` 259960 (Krafton Inc) vs KOSPI 200 Comparison - Alpha Spread

259960
vs
KOSPI 200

Over the past 12 months, has significantly outperformed KOSPI 200, delivering a return of 55% compared to the KOSPI 200's 8% drop.

Stocks Performance
259960 vs KOSPI 200

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259960
KOSPI 200
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Performance Gap
259960 vs KOSPI 200

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259960
KOSPI 200
Difference

Performance By Year
259960 vs KOSPI 200

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259960
KOSPI 200
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Competitors Performance
Krafton Inc vs Peers

KOSPI 200
259960
7974
SE
NTES
RBLX
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Krafton Inc
Glance View

Economic Moat
Narrow
Market Cap
17T KRW
Industry
Media

Krafton Inc., a South Korean titan in the gaming industry, has risen to prominence largely on the back of its colossal hit, "PlayerUnknown’s Battlegrounds" (PUBG). This battle royale game transformed the landscape of online gaming by introducing a gripping, last-man-standing format that captivated millions of players around the globe. With this winning formula, Krafton successfully diversified its revenue streams beyond initial game sales to include in-game purchases, cosmetic upgrades, and seasonal battle passes, all of which keep players engaged and spending. This model, supported by recurring revenue, offers insights into the company’s strategic mastery at driving user engagement and monetization. Despite the monumental success of PUBG, Krafton Inc. has not rested on its laurels. Recognizing the mercurial nature of the gaming market, the company has embarked on an ambitious journey to broaden its portfolio and future-proof its business against market volatility. To this end, Krafton is investing heavily in new technologies and content, exploring avenues such as narrative-driven games, and showcasing its prowess in developing immersive virtual worlds. By leveraging its expertise in crafting engaging experiences and tapping into emerging trends like artificial intelligence and extended reality, Krafton aims to sustain its growth and secure its place as a mainstay in the highly competitive gaming industry. Through these strategic and innovative endeavors, Krafton continues to craft its story of resilience and adaptability, remaining a formidable player on the global gaming stage.

Intrinsic Value
469 466.76 KRW
Undervaluation 21%
Intrinsic Value
Price
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