank you. Our next question comes from David Joyce with Evercore ISI. Your line is open, you may ask your question.
Thank you. Just a follow up on the Acxiom discussion. When you are meeting with clients and talking about data privacy concerns. What's the current status there? I know we're still waiting for legislation, but are there concerns that you have competitors that may be using the service as well or might be leaving, if you could just talk about those puts and takes?
I can't talk about our competitors, but I can tell you our capabilities. And we've been through it in Europe. We came through it very well. We didn't see any hiccups on GDPR, we saw actually there were more opt ins than opt outs. So everything was handled pretty smoothly. And that gives us a high level of comfort that when it gets launched in the United States, our capabilities are going to stand out again. And frankly, that's why Forrester has us rated as hot.
Look, the key to this is trust. And it's very important when clients turn over their data or work with their data, that they do it with an organization that has that kind of reputation of trust and has the experience and that's what we liked about Acxiom, the longevity of the relationship with the clients is amazing. Their view of the client surveys on their capabilities have been very impressive. And even when we did our due diligence on buying Acxiom, they were onboarding a new client and the feedback we got from that particular client on onboarding versus where they were was pretty impressive.
So I'm very comfortable that whatever comes out in GDPR in U.S., we have the assets that will be very competitive and solve our client's needs.
Thank you.
At this time, I'll turn the call back over to Michael for final thoughts.
Well, I thank you all for your participation. As I said, this is the first quarter it's better to start the first quarter with these results than other results. And I look forward to talking to you with our second quarter results. Thank you for your support.
This concludes today's conference. You may disconnect at this time.