CLX (Clorox Co) vs S&P 500 Comparison

CLX

S&P 500

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CLX

S&P 500

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CLX

S&P 500

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Compare the stock's returns with its benchmark index and competitors. Gain insights into its relative performance over time.

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S&P 500

CLX

RKT

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Compare the stock's returns with its benchmark index and competitors. Gain insights into its relative performance over time.

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Clorox Co
Glance View

Economic Moat

None

Market Cap

19.9B USD

Industry

Consumer products

Clorox Co. began its journey over a century ago, establishing itself as a mainstay in American households with the launch of its flagship product, liquid bleach. Gradually expanding its portfolio, the company strategically diversified into various consumer goods categories, making a significant shift from being a single-product marvel to a diversified conglomerate. Today, Clorox operates through four main segments: Cleaning, Household, Lifestyle, and International, offering a range of products that go beyond just bleach, from natural cleaning agents to personal care items. This strategic expansion has allowed Clorox to sustain its growth by catering to evolving consumer preferences while maintaining its core focus on sanitation and hygiene. The company generates revenue by leveraging its well-known brand names and investing heavily in research and development to stay ahead of market trends. Clorox's business model thrives on both organic growth through the development of innovative products and through strategic acquisitions that broaden its portfolio and geographic reach. Its competitive edge lies in robust marketing and distribution networks which ensure that its products enjoy significant shelf space in major retail outlets and penetrate emerging markets. Furthermore, Clorox has made strides in sustainability, aligning its corporate goals with consumer demand for environmentally friendly products, thereby enhancing its brand image and establishing long-term consumer loyalty. This adept mix of brand power, innovation, and strategic market penetration forms the backbone of Clorox’s financial success.

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CLX Intrinsic Value

What is Intrinsic Value?

Economic Moat is a concept popularized by Warren Buffett to describe a company's durable competitive advantage. It represents the 'moat' that protects a company from competitors and helps it sustain profitability over the long term. Our analysis of the past 10 years showed that companies with a wide economic moat significantly outperformed the market, delivering +645% returns compared to +189% for the S&P 500.

Our research into Economic Moat performance spans the past 10 years and focuses on companies with a wide economic moat. For this analysis, we calculated the average stock price returns of these companies, comparing them to the performance of the S&P 500 index over the same period.

The results were compelling: wide moat stocks achieved a remarkable +645% average return, compared to +188% for the broader market. This difference highlights the long-term benefits of investing in businesses that can maintain their market position and pricing power over time.

Note: This research does not account for survivorship bias. Past performance is not indicative of future results.

Determining whether a company has an economic moat requires both a deep dive into financial metrics and a qualitative assessment of its competitive position. Our analysts conduct a rigorous evaluation that focuses on identifying structural advantages that enable a company to sustain profitability and defend its market share over the long term.

The process begins with an analysis of a company’s historical financial performance. We assess how consistently the company has generated returns above its cost of capital and whether those returns have been stable or improving. However, financial performance alone doesn’t reveal the full picture. To understand the sources of these advantages, we evaluate five key drivers of economic moats:

Network Effect: We analyze whether the value of a company’s product or service grows as its user base expands. Platforms like payment systems or marketplaces benefit from this self-reinforcing.

Switching Costs: We assess whether customers face significant costs or disruptions when switching to a competitor’s product or service. High switching costs create customer stickiness and provide pricing power.

Intangible Assets: Strong brands, patents, and regulatory licenses can protect a company’s market position by creating barriers for competitors or enabling premium pricing. For example, a well-recognized consumer brand may command higher customer loyalty and margins.

Efficient scale: Occurs when a market is optimally served by one or a few players, making it unprofitable for new entrants to compete. This typically happens in industries with high fixed costs or geographic constraints, such as utilities or pipelines.

Cost Advantage: Companies with structural cost advantages can produce goods or services at a lower cost than their competitors, enabling them to offer competitive pricing or maintain higher margins. These advantages often arise from economies of scale, superior supply chain management, or proprietary technology. Firms like Walmart leverage their massive scale to negotiate better terms with suppliers, allowing them to undercut competitors on price.

By examining these factors in combination with a company’s financial performance and market positioning, we classify each company into one of three categories:

This rigorous evaluation ensures that our moat ratings are both comprehensive and reliable, giving investors the tools they need to make well-informed, long-term decisions.

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CLX

vs

S&P 500

Stocks Performance
CLX vs S&P 500

Performance Gap
CLX vs S&P 500

Performance By Year
CLX vs S&P 500

Competitors Performance
Clorox Co vs Peers

Clorox Co
Glance View

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CLX vs S&P 500

Stocks Performance CLX vs S&P 500

Performance Gap CLX vs S&P 500

Performance By Year CLX vs S&P 500

Competitors Performance Clorox Co vs Peers

Clorox Co Glance View

Company

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Stocks

CLX

vs

S&P 500

Stocks Performance
CLX vs S&P 500

Performance Gap
CLX vs S&P 500

Performance By Year
CLX vs S&P 500

Competitors Performance
Clorox Co vs Peers

Clorox Co
Glance View