Asbury Automotive Group Inc
NYSE:ABG

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Asbury Automotive Group Inc
NYSE:ABG
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Earnings Call Transcript

Earnings Call Transcript
2020-Q1

from 0
Operator

Good day, and welcome to the Asbury Automotive Group Q1 2020 Earnings Call. Today's conference is being recorded. At this time, I'd like to turn the conference over to Mr. Matt Pettoni. Please go ahead, sir.

M
Matt Pettoni
executive

Thanks, operator, and good morning, everyone. Welcome to Asbury Automotive Group's First Quarter 2020 Earnings Call. Today's call is being recorded and will be available for replay later today. The press release dealing Asbury's first quarter results was issued earlier this morning and is posted on our website at asburyauto.com. Participating with us today are David Hult, our President and Chief Executive Officer; Dan Clara, our Senior Vice President of Operations; and Matt Pettoni, our Vice President of Finance and Treasurer. At the conclusion of our remarks, we will open the call up for questions, and I will be available later for any follow-up questions you might have.

Before we begin, I must remind you that the discussion during the call today is likely to contain forward-looking statements. Forward-looking statements are statements other than those which are historical in nature, including those statements relating to the duration and contemplated impact of the COVID-19 pandemic on our business and financial performance as well as the financial projections and expectations about our products, markets and growth.

All forward-looking statements are subject to significant uncertainties, and actual results may differ materially from those suggested by the statements, including potential impacts from the COVID-19 pandemic on us, our industry and our customers, suppliers, vendors and business partners.

For information regarding certain of the risks that may cause actual results to differ please see our filings with the SEC from time to time, including our Form 10-K for the year ended December 2019, any subsequently filed quarterly reports on Form 10-Q and our earnings release issued earlier today.

We expressly disclaim any responsibility to update forward-looking statements. In addition, certain non-GAAP financial measures as defined under SEC rules may be discussed on this call. As required by applicable SEC rules, we provide reconciliations of any such non-GAAP financial measures to the most directly comparable GAAP measures on our website.

It is my pleasure to hand the call over to our CEO, David Hult. David?

D
David Hult
executive

Thanks, Matt. Good morning, everyone. Welcome to our first quarter 2020 earnings call. The quarter started off very strong. For January and February, our company was facing extremely well. Here are the results. Total revenue increased 10%. Gross profit increased 12% and adjusted EPS increased 31%. On a same-store basis, total revenue increased 6%. Gross profit increased 7%. New vehicle gross profit increased 10%. Used vehicle retail gross profit increased 9%. Finance and insurance gross profit increased 9%. Parts and service gross profit increased 3%, and SG&A as a percentage of gross profit decreased 130 basis points.

Our business performed very well all the way through the first half of March. During this time, we are very successful in implementing our business and omnichannel strategy, which Dan will provide an update on the progress we have made. As we continued executing our business strategy, we completed our financing and integration work to close the Park Place acquisition in late March. We divested a Nissan store in Atlanta and exited the Mississippi market, which included 2 Nissan stores, 1 Toyota, 1 Chevrolet and 1 Ford store. We also acquired a Chrysler Jeep Dodge Ram store in Denver, where we continue to grow.

These transactions are in line with our strategy of managing our assets to create the most shareholder value. Though the quarter started off great, our operations were significantly impacted by the COVID-19 pandemic in the second half of March and continued into April. As we saw business decline, we acted decisively to [ fortify ] our business to prepare for the inevitable slowdown. Unfortunately, this included canceling the Park Place acquisition, furloughing employees and reducing salaries and benefits.

We also acted fast to rightsize our business by reducing expenses, deferring most of our capital expenditures and negotiate significant discounts with certain vendors. This totals approximately $15 million in expense reductions for April.

Turning to the business in April. Same-store revenue declined approximately 35% for the month. We started out the month very slow with sales and service off between 50% and 60%. However, each week in April improved and the last week being off about 25% in sales and 30% in parts and service. We believe our May business will grow 20% incrementally over April. Because we cannot predict the duration of the pandemic and resulting economic impact on our business, we will continue to evaluate our options and make real-time decisions as appropriate during this challenging time.

Our top priorities are to ensure the health and safety of our employees and guests while preserving the financial strength of our company. One final comment. During tough times, you find out the resilience of people. I just want to say how impressed I am with our teammates. It has been inspiring to watch our teams in the field have positive attitudes, deliver great guest experience and find ways to serve our guests in a safe manner.

Thank you very much to all our teammates. I will now hand the call over to Matt to discuss our financial performance. Matt?

M
Matt Pettoni
executive

Thank you, David. The first quarter marked performance with adjusted earnings per share of $1.80. Overall, compared to the prior year first quarter, revenue decreased by 4%, gross profit decreased by 2%, gross margin of 16.9% was 20 basis points higher than last year. SG&A as a percent of gross profit increased by 310 basis points to 71.5%.

Adjusted operating margin decreased 50 basis points to 4.3%. Adjusted income from operations decreased by 15% and adjusted EPS decreased by 18%. Net income for the first quarter of 2020 was adjusted for the following pretax items, a gain on dealership divestitures of $33.7 million or $1.30 per diluted share, a legal settlement gain of $900,000 or $0.03 per diluted share, a gain on the sale of vacant property of $300,000 or $0.01 per diluted share, a loss on debt extinguishment of $20.7 million or $0.79 per diluted share, a loss on franchise rights impairment of $23 million or $0.89 per diluted share and Park Place termination costs of $11.6 million or $0.45 per diluted share.

Net income for the first quarter of 2019 was adjusted for a fixed asset write-off of $2.4 million or $0.09 per diluted share.

Our effective tax rate was 19.1% for the first quarter of 2020 compared to 23.8% in the first quarter of 2019. The decrease in our effective tax rate was primarily the result of an excess tax benefit relating to divesting of share-based awards.

Looking at expenses. SG&A as a percentage of gross profit for the quarter was 71.5%, an increase of 310 basis points over last year. This was a very solid performance considering the pressure we felt on total gross profit related to the COVID-19 pandemic. Floor plan interest expense decreased by $3.2 million over the prior year quarter, driven primarily by the decrease in the LIBOR rate.

With respect to capital deployed, we acquired a Chrysler Jeep Dodge Ram store in the Denver market in late January 2020. We expect this store to generate approximately $124 million in annual revenues in a normal environment. We divested our Nissan Atlanta store in February 2020. This dealership generated approximately $77 million in annualized revenue, and we divested all 5 stores in the Mississippi market in March 2020.

These dealerships generated approximately $334 million in annualized revenue. In early February, we raised the financing for the Park Place acquisition, and we refinanced our $600 million 6% notes due in 2024. We were able to extend our maturities and save approximately $8 million in annual interest expense. After repaying the $525 million that was designated for the Park Place acquisition, we now have 2 bonds outstanding, a $280 million, 4.5% senior note due in 2028 and a $320 million, 4.75% senior note due in 2030.

As mid-March approach and the COVID-19 pandemic started to spread, we focused on maximizing our financial strength. We made the tough decision to cancel the Park Place acquisition and draw our entire $237 million revolver and our $110 million used line to ensure we have ample cash to manage through this pandemic and be opportunistic after. From a liquidity perspective, we ended the quarter with $389 million in cash, $180 million available in floor plan offset accounts and $13 million available on our used vehicle line.

In addition, we have $69 million available to draw on a mortgage facility and approximately $100 million of unencumbered real estate. At the end of the quarter, our total leverage ratio stood at 3.6x and our net leverage ratio stood at 1.8x. We believe that our $651 million of liquidity and the extension of our debt maturities gives us the strength to manage through a recession and allow us to capitalize on attractive future capital deployment opportunities once the pandemic is behind us. These actions put our company in a very healthy financial position. And as a result, we did not apply for a loan through the paycheck protection program.

I would now like to hand the call over to Dan to walk us through our operating performance in more detail. Dan?

D
Dan Clara
executive

Thank you, Matt. My remarks will pertain to our same-store performance compared to the first quarter of 2019. Looking at new vehicles. While SAAR for the quarter was at 15.2 million units or 10% below last year, we focus on retail SAAR, which was also down 10% for the quarter. In this lower retail SAAR environment, new unit sales decreased 9%. Overall, our new car margin was up 4.5%, flat from the prior year period. While import margins were flat from the prior year period, domestic margins were up significantly. At the end of March, our total new vehicle inventory was $861 million, and our day supply was 105, up 18 days from the prior year. In April, we were able to drop our new car inventory approximately $120 million from March 2020. While these levels may seem high because the OEM factories have been shut down, we believe we could run into a low day supply for the summer selling season.

Turning to used vehicles. Gross profit margin was 7%, which is up 70 basis points from the prior period and down 50 basis points from Q1 2019, represents a gross profit per vehicle of $1,552. While our used vehicle unit sales decreased 7% from the prior year, we were able to increase our used to new ratio by 250 basis points to 91.5%. And for the first 2 months of the year, we were pacing strong with good grosses. However, in March, the shelter-in-place government mandates and the COVID-19 closures at several of our stores negatively impacted our sales. Our used vehicle inventory ended March at $158 million, which represents a 42-day supply. During April, used car auction prices experienced major declines. When the market valuations dropped, we put a plan in place to maximize the value of our inventory. We made a decision to move used vehicles from markets being severely impacted by the pandemic to markets less impacted. These actions enabled us to drop used vehicle inventory [indiscernible] in April.

Turning to F&I. Our team continues to deliver strong results. Total F&I gross profit decreased by 3% due to the vehicle sales volume decrease. However, gross profit per vehicle increased by $90 to $1,688 from the prior year quarter. When we think about gross profit per vehicle, we look at the total front-end yield, which combines new, used and F&I gross profit. This provides the best view of our true profit per vehicle sold. In the first quarter, our front-end yield per vehicle increased to $3,301 from $3,231 last year. Note that our front-end yield has remained stable over the past decade.

Turning to parts and service. Our parts and service revenue decreased 1% and gross profit decreased 3%. Our gross profit was impacted by the decision we made to protect the income of our A and B technicians during this pandemic. Our parts and service business was also significantly impacted by several of our highest volume stores being shut down for up to 2 weeks because of positive COVID-19 test. Finally, I would like to provide an update on some of our key operational responses to the COVID-19 pandemic decline in business. We experienced shelter-in-place governmental orders in all of our markets. We implemented CDC-recommended health and safety measures in each dealership to ensure the safety of our employees and guests. We took a market-based approach to both new and used inventory because each market and each store has had a different experience. We furloughed approximately 2,300 employees. We did not furlough any A and B level technicians. However, we have several that asked for a personal leave of absence. Based on consumer demand, we reduced our advertising in March, 50%, while putting a focus on online transactions and customer pickups. For the quarter, this action helped us drop our quarterly per vehicle advertising expense $21 to $155 per vehicle. We relocated and held back used car inventory to avoid auctions. We reviewed every expense line on our P&L and focused on reducing vendor pricing. We grew our online service appointments 1% in the quarter. However, for January and February, we were up 24% year-over-year. We were also able to grow our PUSHSTART online sales. They were up 9% in the first quarter. And in March, PUSHSTART sales represented 15% of our used car sales.

In conclusion, I would like to take this opportunity to welcome our new team members from the John Elway CDJR store that joined Asbury this quarter. I also want to express appreciation to all our teammates in the field and our support center who continue to produce best-in-class performance during this tough time.

We will now turn the call over to the operator and take your questions. Operator?

Operator

[Operator Instructions] And we'll take our first question from Rick Nelson with Stephens.

R
Rick Nelson
analyst

[indiscernible] how you see consumer behavior changing post-COVID, maybe some of your digital efforts to address that change in consumer behavior?

D
David Hult
executive

Sure, Rick. This is David. I'm sure like every one of our peers and private retailers, we're experiencing a lot of traffic online. And we're doing a lot of transactions, pickup and delivery and at home, and roughly about 25% of our sales are being delivered at home. We've been dealing with each of the counties and states and mandates as far as the shelter in place. We think we've found a nice rhythm with our business. We're excited that the incremental business that we've seen increased in April, and we're experiencing that increase to continue into May. So it's a little bit difficult to predict the future and whether the virus comes back around and what happens. But as we sit here today, we're positive of -- we feel very good about the pace of our business. The changes that we made to adapt to the business and how we look going forward to handle the business. It's a very flexible model for us. And bringing back employees is certainly an opportunity for us when the business warrants it.

R
Rick Nelson
analyst

So David, with the business now showing some signs of improvement how do you think about acquisitions and Park Place? Is there potential to reengage with them at some point?

D
David Hult
executive

Sure. It -- we thought the Park Place deal was going to be a transformational deal for us, and it was a heck of an acquisition, but things happen. On the other side of that coin, we're sitting on a lot of cash and probably the lowest net leverage ratio we've had, it may be ever. So we're very opportunistic. I think we need to see the dust settle a little bit. There is some activity out there. We're certainly talking to people. I don't want to comment on the Park Place transaction. But we feel like from a cash position and where we're sitting operationally, we have the ability to be very flexible and be inquisitive when the right opportunities come.

R
Rick Nelson
analyst

Got you. And those cost cuts that you made, can you put those in dollar terms and would any of that be considered permanent cost takeout with more business likely shifting to digital?

D
David Hult
executive

Sure. When we came into this in early April, we wanted to build the plan for 90 days and not beyond, not knowing what was going to take place. We made choices. We kept more expense in than we needed. We could have cut more and could have cut more to the bone. We believe the strength and success of our company is our people. So we furloughed the folks that we needed to, the folks that we didn't furlough, we basically guaranteed everyone's pay, took them off the commission plans. And we guaranteed our A and B level technicians and didn't furlough any technicians. Because of our cash position and how we manage our expenses and the history that we have showing how well we manage SG&A, it actually could have been better in the quarter had we managed -- had we just cut the normal expense as you would in a typical recession. We believed that this was going to be temporary. And eventually, the business was going to come back. So we wanted to show our teammates how much we value them by taking care of them through compensation and keeping the stability with them and employed at the same time. We took out about $15 million in expense in the month of April. Most of that expense or over half of that expense was not personnel-related. That other lever is there if we need to do it. We have, like I'm sure all the other of our peers, we have strong metrics that will dictate to us when we bring people back. And when we see those metrics starting to be achieved, we'll certainly bring people back at that time. The folks that we've furloughed, we communicate with them consistently, and we were hopeful one day to bring them all back.

R
Rick Nelson
analyst

The markets that have opened up, I know you spoke to last weeks as unit sales being down 25%, service and parts being down 30%. Is there a difference in the markets that have opened up, how are those performing?

D
David Hult
executive

Yes. There's no question, there's a difference in the markets. They're certainly performing well. And again, we stated in the remarks that we see March being a 20% incremental increase over April, we're only a few days into May, but we're very optimistic what we've seen so far. So we hope the virus can be contained, and that it doesn't come back in resurgence. But we're hopeful in what we're seeing. Our OEM partners have been very supportive with the incentives in communications and conversations and seeing what they can do to assist us. And it just shows how valued of a partner they are to us, and we're appreciative of that. So we're opportunistic looking at May.

Operator

And we'll take our next question from John Murphy with Bank of America.

J
John Murphy
analyst

I just wanted to follow-up on one of the comments you made around new vehicle inventory about the potential of running into some shortages potentially in the summer months, depending on how production gets up and running, I'm just curious how you're thinking about your new and even used vehicle inventory at the moment, particularly around the -- in the context of -- for pricing and protecting or supporting GPUs? Because it seems like there may actually be an odd situation developing here where everybody expects demand to be down, but there might actually be an inventory shortage that supports GPU. So just trying to get your thoughts around that, what you meant by that commentary?

D
Dan Clara
executive

John, this is Dan. And from a new car vehicle standpoint and day supply back to what I referenced earlier, we're seeing with the close in our shutdown in the plants by the different OEMs as business continues to increase, then in some of our luxury and some of our domestic specifically, we could run into a lower day supply of some of the models. Specifically talking as how we are managing through new and used car pricing and also day supply, we look at it as a model-by-model basis. And we make decisions based on that. The pricing, we continue to implement our market-based pricing. And to your point, the bottom has not fallen out as much on the market-based pricing. So we will continue adjusting and continue executing our strategy once again based on market day supply and market-based pricing.

D
David Hult
executive

And what I would add to that, specifically around used, it took a dramatic drop in valuations at the auctions in late March and early April. And we made a decision at that point in time, not to get nervous in fire sale inventory because I didn't think that, that was a real -- I think that was a knee-jerk reaction to the market and wasn't sustainable. And I didn't really want to suffer large losses or blow out inventory that wasn't needed. Each week since, and this week is extremely strong at the auctions, they're coming back significantly every week. So our day supply is looking a little bit high, but we just didn't feel the need to turn it and take the loss because we didn't see the values dropping that much, and we thought it'd come back, we got lucky and they've come back well. We also moved a lot of inventory from state to state depending upon the shelter in place to move inventory to a market where it had the potential to turn faster.

J
John Murphy
analyst

Okay. That's incredibly helpful. And then also you sort of -- in same vein, how are automakers helping out with this inventory carry here. It sounds like the inventory will be carried for a little bit longer. But like you kind of just said it wouldn't be necessarily fire sales. What kind of help you get on floor plan assistance and ultimately, in any other fashion from the automakers at the moment?

D
Dan Clara
executive

John, this is Dan again. We have seen support from our OEMs in floor plan assistance. And back to David's point and comments earlier, we really appreciate their support. And what they have done for the industry as we go through the pandemic.

J
John Murphy
analyst

Okay. But is there anything specific going on floor plan, are they -- I mean is assistance being extended 10, 20, 30 days? Is there any kind of specific example you can give on the floor plan assistance side?

D
David Hult
executive

They've all given additional times and days of floor plan assistance. They've been extremely helpful as it relates to that. They've also increased their incentives coming out with 0% financing. It's been a great partnership, and they see what we're going through and they've been supportive.

J
John Murphy
analyst

Okay. And then just lastly on...

D
David Hult
executive

The other thing -- John, the other big thing, I didn't mention it. A lot of the monies are always tied to hitting certain targets. They've essentially eliminated those targets and just paid out the money. Which is very extremely helpful as well.

J
John Murphy
analyst

Okay. That's great detail. And then just lastly on parts and service. One of the constraints pre-COVID was using capital or tax. Given everything that's going on right now, I'm just curious if you think on the other side, hopefully, in a few weeks or a few months, with the rebound in parking service, you may have more tax available to you to hire and/or over time with some of the folks that get furloughed, could you send them to trade schools and potentially get them trained up to be B and C techs or eventually A techs and provide another career path for them, it would be pretty profitable to them as well?

D
David Hult
executive

Sure. I'll tell you, I haven't been in the industry a long time, I have been through many downturns. You never let a good downturn go to waste. It's a great opportunity to focus on your employees and training and career development and really build stronger processes within the organization and get better at what you do. Guaranteeing the technicians pay and not prolong the A and B level techs. That word has gotten out in a lot of markets, and we've actually been hiring some techs in the last 30 days that heard about what we're doing for our techs, so they were looking to come on board. Downturns serve a good opportunity for you to really get your house in order and add techs. And we're hopeful that we know the business will come back. We know there's going to be some pent-up demand. People have been putting off service and part of it with the shelter in place, they're not driving the cars. The cars aren't banging into each other in the highways, the collision is slowing down a little bit. But eventually, as that comes back and driving here and around Atlanta, I can tell you they're already starting to bang into each other again. That business will come back for us. So we're excited about that. We're happy to bring these technicians on now and pay them, even though we might not necessarily have the work for them. And that value has been well received by our techs.

J
John Murphy
analyst

And then just one quick last question on that. I mean, is there any sort of level or capacity you think that you might sort of point to as what you can handle or not handle on the recovery, meaning, let's say there's massive pent-up parts and service work in the third and fourth quarter? I mean, could you handle up 10%, 15%, 20%? I mean what do you think is reasonable to think about sort of on a year-over-year basis where you might start running into some limitations on demand capacity in terms of being...

D
David Hult
executive

Sure, John. It always depends upon the month and the circumstance. And do you get hit at all brands at once or how does it come? But I would say a fair number would be 20% could easily be absorbed. And that's 20% over normal times. Over times right now, again, parts and services, I made the comment, it was down 30% by the end of April. It's starting off May better than it ended in April. But if we're backwards, say, 20% in parts and service right now, there's an additional 40% on top of that we could handle without worrying about staffing issues. And as far as bringing back support staff in the parts and service area, that would be efficient and quick. Again, store-by-store decision depending upon how the business and the market reacts.

Operator

And we'll take our next question from Bret Jordan with Jefferies.

B
Bret Jordan
analyst

In the, I guess, sort of the magnitude and the abruptness of the shock, do you think there will be any store closings, either franchised or independent used dealers or even independent garage operators that would allow for real market share gains here? Or is the hit is the recovery quick enough that most stores will stay open?

D
David Hult
executive

This is David. That's tough to predict. A lot of the independent used car dealers rely on [ full plan ] lines and I know a lot of the full plan lenders for those independents really govern their ability to buy cars starting in March. They're really only advancing 80% of the values. So that kind of brought down the market as well. Like anyone else, depending upon how someone was positioned regarding capital going into this, will determine how well they'll be able to weather it. And obviously, we've never in our lifetimes come across a virus like this and had to deal with something like this. So it's very difficult to talk to someone and predict what next week or 30 days or 45 days from now it's going to look like. It's hard to imagine that some independents wouldn't go out. It's hard to imagine that some folks wouldn't run into some capital issues, but I couldn't really comment on a number.

B
Bret Jordan
analyst

Okay. And then I guess a follow-up. Your comment about $15 million in expense reductions in April, and you said a bit over half of that was not personnel. Is that a number something a bit -- something half or so of that would be a sustained expense reduction, I guess, just taking out permanent overhead? Or is it not as much as that?

D
David Hult
executive

Yes. I'll talk about both halves of it. The non-personnel expense side, a lot of it was negotiated discounts with our large vendor partners for a period of time. So a lot of that expense will come back. Some of it, like anything else because of the scale of business right now, some of the expense will stay out. But like anything else, as it incrementally comes back, some of it will come back. The personnel side, we could have gone a lot deeper than we did. We chose not to because we wanted to preserve the stability of our teammates and show them how much we value them and give them a steady pay check and income through this. There was an incremental expense in doing that because from a percentage standpoint, we're paying out more than we're bringing in because we realize for a period of time, this was the right thing to do for our teammates and eventually would come back. So far, that's worked out well for us. We're in a great cash position to be able to do that. But certainly, for some reason, if this ended up being a very prolonged thing and a much slower recovery, we could certainly make those adjustments on the compensation side as well.

Operator

And we'll take our next question from Ryan Sigdahl with Craig-Hallum.

R
Ryan Sigdahl
analyst

Hello. Can you hear me?

D
David Hult
executive

Yes.

R
Ryan Sigdahl
analyst

Okay. Sorry about that, guys. Just one for me. Can you talk about your omnichannel business, either quantitatively or qualitatively amid the shelter-in-place restrictions? And do you think that has helped you guys take market share amongst some of your less technology-savvy dealer competitors?

D
Dan Clara
executive

This is Dan. Yes, like I mentioned on our omnichannel technology and strategy, for the first 2 months of the year, we were up 25% increase in both -- in January and 23% in February. And I do believe that it is -- continue to give us a competitive advantage. As we moved into the entire Q1 of 2020, we increased that 9%, and once the pandemic hit, the online activity continued to increase. And even in the month of -- we've continued to see that trend translating to the month of March, April and May is starting very healthy as well.

D
David Hult
executive

And I would just follow-up. 15% of our used car sales in a month is a record for us. We've been hovering in the 8% to 10% range. So we're excited about that. Something we did -- we've been working on this for 4 years. And about 4 years ago, we also decided to go to really 30-day outs with all our software partners. Because we want the ability to be flexible and transition if there was a better product that came along. And we don't think, from our perspective, it's a good capital investment to invest in software from a hardware cost. So we work with partners. We utilize their cash in our ideas and we partner together and share our ideas with anyone that's interested. We're solely focused on creating an entire sales transaction online, 100% completed. We -- like anyone else, we shop our competitors. We think we have a pretty good tool out there. We've created a new relationship with another partner. And we think we can actually go further than where we've been. So we're excited about the future. We're working hard on developing that product more. And we think we've been pretty good in the space at execution so far.

R
Ryan Sigdahl
analyst

Just 1 quick follow-up. Are you able to elaborate on who that new partner is?

D
David Hult
executive

I really don't want to because it's such a competitive space. I'll say the one that we've used for 4 years has done extremely well and partnered with other large peers of ours and OEMs, which has been great. They've plateaued a little bit in a very solid company, but there's another aggressive company out there that we can see a pathway to take us further down that transaction line. We compare ourselves to Carvana from a standpoint of online transaction. And I would say the trade-in piece is one that they -- is better than what we offer today. We feel like our online marketplace for financing is superior to anyone's in the marketplace right now. So we're looking forward to working with this partner and enhancing those areas and getting more of the documents online to complete the entire transaction. We're not there yet. No one's really there yet, but it's our sole focus to get there.

Operator

And we'll take our next question from Armintas Sinkevicius with Morgan Stanley.

A
Armintas Sinkevicius
analyst

Just as we think about the sequential improvement here week-over-week and into May, what you've seen so far, can you give us some color on who you've seen buying cars whether it's geographic or demographic? And what are the drivers of the sales that we've had during this shelter-in-place period?

D
Dan Clara
executive

This is Dan. We're seeing the customer base coming in, driven by the incentives that the OEMs are putting out there. As you can see, there's quite a few offering to 0% and that is driving quite a bit of a traffic if it provides an opportunity for consumers to upgrade into a new vehicle.

D
David Hult
executive

I think we're seeing it across the board. Lending is available. There's no tightening on lending, which is great. The 0% and other incentives that are out there. I think people are looking to be opportunistic. So it's not just the luxury deal. It's not just an import deal. It's not just a domestic deal. Clearly, the trucks are very strong right now. But with all brands, there's some interesting pent-up demand and I think it's really mainly driven by the incentives.

A
Armintas Sinkevicius
analyst

Got it. And then on the parts and services side, that's been more resilient than sales. What are the drivers there? What type of work are people getting done? If you don't really need to leave your home, why are you coming in to get your car serviced? Or what are you seeing?

D
David Hult
executive

Sure. We're -- it obviously varies by brand. But I would say there is the pent-up demand, there's a lot of people that are sheltering at home saying I'm not really driving the car, I can push off the service. We're doing warranty work right now. We are doing a lot of customer pay work. A lot of that is communicating, kind of, if you will, the typical guerilla marketing direct with the consumer locally grassroots. And that's the pickup and delivery. And on average, we're doing 25% of that, but we have some stores that are over 50% pickup and delivery. So I'm sure that when things -- the shelters open up, so to speak, and the markets open up. But we're just trying to be opportunistic to be here for our guests and communicate with them and offer them a level of service. But it really is everything across the board from traditional maintenance to warranty work and additional items as well.

Operator

And we'll take our next question from Rajat Gupta with JP Morgan.

R
Rajat Gupta
analyst

I just wanted to follow-up on a couple of the previous questions. You talked about the online opportunity you are seeing a pick up there. Could you give us a sense of what the unit economics are looking like for the online transaction, be it on the sales side or on the service side versus what you have been doing historically? And specifically, like both from a gross profit and SG&A per unit perspective? How should that be trending going forward as well? And I have a follow-up.

D
David Hult
executive

Sure. I'll start with sales and then finish with service. And if I miss something, this is for everybody by the way, please come back around and let me know. On the sales side, on an average month, pre-virus, we're between 8% and 10% of our new car sales are transacted online. Now 90% of our business is transacted online, but most of it comes in the showroom. That 8% to 10% is handled completely online. So that took place. As we went into this, that number started incrementally growing. And used cars was in that same 8% to 10% range. In March, it grew to 15%, and it grew a little bit larger than that into April. I think it will probably level off a little bit and maybe come down a little bit as the shelters open up. But right now, it's 15% or higher depending upon the brand. As far as PVRs and margins, this is an area of opportunity for us. Currently, we see the same margins online as we do if the transaction took place inside. We're always surprised by the good F&I numbers that are generated online. But I'll tell you, one of our opportunities for growth is creating a better F&I experience online. And that is a big focus of ours that we've been working on for a while. We're not there yet, but we're opportunistic about the future.

From a service standpoint, pre-virus, between 35% and 40% of our business was handled online and scheduled online. And we communicate with our consumers mostly via text as far as their NPIs and also for them paying for their transactions via text as well. Some stores were north of 50%, but the whole company, we're between 35% and 40% of the parts and service business was generated online for us. As we went into this, our overall appointment numbers naturally dropped as the business dropped in the store, and because of the way we were choosing to communicate with our customers, the progressive online employment fell off a little bit on a percent basis. But as of this week, we're -- that's incrementally starting to grow back.

So I'm not sure if I answered all your questions. If I didn't, please come back.

R
Rajat Gupta
analyst

That was very helpful. But just from like a cost structure perspective, from a headcount perspective, like if we were to see somewhat of a permanent shift towards the online channels and just in terms of your overall sales base. Would you be able to manage that kind of volume with your free-gated cost structure or headcount? Or just trying to understand like how would like the SG&A, the unit economics look like post the current downturn. I mean, it looks like there could -- there would just be higher throughput here. So does that like permanently change your SG&A to gross profile going forward? Or is that not the case?

D
David Hult
executive

So one thing we started over a year ago, we started to build the dealership and -- not too sexy of a term, but we're calling it our dealership of the future. And that's basically, the store looks different, acts different, it's compensated differently, and it's focused to do most transactions online, both in sales and service. That model shows tremendous potential to have an impact on SG&A expense. In a COVID environment, it's really difficult to say what the new normal is going to be and what the levels are going to be. I would tell you in that model that we're seeing with the dealership of the future, you can certainly be more efficient, and you can be a flatter organization with less COGS in the wheel the more transactions and transparency that you have online. It creates a better experience for our guests. And quite honestly, it creates a better experience for our teammate as well.

Operator

And we'll take our next question from Stephanie Benjamin with SunTrust.

S
Stephanie Benjamin
analyst

I just wanted to follow up on specifically the used business. I know that you called out some improving trends throughout April and some improving trends in May across the business. A lot of that driven by some of the incentives you're seeing from the OEMs and great support from them. But can you just talk about everything between used vehicle values, demand for consumers? Are you seeing more consumers kind of gravitate towards new vehicles? Just any color there would be helpful.

D
David Hult
executive

I'll start it and flip it to Dan. We're a consumer-driven market that appreciates incentives and deals. I would say the demand is a little bit higher for new than used right now but I think that's really driven by the incentives that are out there. The used car business is always going to be healthy and strong, in my opinion. And the certified pre-owner CPO option is a great value proposition for a consumer. So I think we feel pretty strong about it. Dan, I don't know if you want to comment.

D
Dan Clara
executive

David, I would just echo what you just said about potentially seeing a little more demand, so gravitating towards the new side of the business because of the incentives and the special financing. But again, that certify preowned is a great option for the consumer as well.

D
David Hult
executive

This concludes today's discussion. We appreciate your participation, and we look forward to speaking with you at the end of July. Have a great day.