Hershey Co
NYSE:HSY
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Intrinsic Value
The intrinsic value of one HSY stock under the Base Case scenario is 150.82 USD. Compared to the current market price of 174.81 USD, Hershey Co is Overvalued by 14%.
The Intrinsic Value is calculated as the average of DCF and Relative values:
Valuation Backtest
Hershey Co
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Fundamental Analysis
Economic Moat
Hershey Co
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Hershey Co., founded in 1894 by Milton Hershey, has grown from a humble chocolate factory into one of the largest and most recognizable confectionery companies in the world. Headquartered in Hershey, Pennsylvania, the company has built a compelling portfolio of beloved brands that includes iconic chocolate bars like the Hershey’s Milk Chocolate Bar, Reese’s Peanut Butter Cups, and Kit Kat. With a steadfast commitment to quality and innovation, Hershey has consistently expanded its offerings beyond traditional chocolate, venturing into snacks and non-chocolate confectionery, catering to evolving consumer tastes and dietary preferences. This adaptability not only solidifies its strong market p...
Hershey Co., founded in 1894 by Milton Hershey, has grown from a humble chocolate factory into one of the largest and most recognizable confectionery companies in the world. Headquartered in Hershey, Pennsylvania, the company has built a compelling portfolio of beloved brands that includes iconic chocolate bars like the Hershey’s Milk Chocolate Bar, Reese’s Peanut Butter Cups, and Kit Kat. With a steadfast commitment to quality and innovation, Hershey has consistently expanded its offerings beyond traditional chocolate, venturing into snacks and non-chocolate confectionery, catering to evolving consumer tastes and dietary preferences. This adaptability not only solidifies its strong market position but also opens up new revenue streams, making Hershey a dynamic choice for investors looking to capitalize on a historic brand with a forward-thinking approach.
Beyond its stellar brand recognition, Hershey Co. demonstrates robust financial health, with a history of steady revenue growth and improving profit margins. The company strategically invests in marketing and product innovation while maintaining a strong focus on sustainability, from responsibly sourcing cocoa to implementing eco-friendly packaging solutions. This commitment to social responsibility resonates with today’s conscious consumers, enhancing brand loyalty and driving sales. Hershey's stable dividend policy has attracted income-focused investors, positioning it as a reliable choice amidst market fluctuations. As it navigates global expansion and the challenges of a rapidly changing marketplace, Hershey Co. remains well-equipped to deliver consistent returns for its stakeholders, making it a sweet addition to any investment portfolio.
Hershey Co. operates primarily within the confectionery industry and focuses on several core business segments. As of my last knowledge update in October 2023, the following segments constitute the primary areas of operation for Hershey:
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Confectionery Products: This is the largest segment and includes a wide range of chocolate and non-chocolate treats. Key products in this category include:
- Chocolate bars (e.g., Hershey's Bars, Reese’s, Kit Kat).
- Chocolate drops and kisses.
- Snack-sized options and seasonal products.
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Salty Snacks: This segment has been growing, especially with Hershey's acquisitions, such as the investment in the Amplify Snack Brands. This includes products like pretzels, popcorn, and other savory snacks that complement their sweet offerings.
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Baking Ingredients & Toppings: Hershey provides a variety of baking products, including chocolate chips, baking bars, and syrups. This segment targets both home bakers and commercial customers.
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Seasonal Products: Hershey offers a variety of seasonal products tied to holidays (e.g., Halloween, Christmas, Easter) that often feature themed packaging and exclusive flavor varieties.
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International Markets: While Hershey is well-known in North America, it also has a growing presence in international markets, expanding its product offerings to cater to local tastes and preferences.
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Licensing and Merchandising: Hershey has licensing agreements that allow for branded merchandise and collaborations with other companies, further enhancing their brand reach and consumer engagement.
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Healthier Snack Options: In response to changing consumer preferences, Hershey is increasingly focusing on developing and marketing products that align with health-conscious trends, such as reduced-sugar or organic options.
These segments reflect Hershey's strategy to diversify its product offerings while maintaining its core focus on confectionery, thereby addressing changing consumer preferences and capturing a broader market share.
Hershey Co. possesses several unique competitive advantages that help distinguish it from its rivals in the confectionery market:
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Strong Brand Recognition: Hershey has built a powerful brand over the decades, widely recognized and associated with quality chocolate and confections. Its iconic products, such as Hershey's Milk Chocolate Bars and Reese's Peanut Butter Cups, create a significant brand loyalty.
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Extensive Distribution Network: Hershey has an established and extensive distribution network that allows its products to reach a wide array of retail channels, including grocery stores, convenience stores, and international markets. This robust distribution ensures consistent product availability.
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Diversified Product Portfolio: The company offers a broad range of products, including not only chocolate bars but also non-chocolate candies, seasonal items, and snacks. This product diversification helps mitigate risks and appeal to various consumer preferences.
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Innovative Marketing Strategies: Hershey is known for its effective marketing campaigns, incorporating social media, sponsorships, and promotions. The company's ability to connect emotionally with consumers through storytelling and advertising keeps its brand relevant.
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Sustainability Initiatives: Hershey has made significant advancements in sustainability throughout its supply chain, such as responsible sourcing of cocoa and promoting environmentally friendly practices. This commitment can attract ethically-minded consumers and create goodwill.
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Strong Financial Position: Hershey's solid financial health enables it to invest in research and development, marketing, and acquisitions, improving its competitive positioning. This financial strength provides resilience during economic downturns.
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International Expansion: Hershey has made strategic moves to expand its operations internationally, allowing it to tap into new markets and customer segments, potentially increasing its market share globally.
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Consumer Insights and Trends: The company invests in understanding consumer preferences and trends, allowing it to innovate and tailor its product offerings effectively in line with shifting consumer tastes.
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Strong Supply Chain Management: Hershey has developed an efficient supply chain that minimizes costs and optimizes delivery. By controlling various aspects of production and distribution, they can maintain quality and reduce dependencies on external factors.
These advantages help Hershey Co maintain its position as a leader in the confectionery market and provide it with a durable competitive edge over its rivals.
Hershey Co. faces a variety of risks and challenges in the near future, including:
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Supply Chain Disruptions: The food industry, including chocolate manufacturing, can face significant supply chain challenges, such as sourcing raw materials like cocoa, sugar, and dairy. Global events, such as geopolitical tensions or pandemics, can exacerbate these disruptions.
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Rising Commodity Prices: Fluctuations in the prices of raw materials can impact profitability. High prices for cocoa, sugar, and packaging materials can squeeze margins if Hershey cannot pass those costs on to consumers.
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Changing Consumer Preferences: As consumers become more health-conscious, there is a growing shift towards healthier snacks and alternatives. Hershey may need to innovate and reformulate its products to align with changing tastes, including low-sugar and plant-based options.
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Intense Competition: The candy and snack market is highly competitive, with numerous players vying for market share. Hershey faces competition not only from traditional candy companies but also from new entrants offering healthier or indulgent snack alternatives.
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Regulatory Challenges: Changes in regulations related to food safety, labeling requirements, and environmental sustainability can impact operations. Compliance with these regulations may entail additional costs and adjustments in operations.
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Global Markets and Expansion Risks: While expansion into international markets presents opportunities for growth, it also brings risks related to cultural differences, market acceptance, and economic instability in those regions.
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Brand Reputation: As a well-known brand, Hershey faces risks related to its public image. Issues such as product recalls, labor practices, and environmental impact can affect consumer perception and brand loyalty.
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E-commerce Integration: The shift towards online shopping has accelerated, and Hershey must effectively adapt its marketing and distribution strategies to leverage e-commerce while managing the associated costs and logistics.
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Environmental and Sustainability Concerns: Consumers are increasingly aware of environmental issues, including sustainability in sourcing ingredients and packaging. Hershey will need to address these concerns to maintain its market position and appeal to eco-conscious consumers.
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Economic Downturns: Economic challenges, such as recessions or inflation, can lead to reduced consumer spending on non-essential goods, including snacks and confections, which may impact sales.
By effectively identifying and managing these risks, Hershey Co. can position itself for sustained growth and profitability in a dynamic market.
Revenue & Expenses Breakdown
Hershey Co
Balance Sheet Decomposition
Hershey Co
Current Assets | 3.6B |
Cash & Short-Term Investments | 615m |
Receivables | 1.1B |
Other Current Assets | 1.8B |
Non-Current Assets | 9.1B |
Long-Term Investments | 207.9m |
PP&E | 3.7B |
Intangibles | 4.9B |
Other Non-Current Assets | 244.9m |
Current Liabilities | 4.2B |
Accounts Payable | 1.2B |
Accrued Liabilities | 807.4m |
Short-Term Debt | 1.2B |
Other Current Liabilities | 976.7m |
Non-Current Liabilities | 4.2B |
Long-Term Debt | 3.2B |
Other Non-Current Liabilities | 1B |
Earnings Waterfall
Hershey Co
Revenue
|
11B
USD
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Cost of Revenue
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-6.1B
USD
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Gross Profit
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4.9B
USD
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Operating Expenses
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-2.3B
USD
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Operating Income
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2.5B
USD
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Other Expenses
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-754.5m
USD
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Net Income
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1.8B
USD
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Free Cash Flow Analysis
Hershey Co
USD | |
Free Cash Flow | USD |
In its latest earnings call, Hershey highlighted a challenging landscape with high single-digit inflation in cost of goods sold, primarily driven by cocoa prices. Despite these pressures, the company expects revenue growth in the 2-4% range for 2025, while aiming to drive productivity savings of approximately $180 million. Additionally, they anticipate better execution in retail channels, which should help offset some challenges from increased competition and shifting consumer preferences. Hershey is evolving its product offerings and marketing strategies to adapt to market changes, with a focus on enhancing core brands amidst rising consumer price sensitivity.
What is Earnings Call?
HSY Profitability Score
Profitability Due Diligence
Hershey Co's profitability score is 68/100. The higher the profitability score, the more profitable the company is.
Score
Hershey Co's profitability score is 68/100. The higher the profitability score, the more profitable the company is.
HSY Solvency Score
Solvency Due Diligence
Hershey Co's solvency score is 58/100. The higher the solvency score, the more solvent the company is.
Score
Hershey Co's solvency score is 58/100. The higher the solvency score, the more solvent the company is.
Wall St
Price Targets
HSY Price Targets Summary
Hershey Co
According to Wall Street analysts, the average 1-year price target for HSY is 186.28 USD with a low forecast of 154.53 USD and a high forecast of 233.1 USD.
Dividends
Current shareholder yield for HSY is .
Shareholder yield represents the total return a company provides to its shareholders, calculated as the sum of dividend yield, buyback yield, and debt paydown yield. What is shareholder yield?
Ownership
HSY Insider Trading
Buy and sell transactions by insiders
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Profile
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Industry
Market Cap
Dividend Yield
Description
The Hershey Co. engages in the manufacture and marketing of chocolate, sweets, mints and confectionery products. The company is headquartered in Hershey, Pennsylvania and currently employs 16,620 full-time employees. The firm produces snack, chocolate and non-chocolate confectionery. The company operates through two segments: North America and International and Other. Its product offerings include chocolate and non-chocolate confectionery products; gum and mint refreshment products; snack items such as popcorn, protein bars and cookies, spreads, bars and snack bites/mixes, and meat snacks; and pantry items, such as baking ingredients, toppings and beverages. The firm is also engaged in offering pretzel. North America segment includes its operations in in the United States and Canada. International and Other segment includes its operations outside of North America. The firm offers its products under various brands, such as Jolly Rancher, Almond Joy, Brookside, barkTHINS, Cadbury, Good & Plenty, Heath, Kit Kat, Lancaster, Payday, Rolo, Twizzlers, Whoppers and York.
Contact
IPO
Employees
Officers
The intrinsic value of one HSY stock under the Base Case scenario is 150.82 USD.
Compared to the current market price of 174.81 USD, Hershey Co is Overvalued by 14%.