Lamar Advertising Co
NASDAQ:LAMR

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Lamar Advertising Co
NASDAQ:LAMR
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Price: 122.105 USD -0.72% Market Closed
Market Cap: 12.5B USD
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Operating Margin
Lamar Advertising Co

31.2%
Current
30%
Average
25%
Industry

Operating Margin represents how efficiently a company is able to generate profit through its core operations.

Higher ratios are generally better, illustrating the company is efficient in its operations and is good at turning sales into profits.

Operating Margin
31.2%
=
Operating Profit
681.4m
/
Revenue
2.2B

Operating Margin Across Competitors

Country US
Market Cap 12.6B USD
Operating Margin
31%
Country US
Market Cap 90.4B USD
Operating Margin
18%
Country US
Market Cap 85.5B USD
Operating Margin
40%
Country US
Market Cap 58.9B USD
Operating Margin
11%
Country US
Market Cap 52.2B USD
Operating Margin
48%
Country US
Market Cap 39.5B USD
Operating Margin
35%
Country US
Market Cap 31.3B USD
Operating Margin
43%
Country US
Market Cap 30.7B USD
Operating Margin
20%
Country US
Market Cap 30.4B USD
Operating Margin
96%
Country US
Market Cap 21.7B USD
Operating Margin
55%
Country US
Market Cap 20.3B USD
Operating Margin
11%
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Lamar Advertising Co
Glance View

Market Cap
12.5B USD
Industry
Real Estate
Economic Moat
None

Lamar Advertising Company, a stalwart in the out-of-home advertising sector, has been weaving its influence across the American landscape since its inception in 1902. Rooted deeply in Baton Rouge, Louisiana, this company stands as a testament to the enduring appeal of traditional advertising methods in an increasingly digital world. The story of Lamar is one of strategic growth and adaptation, deftly expanding its reach beyond billboards to encompass digital displays and transit advertising. Its business model revolves around acquiring and maintaining extensive billboard networks, spanning highways and urban centers alike, offering advertisers high-visibility space to capture consumers' attention. With a focus on high-quality locations and a commitment to continual technological advancement, Lamar enhances its offering with digital billboards that provide flexibility and real-time content updates, effectively capturing modern consumer eyeballs still navigating the physical world. Financially, Lamar Advertising thrives on a straightforward revenue model: leasing advertising space to a wide array of clients, from local enterprises to multinational corporations, eager to capitalize on the passersby's attention. The company's diverse portfolio covers various advertising structures, notably billboards, digital signs, and poster advertising, ensuring that marketing messages reach audiences ranging from the casually curious commuter to the mindful road-tripper. By investing strategically in digitization and leveraging their vast property assets, Lamar not only enhances its competitive edge but also augments its revenue streams, maintaining steady cash flows and offering advertisers compelling, tangible benefits in a media landscape that often feels polarized between the digital and the real-world experience.

LAMR Intrinsic Value
123.271 USD
Undervaluation 1%
Intrinsic Value
Price

See Also

Discover More
What is Operating Margin?

Operating Margin represents how efficiently a company is able to generate profit through its core operations.

Higher ratios are generally better, illustrating the company is efficient in its operations and is good at turning sales into profits.

Operating Margin
31.2%
=
Operating Profit
681.4m
/
Revenue
2.2B
What is the Operating Margin of Lamar Advertising Co?

Based on Lamar Advertising Co's most recent financial statements, the company has Operating Margin of 31.2%.