
Vital Farms Inc
NASDAQ:VITL

Vital Farms Inc
Selling, General & Administrative
Vital Farms Inc
Selling, General & Administrative Peer Comparison
Competitors Analysis
Latest Figures & CAGR of Competitors
Company | Selling, General & Administrative | CAGR 3Y | CAGR 5Y | CAGR 10Y | ||
---|---|---|---|---|---|---|
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Vital Farms Inc
NASDAQ:VITL
|
Selling, General & Administrative
-$166.4m
|
CAGR 3-Years
-26%
|
CAGR 5-Years
-33%
|
CAGR 10-Years
N/A
|
|
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Hershey Co
NYSE:HSY
|
Selling, General & Administrative
-$2.4B
|
CAGR 3-Years
-7%
|
CAGR 5-Years
-5%
|
CAGR 10-Years
-2%
|
|
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General Mills Inc
NYSE:GIS
|
Selling, General & Administrative
-$3.3B
|
CAGR 3-Years
-3%
|
CAGR 5-Years
-2%
|
CAGR 10-Years
0%
|
|
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Kellogg Co
NYSE:K
|
Selling, General & Administrative
-$2.6B
|
CAGR 3-Years
1%
|
CAGR 5-Years
1%
|
CAGR 10-Years
5%
|
|
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Kraft Heinz Co
NASDAQ:KHC
|
Selling, General & Administrative
-$3.6B
|
CAGR 3-Years
-1%
|
CAGR 5-Years
-3%
|
CAGR 10-Years
-6%
|
|
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Mondelez International Inc
NASDAQ:MDLZ
|
Selling, General & Administrative
-$7B
|
CAGR 3-Years
-6%
|
CAGR 5-Years
-5%
|
CAGR 10-Years
2%
|
Vital Farms Inc
Glance View
Vital Farms Inc. began its journey in 2007 with a simple proposition: advancing ethical food production and shaking up the egg industry from its roots. Nestled in the heart of Austin, Texas, the company was founded by Matthew O'Hayer, who envisioned a system where hens could thrive freely on pasture-raising farms. By focusing on this pasture-raised model, where hens are provided with more space and natural environments compared to conventional cage systems, Vital Farms builds its brand on an unwavering commitment to animal welfare and sustainable farming practices. This business ethos of keeping it ethical and transparent with consumers not only nurtures trust but also strengthens their premium product positioning in a crowded marketplace. Vital Farms has expanded beyond its initial offering of pasture-raised eggs, venturing into other ethically produced goods like butter and hard-boiled eggs, further diversifying its portfolio while staying true to its values. The company operates on a scalable model that collaborates with a network of small family farmers, providing them with the support and resources to maintain high welfare and quality standards under the Vital Farms' brand umbrella. This approach not only fortifies their supply chain but also empowers local farming communities. By marketing these premium products through major retail chains and direct-to-consumer channels, Vital Farms derives its revenue by tapping into conscientious consumers who are willing to pay a little extra for transparency and quality, effectively converting ethical business practices into a profitable venture.

See Also
What is Vital Farms Inc's Selling, General & Administrative?
Selling, General & Administrative
-166.4m
USD
Based on the financial report for Dec 29, 2024, Vital Farms Inc's Selling, General & Administrative amounts to -166.4m USD.
What is Vital Farms Inc's Selling, General & Administrative growth rate?
Selling, General & Administrative CAGR 5Y
-33%
Over the last year, the Selling, General & Administrative growth was -29%. The average annual Selling, General & Administrative growth rates for Vital Farms Inc have been -26% over the past three years , -33% over the past five years .